branding in the context of a tech startup (launch48 manila)

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tech startup branding

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Presented at Launch48 Manila on June 29, 2013

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Page 1: Branding in the context of a tech startup (Launch48 Manila)

tech startup branding

Page 2: Branding in the context of a tech startup (Launch48 Manila)

@jayfajardo

Page 3: Branding in the context of a tech startup (Launch48 Manila)
Page 4: Branding in the context of a tech startup (Launch48 Manila)

@jayfajardo

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domain name

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.com

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yammer.com

Page 10: Branding in the context of a tech startup (Launch48 Manila)

digg.com

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flickr.com

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kalibbr.com

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radar.com

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goradar.com

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myradar.com

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getradar.com

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radarapp.com

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radar.co

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radar.net

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radar.ly

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rad.io

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short and sweet

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two syllables

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i’s and e’s

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t-shirt/cap rule

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logoinstant.com

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a(

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wireless broadband. on demand.

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branding horror stories

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expertsexchange.com

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expertsexchange.com

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penisland.net

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penisland.net

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therapist.com

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therapist.com

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powergenitalia.com

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powergenitalia.com

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molestationnursery.com

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molestationnursery.com

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tips, special deals

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hole

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hole club

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speakerdeck.com/jayfajardo

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@jayfajardo