brand new creative journal

Titlebrand new graphicsby ELGIN RICHARDS

elginrichards.tumblr.com MAR13

Elgin RichardsBrand New Graphics Department

elginrichards / 504 298 9055

Creative Journal

MAJOR PROJECTS TIMELINE

• ‘06, Tulane University Center For Bio-Environmental Research• This project developed a deeper passion for design. While it was low end design, throughout four months

it was my responsibility to develop graphics and a blog to present the centers findings. Internship.

• ‘08, New Orleans Outreach Freelance at Sci High• The discovery of ADOBE CREATIVE SUITE. Throughout this project I took a crash course in adobe and

developed ‘spirit-ware’, handbooks, posters and other print materials for the New Orleans Charter Science & Mathematics High School. Internship.

• ‘09, WGNO-ABC 26 News Station• Public Relations became apart of the ‘stuff ’ that I could offer during this opportunity. Through a four month

span it became my responsibility to research and develop an action plan to the station to move towards a more user friendly new site as well as rebranding the company to make a greater appeal to the city of New Orleans.

• ‘12, Primotion Visual Media• ‘13, The Office Of Multicultural Affairs at Tulane University

Chef J.T.brand new graphicsby ELGIN RICHARDS

brand new graphicsby ELGIN RICHARDS


elginrichards.tumblr.com FEB13

CULTURE ART & ENTERTA I NMENT

FRIDAY3:00PM Shaloin Jazz Lecture w/4:00PM Stooges Brass Band @FAQ6:00PM THE JUICE DJ BATTLE

SATURDAY6:00PM Black Arts Fest Li veSunday6:00PM EMPOWERMENT SESSION

LOCAL ARTSIT

THE CITY OF LOVEYOUNG ADUL T MINIST RY

GERALD WATSON & DJ 2-TONE JONES

@THETBSU

FEATURING DJ’S FROM TULANE, X AVIERDILLARD, LOYOLA AND OTHER LOCAL UNIV .

TULANE UNIVERSITY ALL EVENTS ARE IN FREEMAN AUDITORUMMARCH 1

MARCH 2

MARCH 3

#blackartsfest #photo challangemonday february 25 - march 3#day 1 - Favorite Faculty/Staff#day 2 - Favorite Black Actor#day 3 - Photo o f Your Family#day 4 - All Bla ck Everything

#day 5 - Favorite D.J.#day 6 - Favorite Artisit

#day 7 - Most In fluential Personall events are free and open to the publicto qualify for the photo challange use bothhashtags. join us in solidarity as we wearall balck Feb 28.

CULTURE , ART & ENTERTAINMENT

tBSU’sBlack Arts Festival


CULTURE , ART & ENTERTAINMENT

THIS WEEKEND @TULANE UNIVERSITY

FREEMAN AUD ITORIUM6PM NIGHTLY

@THETBSU

THE ULT I MAT ECUL TUR E&AR T

WEEK END!

MUSIC DANCE SPOKEN WORDFASHION ART CULTURE

EMPOWERMENT

B C UL TURE , ART & E N T ERTAI NMENT

MARCH 1s t- 3rd 2013TULANE UNIVERSITY

FREEMAN AUDITORIUM6PM NIGHTLY

@THETBSU

T HE ULT IMATECULTURE&ART

WE EKEND !

MUSIC DANCE SPOKEN WORDFASHION ART CULTURE

E M POWERMENT

FRIDAY3:00PM Shaloin Jazz Lecture w/

4:00PM Stooges Brass Band @FAQ

6:00PM THE JUICE DJ BATTLE

SATURDAY6:00PM Black Arts Fest Li ve

Sunday6:00PM EMPOWERMENT SESSION

LOCAL ARTSIT

THE CITY OF LOVEYOUNG ADUL T MINISTR Y


FEATURING DJ’S FROM TULANE, XAVIERDILLARD, LOYOLA AND OTHER LOCAL UNIV.

MARCH 1

MARCH 2

MARCH 3

Free & Open To The Public

CULTURE , ART & ENTER

TA INMENT

ALL EVENTS ARE IN FREEMAN AUDITORU M

AT TULANE UNIVERSITY

F R IDAY3:00PM Shaloin Jazz Lecture w/

4:00PM S t ooges Brass Band @FAQ

6:00PM THE JUICE DJ BATTLE

FEATURING SPOKEN WORD, HIP HOP, MULTIMEDIA

AND FASHION PERFORMANCES.

THE CITY OF LOVE -YOUNG ADULT MINISTRY


FEATURING DJ’S F ROM TULANE, X AVIER

DILLARD, LOYOLA AND OTHER LOCAL UNIV.

MARCH 1

MARCH 2

MARCH 3

SAT U RDAY

6:00PM Black Arts Fest Live

Sunday

6:00PM EMPOWERMENT SESSION

Follow us on TWITTER or Like us on Facebook f or festival upda tes : @TheTBSU.

Con tact: Austin Richards, VP Of BAF | 504 - 298 - 9055 | [email protected]

All events are free and open to the public! @THETBSU

*AT THE LBC QUAD

THE ULTI MAT E LAC K TUDENTW EE KE ND !

