brand philosophy€¦ · 2017 2018 "best brand of the year". hailey baldwin, new global...
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Anne Hathaway
Brand Philosophy
Bolon Eyewear believes that respecting diversity is the only way to truly respect individuality. The brand encourages people to express their individual style in every moment in life by offering a wide variety of unique fashion designs, from classic, elegant, chic to modern-retro to meet everyone's style.
Be the brand for all. This is the story of Bolon.The story of all of us.
My Style, My Bolon.
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Hailey Baldwin
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It's all about diversityBecause Bolon Eyewear celebrates individuality andself-acceptance by respecting diversity, everyone's style and personality should be celebrated.
Its distinct core value is strongly reflected by its brand ambassadors. Each of them has been selected to appeal to various personalities & fashion styles, making BOLON EYEWEAR a brand for everyone.
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Anne Hathaway & BOLON
Hailey Baldwin & BOLON
Academy Award winner, Anne Hathaway has been Bolon's brand ambassador since 2016. Known for her elegant fashion style, the actress is the perfect fit to represent the brand values with glamour and elegance
"To me Bolon Eyewar represents fashion, elegance and style. I like my style to be real, approachable, to reflect what I feel like doing that day."
With the charming personality and effortlessly chic persona, Hailey Baldwin, the famous American top model, is the new 2018 global face of Bolon Eyewear. The rising American supermodel epitomizes unique attitude and exudes personal confidence.
"I really love the collection. I like how wide the range is, their styles are geared towards different people. I am all about being yourself, and this what I like about BOLON."
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BRAND HISTORY
2003
2011
2014
2014
2016
2015
2017
2018
"Best Brand of the Year".
Hailey Baldwin, new globalBOLON ambassador.
Anne Hathaway,the new brand ambassador.
1st Silmo Paris event.
"Best sunglasses brand of the year" award.
BOLON Eyewear was founded.
BOLON Eyewear listed inAPAC region. Sophie Marceau, the 1st BOLON International ambassador.
BOLON International launch.1st Mido Milano event.New BOLON flagship boutique opening in Singapore.
Ranked amongstthe Top 500 Asian brands.
"Most influential brand in Asia eyeglasses industry."
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2017
2018
2017 2016
2015 20032015
2017
2018
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Design in Italy
It's all about craftsmanship
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Provide the best comfort wearing is part of Bolon's philosophy.
Every single frame is made with quality materials to offer lightness, resistance and perfect fit for all face features.Every detailed design is carefully thought-through to give each frame its unique features.
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Advantagesof the High-Definition Polarized Lenses
HD VISIONFlawlessly displaying every wonderful detail
TRUE COLORSPerfectly reproducing the exact colorsas perceived by the human eye
UV 400 PROTECTIONEffectively blocking harmful UVA, UVB & UVC rays
DURABLE & EASY TO CLEANThe vacuum coating is water repellent,and scratch/stain resistant
ANTI-GLAREBlocking glare allows for a clear viewand helps prevent visual fatigue
IMPACT RESISTANCEShatter-proof lens which is saferand lighter than glass lenses
COMFORTABLE VISUAL EFFECTExceptional Anti-Reflective coating helpsrelieve eye strain and relax the eyes
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BOLON & Essilor
BOLON and Essilor merge their expertise in their commitment to visual health protection. Together, Bolon and Essilor offer the best tailored experience in terms of frames and quality lenses.
BOLON & Essilor, the winning parternship.
ANGOLA
AUSTRALIA
BULGARIA
CAMBODIA
CANADA
CHINA
COSTA RICA
CZECH REPUBLIC
FRANCE
GEORGIA
GREECE
HONG-KONG
INDIA
INDONESIA
ITALY
JAPAN
KENYA
KOREA
LEBANON
MALAYSIA
MOROCCO
NETHERLANDS
NEW ZEALAND
OMAN
PHILIPPINES
PORTUGAL
QATAR
RUSSIA
SAUDI-ARABIA
SEYCHELLES
SINGAPORE
SLOVAKIA
SOUTH AFRICA
SPAIN
SRI LANKA
SWITZERLAND
THAILAND
TUNISIA
TURKEY
UAE
UK
US
VIETNAM
BOLON Eyewear in the world
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2018 Collection Inspiration
Modernity & elegance have always been the design spirit of the brand. Always on top of the current fashion trends, each frame is made with premium quality materials and crafted with utmost care to offer a unique contemporary fashion style.
With a combination of Fashion & Craftsmanship spirit, Bolon Eyewear redesigns the classic styles by integrating modern and qualitative details to make every single design a unique piece of art.With this obsession to always provide superior comfort wearing, Bolon Eyewear uses innovative advanced techniques to offer lightness and a perfect fit.
At Bolon, Fashion & Quality is never compromised.
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THE NEW ICONIC OVERSIZED styleBL6065
Embracing elegance and class, this new oversized style has been inspired by the contemporary city-lifestyle of women.
A unique design which features an oversized frame and highlights femininity with the curved temples. The combination of the gold lines and the black contour gives an urban-elegant fashion look.
Made with TR90 and gold metal rims, the style offers extreme comfort wearing and resistance. Premium lenses with HD polarization. Available in different color lenses.
