FRAMING---AND--- REFRAMING

THEBREAD

FRAMING---AND--- REFRAMING

THEBREAD

Getting To Know Bread…

Different shapes Different size Different flavors –

Whole Wheat, White, Jalapeño…

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THEBREAD

Eating it…

Breakfast Toasted With Butter, Cream Cheese, Sandwich

Chicken, Turkey, Tuna, Grilled Cheese…

Fresh, Toasted with Butter With Dipping Oil

with Wine/ Dinner/ as an Appetizer

FRAMING---AND--- REFRAMING

THEBREAD

Appearance...

In Grocery Stores Sliced (Sandwich) Bread, Dinner Rolls and more All are mostly Brown, White, Cream colored plastic wrapped Fresh Baked French Bread sold in paper bag

FRAMING---AND--- REFRAMING

THEBREAD

FRAMING

Bread is to accompanyBread go with food

Bread is popularBread is portable

Bread is a complementBread nourish and feed

BREAD can be a container

FRAMING---AND--- REFRAMING

THEBREAD

BREAD is junk foodbest friend

FRAMING---AND--- REFRAMING

THEBREAD

BREAD is a practical solution

FRAMING---AND--- REFRAMING

THEBREAD

REFRAMING

Practical Complement

AccompanyPortableGo withContainer

BREAD IS LIKE MUSICTo Accompany

Portable

Go withTo Nourish To Feed

Practical

Complement

ANALOGY

CAN BREAD CONTAIN MUSIC?

Why not?

BREAD SOUNDS GOOD!!

portable dock- to play musicwhen you eat

IN THE KITCHEN, ON THE TABLE

Colorful Bread [more attractive to look at and healthier to eat]

Colorful Bread [more attractive to look at and healthier to eat]

Why not have Bread that is packaged and presented like this!?? Flavors – Colors – Nutrition!