Breaking the HIV BubbleJohnny Kim, Courtney Kedra & Amelie Johansson

Outline Issues at HandPurposeThe Making of Our FilmPresentation Impacts on the AudienceChallenges We Faced Improvements/Future PlansQ&A

Issues at HandDisconnect between Duke and Durham

Focus of Duke HIV/AIDS related organizations Duke students lack of involvement in the Durham

community

High HIV/AIDS rate in DurhamThe university age group is at a higher risk for

HIV/AIDS

PurposeDraw parallel between the lives of Duke

students and the Durham community Trigger meaningful responses & a call for actionUnderlying messages:

Importance of university age group Breaking down detrimental misconceptions

Positive or Negative?

The Making of Our FilmRasheed Sulaimon as a role model

Local environment

Reflection of two parallel lives

Differences only occurred in the detail

Presentation http://www.youtube.com/watch?v=

eZOyZvLK_9w

Medium FacebookYoutubeListServs (FaceAIDS, Know Your Status, athletic,

community leaders)Twitter

Impacts on the Audience

Reactions

Shock

Informative

Disappointment

Surprised

Heightened Consciousness

Challenges We Faced Casting a Durham resident who is HIV positive Rasheed’s scheduling Implications of the video

Getting our message across to our audience without offending the Durham community

Consolidating facts and clarity

Improvements & Future PlansCreating a blog/website with further

information about how students can get involved

Bigger viewing on campus and holding discussion sessions

Featuring various student profiles DSG, Greek affiliations, other athletes, professors

Q & A