Publicity & Promotional Highlights

Allied Integrated Marketing

M. Britny Sadowski

About ALLIED INTEGRATED MARKETING

Allied Integrated Marketing builds strategic marketing campaigns for a diverse range of entertainment and lifestyle clients. Our market-specific initiatives capture the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom line results. We specialize in marketing strategy, media, creative, publicity, promotions, partnerships, experiential, market research and multicultural marketing, as well as full-service digital marketing and advertising.

STAR WARS: THE FORCE AWAKENSGeorgia Institute of Technology

Students and fans came out to Tech Walk on Georgia Tech’s campus to celebrate the release of STAR WARS: THE FORCE AWAKENS on DVD and Blu-Ray, and posed for pictures with Kylo Ren and BB8. Those who posted their photos on social media were entered for a chance-to-win a “Limited Edition Digital Download,” while enjoying free Chic-fil-a chicken biscuits, coffee, and promotional items.

NORTHEAST COMMUNITY EGG DROP Marietta, GAFamilies from all-over the Atlanta gathered at Sprayberry

High School for the 7th annual Community Egg Drop. Kids

hunted over 100,000 eggs hoping to find the “Golden Egg,”

which included a chance to be entered-to-win a trip of a

lifetime to THE ANGRY BIRDS MOVIE premiere in Los

Angeles! Throughout the event, fans stopped by The Angry

Birds Booth to create their own masterpieces on Angry

Birds coloring pages, enjoy masks of the characters, and

grab movie posters to take home.

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Social Media Marketing

HodgePodge Coffee House Atlanta, GA

HodgePodge Coffee, one of our many Media Partners, helped to spread the word about the upcoming film, DEMOLITION, on their facebook page. They were given passes to the advanced screening to give away to their customers in exchange for their promotional partnership.

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WHISKEY TANGO FOXTROT TRIVIA NIGHT

RACE AASU at Georgia Institute of Technology

Members of the African American Student Union gathered to celebrate Black History Month and the release of RACE, abiographical sports drama film about African American athlete,Jesse Owens.

Students showed excitement over the movie posters, t-shirts, & sweat band giveaways.