branding in your bones: the flesh & blood behind your brick & mortar

31

Post on 18-Oct-2014

687 views

Category:

Business


0 download

DESCRIPTION

We've all heard it—location, location, location—and as important as that is, it's just as crucial to focus on your people, people, people. While there are many tried and true methods to building a business that involve the visual trappings of a successful local brand, many overlook the human element at their peril. This presentation touches on this oh-so-crucial & personal ingredient to brand building, elaborating on why your company shouldn't cultivate clock-watchers, but instead build a team that has your brand in their bones.

TRANSCRIPT

Page 1: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 2: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 3: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 4: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 5: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 6: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 7: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 8: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 9: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 10: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 11: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 12: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 13: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 14: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 15: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 16: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 17: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 18: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 19: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 20: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 21: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 22: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 23: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 24: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 25: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 26: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 27: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 28: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 29: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 30: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar
Page 31: Branding In Your Bones: The Flesh & Blood Behind Your Brick & Mortar