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C10
D12
C20 D11
D30
Black/gold framePurple-grey full-colour
high-definition polarized lenses
Black/gold frameFuchsia anti-reflection coated
high-definition polarized lenses
Tortoiseshell/rose gold frameGrey gradient
high-definition polarized lenses
Clear pink/rose gold framePink anti-reflection coated
high-definition polarized lenses
Black/gold frameLight gold anti-reflection coated high-definition
polarized lenses
BL6065
Unique oversized frame integrated with curved temples.Made with metal and TR90. HD polarized lenses. Large frame for a chic-elegant fashionable look.
THE BOLON AVIATORsignature
The Ultimate Art of Fashion & Craftsmanship.
A new Aviator style is born.Made with selected premium quality materials, the Bolon Aviator range provides superior comfort wearing with a lightness never felt before and comfortable temples.
The minimalist design enhanced with pure lines contour gives a unique effortless fashion elegant look.The wide range of the different Aviator styles & color lenses choices make the Bolon Aviator design unique: from a casual-chic to a more fashionista look, the Bolon Aviator meets everyone's style.
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Hailey Baldwin x BOLON Aviator special editionBL1000D10
Hailey Baldwin has her favorite Bolon style, the Legend BL8010 aviator from the 2017 collection."I like wide frames in general and I like Aviator styles. But there is something special with the Bolon Aviator, the comfort wearing: the frames are incredibly light - and the fit is just perfect for me".
To celebrate with the brand iconic Aviator style in the new 2018 collection, Hailey Baldwin has collaborated on one of the designs of the range. Made with titatium, BL1000D10 provides lightweight and a superior quality of comfort wearing. With its matte black frame and mirror lenses, this unique design gives you a timeless casual-fashionable look.
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BL1000
The new aviator frame for women and men.Made with high-quality titanium for a superior lightweightand comfortable frame.For a trendy-casual fashionable look.
Gold frameBlue reflective mirror lenses
Matte black frameBlack anti-reflection coated
high-definition polarized lenses
Silver frameLight blue gradient
anti-reflection coated lenses
Golden frameBlue-grey full-colour
high-definition polarized lenses
D10C60
B61 B90
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THE BOLON AVIATORwith photochromic lenses
Transitioning from indoors to outdoors, the lenses will seamlessly adapt to the perfect tint according to the intensity of UV light. The typical transition takes about 38 seconds to achieve the best effect, so that the eyes are always in a comfortable state.
INDOOR OUTDOOR
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BL7017A63 BL7019A65
BL7019A66
BL7017A65
BL7017A66
Rose gold metal frameClear yellow photochromic lenses
Gold frameLight pink photochromic lenses
Rose gold frameFuchsia photochromic lenses
Gold frameLight pink photochromic lenses
Rose gold frameRed photochromic lenses
BL7017 & BL7019
An updated classic aviator design with modern lines. Superior lightweight, high-comfort wearing, high sun protection.
The BL7019 gives a feminine and stylish fashion look with the curved double-bridge.
The BOLON AVIATOR OPTICAL signatureBJ7023
The Bolon Aviator story continues with Optical BJ7023.
The fine lines contour gives a chic modern urban style.With the temples made with premium metal and acetate materials and the ceramic nose pads, the frame offers a superior lightweight and high-level of comfort wearing.
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BJ7023
Modern aviator optical design. Temples reinforced with acetate material for more comfort.
Comfortable nose pads.For a modern-urban fashionable look.
B10 B60
B90
B30
B11
Gold/matte black (front outline) frameBlack temple
Rose gold metal frameTortoiseshell temple
Matte black frameBlack temple
Yellow metal frameTransparent/golden reinforced temple
Light gunmetal frameDark blue horn-rimmed temple
THE DOUBLE-LENSES seriesBL7013 & BL7015
The Double-Lenses series, the Iconic Bolon Eyewear signature style. The Art of Craftmanship. A unique style combining a retro & contemporary design for a trendy fashion look.Designed with a very unique avant-garde double-lenses innovative technique: rimless mirror surface that captures the movement of light and shadow.This cutting-edge design lenses offers each frame a unique geometric shape, made with high-level qualitative selected materials. The series mix rimless mirror surface that is overlapped with colorful lenses.
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BL7013 & BL7015
Innovative cutting-edge design lenses. Different geometric shapes and colour lenses
for a fashion and trendy look.
BL7013A11
BL7013B50
BL7013A60
BL7013B10
Dark Silver / Silver Cateye Frame
Light Purple / Tawny Cateye Frame
Light Gold / Gold Cateye Frame
Purple / Gold Cateye Frame
Silver / Grey TemplePurple Polarized Lenses
Light Gold / Tawny TempleBlue / Purple Lenses
Light Gold / Tawny Floral TempleOrange / Pink Lenses
Grey / Gold TemplePink Lenses
BL7015A11
BL7015B50
BL7015B10
BL7015B20
Dark Silver / Silver Round Frame
Purple / Gold Round Frame
Purple / Gold Round Frame
Light Tawny / Gold Round Frame
Silver / Grey TemplePurple Lenses
Light Gold / Tawny TempleBlue / Purple Lenses
Grey / Gold TemplePink Lenses
Light Gold / Yellow Floral TempleLight Purple Lenses
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