boost your recruiting strategy with linkedin
DESCRIPTION
With more than 238 million members worldwide and 12 million in the UK and Ireland, LinkedIn presents a wealth of opportunities for recruiting professionals looking to source and pipeline top talent. From this presentation you will learn: • How to get the most out of the site, as a professional and as a recruiter • Best practice for using the world’s largest professional network to fill key roles • Find out why your LinkedIn Company Page is one of your most effective tools for pipelining candidates and showcasing live rolesTRANSCRIPT
Boost Your Recruiting Strategy with LinkedIn
Emer O’Brien
Account Executive
Amy Miller
Senior Marketing Manager
TALENT SOLUTIONS
Agenda
Getting the edge in social media recruitment
How the world’s best recruiters are using LinkedIn
Sneak Peek into the Paid for Solutions
Recruiter Demonstration
SourceIn London
Our Mission. Connect the world’s professionals to make
them more productive and successful
TALENT SOLUTIONS
238,000,000
Registered members (Sept 2013)
7M+
Canada
84M+
United States
14M+
Latin America 42M+
Asia Pacific
74M+
EMEA
3M+
DACH
5M+
Italy 6M+
France
3M+
Spain
4M+
NL 13M
+
UK
21M+
India
3M+
Nordics
+5-6M per month +30M students & recent grads
THE FIRST GLOBAL PROFESSIONAL BUSINESS NETWORK...
2M+
S. Africa
TALENT SOLUTIONS
Why members come to LinkedIn
©2013 LinkedIn Corporation. All Rights Reserved. 5
Everywhere Work wherever our
members work
Insights Be great at what
you do
Identity Connect, find, and
be found
TALENT SOLUTIONS
Active candidates
• Will apply to ATS
• Listen to opportunities
• Respond quickly
• Seek information
Passive candidates
• Do not have a current CV
• May listen to opportunities
• Do not respond to “apply now”
• Higher bar to respond
But… a whole different approach is needed
TALENT SOLUTIONS
Winning Ways With Passive Candidates
©2013 LinkedIn Corporation. All Rights Reserved. 7
Listen and Adapt
Develop Your Personal Brand, Online and Offline
Make a Great First Impression
Build Relationships, avoid being transactional
Keep the Door Open
Add Value
Share relevant content with your connections
2B+ Network Updates
Viewed Weekly
1M+ Professional
Groups
1.5M Unique
Publishers
TALENT SOLUTIONS
Company Overview Page
9
Your Company’s Brand
Add Agency Branding
Company Description
Highlight Company Specialties
Differentiate Yourselves
Designate Status Update Admins
TALENT SOLUTIONS
Jobs
Career Page
Talent Acquisition
Employment
Branding
I love my job
Recruitment
Ads
Talent Direct
Mass Targeting
Work With Us
Recruiter
HIRING AT SCALE WITH LINKEDIN TALENT SOLUTIONS Our Corporate Solutions
TALENT SOLUTIONS
Live LinkedIn Demonstration
Hold onto your hats!
©2013 LinkedIn Corporation. All Rights Reserved. 11
TALENT SOLUTIONS
Passive Candidates
Brand
Source
Manage
Measure
Agency of choice
Create your talent pipeline
Understand
your process
Engage
Influence candidates at every touch point
TALENT SOLUTIONS
Register at
http://lnkd.in/gwcivS
TALENT SOLUTIONS
Any Questions?