brandvertisor #branding #advertising marketplace
TRANSCRIPT
TeamTeam
Nedko Nedkov, CEONedko Nedkov, CEOMarketing.PR.B2B.Marketing.PR.B2B.
Petar Telbiyski, CTOPetar Telbiyski, CTODevelopment. Front End. Development. Front End.
I believe digital advertising should become more Transparent, easy accessible and to bring value where it appears.
Ad Networks hide traffic sources..
How to place ads on Specific Website?
How to start Programmatic & RTB advertising?
What we Fix?What we Fix?
Investor Pitch Deck OutlineSolutionSolution
Secret SauceSecret Sauce
Advertisers Tools:Advertisers Tools:
Publishers Monetization:Publishers Monetization:
Market: Market: US Display & Programmatic Ads US Display & Programmatic Ads
zzzBusiness ModelBusiness Model
Google SEO Traffic: 1% CTR CAC $36 < LTV $45
B2B Mailing: 1.8% convert CAC $18 < LTV $25
Forum Campaigns: 300 % ROI CAC $16 < LTV $20
Direct Sales: 400 % ROI CAC $138 < LTV $200
Beta Marketplace CAC $208 < LTV $290 Churn: 40 %ARPPU: $82 breakeven: 80 p users/m
Fixed 10 % - Commission based
zzzWhere we areWhere we are
31 March – MVP Demo$600+ in salesFounder Institute Graduate
Accelerator > October 2017Looking for $180k for 15 %
22 June - Marketplace BetaWhite Label Ad Network$5000 in sales
January 2017 – Team scale3 Developers, Marketing, PR & Growth
Thank YouThank You
Publishers
Advertisers
B2CB2B
Let’s build next advertising unicorn..Let’s build next advertising unicorn..
Thank YouThank You
Publishers
Advertisers
B2CB2B
Let’s build next advertising unicorn..Let’s build next advertising unicorn..