boys&girls bellism copydeck
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The information contained in this document is being furnished on a confidential basis. By its acceptance each recipient agrees that the contents of the document will not be reproduced, transmitted, or otherwise made available to any party without the written consent of The Boys & Girls Clubs of America or Jamey & Jeremy Madrid.
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prepared by: Jamey & Jeremy Madrid
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ABOUT
Be…Inspirational. The Boys & Girls Clubs of Santa Monica is a 501(c)3 non-profit organization dedicated to providing youth a safe and productive place to go when they need it most; afterschool and non-school days
Our mission is to enable and inspire all young people, especially those who need us most, to realize their full potential as caring, responsible and productive citizens.
ABOUT IATGA generation of women, and the men who support them, dedicated to redefining our societyʼs narrow definition of beauty and reminding women that we are, in fact, all on the same team.
Jessica BielActress/Activist
Elizabeth GoreUnited Nations Foundation
Executive Director Global Partnerships
Nothing But Nets, Girl Up
Jason GoldbergKatalyst Films
TV/Film Producer
Kristen BellActress/Activist
Jason MrazMusician, Activist
Jessica JackleyKIVA
Founder
Susie CastilloAuthor, Host,
Former Miss USA
Nzinga BlakeCurrent TV
Wirter, Host, Activist
Blake MycoskieTOMS Shoes
Founder
Bryce Dallas HowardActress, Writer,
Producer
Jason, Laren, BobbyInvisible Children
Founders/Filmmakers
Ruth RileyWNBA
Record Breaking Player
Scott HarrisonCharity Water
Founder
Jess WeinerDOVE Self-Esteem
International Ambassador
Founder of Talk to Jess
IATG SUPPORTERSBeauty is... Conscious ContributionBeauty is... LeadershipBeauty is... IntelligenceBeauty is... Pursuing your PassionBeauty is... Collaboration
www.iamthatgirl.com
PHILOSOPHY & VALUESEveryone associated with i am that girl believes in and models the principles and concepts we teach; we walk our talk. Profitability is, of course, vital if we are to grow, but our most important purpose is
altruistic.
TRAININGAt the heart of IATG is a two-day workshop “BELLISM...a beauty revolution” conducted by trained facilitators. In a relaxed and entertaining setting, gen Y women learn to think and behave in ways that will expand the definition of “beauty” to include not just what’s on the surface, but all the good things underneath.
ABOUT IATGʼS
SENSATIONALISMSensationalism is just what it sounds like: something that appeals mainly to our senses or emotions, often in an extreme or exaggerated way. Sensationalism is everywhere these days. It is media-driven—in other words, it gets out there through television, movies, videos, magazines, etc.—and the media are profit-driven.
PURPOSE DRIVES PERFORMANCEGetting clear about your purpose—making sure that it energizes and excites you—means getting clear about your values, too.
ATTITUDE MATTERSEverything is changing. Whether you realize it or not, you’re changing all the time, inside and out, and the world around you is changing, too. How well you handle change depends on the way you think—on your attitudes, beliefs and expectations.
BROAD COMFORT ZONE = ROOM TO MOVEWe all feel perfectly comfortable in some situations, being with certain people, or doing certain things. That’s good. Everyone likes to feel relaxed, comfortable and at ease. What happens, though, if you find yourself outside that comfort zone? What’s it like when you meet people who seem very different from you and your family/friends?
7 FUNDAMENTALS
GOALS KEEP YOU GROWINGGoal-setting techniques are used by top athletes, artists, performers, business professionals and high achievers in all fields. They focus long-term vision and boost short-term motivation.
STAYING COOL MEANS CONTROLLING FOCUSWhy are certain people able to keep their cool while others are losing it, even when they’re in a tight spot? How have these people developed the ability to stay composed, optimistic and focused—no matter what’s happening at the moment, no matter what’s going on around them?
TEAMWORK WINSWhat is the purpose of a team? Why bother to have a team at all? What can a team accomplish that a single person can’t? What does it mean to be a “good team player?”
WHAT YOU SAY IS WHAT YOU GETIf your self-talk is negative or pessimistic, you can literally talk yourself out of success. If your self-talk is largely positive or optimistic, you have an advantage. Optimists tend to achieve much more at work, school and on the playing field.
MAINTAINING MOMENTUMThe information in this workshop is only as valuable as you make it. In other words, you need to bring it to life in your life. If you do this, especially if you do it on a daily basis, you’ll be amazed at what it can do for you.
7 FUNDAMENTALS
for gen Yers
TARGET MARKET GEN Y
1
2
3
a b e a u t y r e v o l u t i o n
LA County
South Puget Sound
Las Vegas
PILOT CLUBS2000 PARTICIPANTS
T I T L E S P O N S O R
WEB PRINTEVENTS
Journals
Handouts
Power Point
Video Segments
Posters & Banners (DECOR)
Social Networks
Partner websites Email Campaigns
Follow up Audio'sDownloaded Media
Partner Company Newsletters
FlyersPostersBrochuresCity GuidesMagazine AddsSchool ProgramsCommunity Affiliates Partner Company Newsletters
B R A N D I N T E G R AT I O N F O R
TRAIN FACILITATORS
MATERIALS
TEAM/ADMIN
PRESENTATION
FOOD
CURRICULUM
EDUTAINMENT
MEASUREMENT
Preliminary Budget Fora b e a u t y r e v o l u t i o n t w o d a y w o r k s h o p
$60,000
$25,000
$1,500
2000 PARTICIPANTS
$30,000
$10,000
$40,000
$10,000
$15,000
TOTAL $191,500
Strategic PartnersuWinkMETaLDoing My PartUnYted AcademyBoys and Girls Club of AmericaCalifornia State ParksHollywood Pop AcademyIl FornaioBlack Card CircleWatering SeedsLarry King Cardiac FoundationKind CampaignPepperdine UniversityPeople Best
Financial ServicesShapiro Media
PublicityLove Agency
Media PartnersWestwood OneIndie 104.7Ellen KTransit TV
Technology PartnersNingOnline AlleyPrecision OffsetA3 MediaAseptic Solutions Corp.
Production PartnersXongerFord Englerth/Live NationCenter StagingClockstop EntertainmentSandman StudiosCorey Nickols Photography
PARTNERS
CONTACT
Jeremy [email protected]
Jamey [email protected]
The information contained in this document is being furnished on a confidential basis. By its acceptance each recipient agrees that the contents of the document will not be reproduced, transmitted, or otherwise made available to any party without the written consent of The Boys & Girls Clubs of America or Jamey & Jeremy Madrid.