B

: EMPOWERMENT , CULT U RE & E N TE RTAINMENT

F

MARCH 1st - 3 rd / TULANE UNIVERSITY : FREEMAN AUDITORIUM

FRIDAY, MARCH 1SATURDAY, MARCH 2SUNDAY, MARCH 3

6PM NIGHTLY

KICK OFF WITH US AS WE CELEBRATE

5 0t h ANNIVERSARY OF DESEGREGATION AT TULANE

with

SEVERAL OF THE FIRST BLACK TULANE STUDENTS!

Wednesday, February 27, 2013

6:30 PM - Kendall Cram

LAVIN BERNICK CENTER RM 213tBSU



tBSU

#BLACKARTSFEST.2013

B ECAU S E O F WHO WE A L L A R E

EMPOWERMENT , CULTURE & ENTERTA INMENT

tBSU

#BLACKARTSFEST.2013

B ECAU S E O F WHO WE A L L A R E

EMPOWERMENT , CULTURE & ENTERTA INMENT

LEVEL 817brand new graphicsby ELGIN RICHARDS


LEVEL817

LEVEL817

MsChancellor2u 678 372 [email protected]

x

ARIEAL CHANE’stylist x personal shopper

LEVEL817

LEVEL817

ARIEAL CHANE’

ElginUpgradebrand new graphicsby ELGIN RICHARDS


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504 214 5559

P.O. Box 23457 New Orleans, LA70128

[email protected]

Put It On Paper

504 214 5559


[email protected]

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504 214 5559


[email protected]

Put It On Paper

504 214 5559


[email protected]




npcsnon profit central services

a elgin richardsconsultant

[email protected] 298 90555

Non-ProfitCentral Services



www.npcentralservices.com

non profit central services

phone 504 285 9055 + fax 504 504 5045

1234 My Business Address Ave. | New Orleans, LA 70118

1234 My Business Address Ave.

New Orleans, LA 70118



Non-ProfitCentral Services



CENTRALS ERV IC E S

n o n p r o f i t

a elgin richardsconsultant

[email protected]

504 298 90555CEN

TRAL

S ERVIC E S

n o n p r o f i t

C ENTRALS ERV IC E S

n o n p r o f i t

Non-profit Central Services504 298 [email protected]

CENTRALS ERV IC E S

n o n p r o f i t

Non-ProfitCentral Service


elginrichards.tumblr.com MAR13n

Sekac by Cookbrand new graphicsby ELGIN RICHARDS


SEKACBY

COOK

The “O”The Office of Multicultural Affairs

+ The Office for Gender and Sexual Diversity

aug1

2se

pt12

nov1

2de

c12

tBSUThe Tulane Black Student Union

elginrichards.tumblr.com APR13

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DiamondsDefined

SEKACBY

COOKTA S T E BUD STA S T E BUD Sshare what you tasteshare what you taste


SEKAC by Cook’sTaste Buds

&

TA S T E BUD STA S T E BUD Sshare what you

tasteshare what you

taste

rewards

Started over a year ago, Taste Buds is Sekac by Cooksreferral program for it’s customers.

Share What You Taste is the initiative to reward customers for purchasing their product. The initiative includes a social media component in which everyone can earn incentives for supporting the brand.


TA S T E BUD STA S T E BUD Sshare what you

tasteshare what you

taste

INFLUENCEANALYTICS

TA S T E BUD STA S T E BUD Sshare what you tasteshare what you taste

020406080

1 8 15 22 29

Number Of Impressions by WeekRe

ach

April

Gain’s & Loss | + / -

Facebook Likes: +6 / - 4

Twitter Follows: +6 / - 4

Intagram Tags: +6 / - 4

“Share What You Taste”-Engage existing audience to share Sekac Experience-Broaden and increase audience via Social Outreach-Increase customer turnover rateGoalTo increase social media activity and following by 50% over three months.Strategies & Tactics- Implement Taste Buds Program using existing customers; encourage them to share post andexperience. - Utilize Taste Buds promotion to draw appeal to new audiences. -Showcase more work via social media sites. -Develop newsletter.

0

125

250

375

500

PROGRESS

ACTUALGOAL

Facebook Twitter Instagram Email



SEKAC by Cook’sTaste Bud Bucks

&

Started over a year ago, Taste Buds is Sekac by Cooksreferral program for it’s customers.

Share What You Taste is the initiative to reward customers for purchasing their product. The initiative includes a social media component in which everyone can earn incentives for supporting the brand.


TA S T E BUD STA S T E BUD Sshare what you tasteshare what you taste

HYIS Image

elginrichards.tumblr.com MAY13



Kings are Createdin his image.

Kings are Createdin his image.

Elgin Richardsbranding agent, HYIS [email protected] 298 9055elginrichards.tumblr.com

HYIS Imagebrand new graphicsby ELGIN RICHARDS

brand new graphicsby ELG

IN RIC

HARDS

2nd LOOK




HYIS ImageProof


‘Follow Me To St. Luke’s’





front

back ad

MADKINCONCIERGE


elginrichards.tumblr.com JUN13




elginrichards.tumblr.com JUN13

NPCS Rack Card




graphics departmenttweet us for details @bnxgd

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SUNGLASSES & SHOES

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graphics department

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brand new creative journal

Documents

city of new orleans

pm stooges brass band

pm shaloin jazz lecture

pm s t ooges brass band

new orleans outreach

art entertainmentall

tulane university center

tulane universitychef