breakout group report apr plan 2007-2009. session leaders john ravenhall alex choo dr mukhyuddin...

BREAKOUT GROUP REPORTBREAKOUT GROUP REPORT

APR PLAN 2007-2009APR PLAN 2007-2009

SESSION LEADERSSESSION LEADERS JOHN RAVENHALL JOHN RAVENHALL ALEX CHOO ALEX CHOO DR MUKHYUDDIN DR MUKHYUDDIN

FACILITATORSFACILITATORS NIKKETAH McGRATH NIKKETAH McGRATH

RAMLI ABDUL HAMIDRAMLI ABDUL HAMID

BRATA HARDJOSUBROTOBRATA HARDJOSUBROTO M. ZAINUL ABEDIN M. ZAINUL ABEDIN

REPORTERSREPORTERS

Rio AshadiRio Ashadi IndonesiaIndonesia

• • Youth Involvement Youth Involvement • Adolescents• Adolescents

• • Girls and BoysGirls and Boys

Jason Thomson Australia Jason Thomson Australia

• • Women and MenWomen and Men

• • Volunteers in Scouting Volunteers in Scouting

REPORTERSREPORTERS

Geoffrey TeoGeoffrey Teo MalaysiaMalaysia

• • Management Management • Financial Resources• Financial Resources

Dave LeeDave Lee Hong KongHong Kong

• • Scouting ProfileScouting Profile

• • MarketingMarketing

• • ICTICT

YOUTH INVOLVEMENTYOUTH INVOLVEMENT

• • Each NSO should encourage at least twoEach NSO should encourage at least two delegates under 26 at APR Conferences delegates under 26 at APR Conferences

• • Each NSO needs to aim to have a YouthEach NSO needs to aim to have a Youth Rover Council Rover Council

• • Each National Team/Executive/Council Each National Team/Executive/Council have at least two young persons under 26 have at least two young persons under 26 (ideally two: one female and one male). (ideally two: one female and one male).

ADOLESCENTSADOLESCENTS

• • Promote and publicise success stories Promote and publicise success stories and share with APR and NSOs and share with APR and NSOs

• • Promotion of one objective to ensurePromotion of one objective to ensure adolescents outside of Scouting are aware adolescents outside of Scouting are aware of the activities and life skills in order to of the activities and life skills in order to increase our image and attract young people increase our image and attract young people

GIRLS AND BOYSGIRLS AND BOYS

Ensure NSOs have no restrictions on Ensure NSOs have no restrictions on participation of both male and female Scouts participation of both male and female Scouts especially with regard to uniform.especially with regard to uniform.

WOMEN AND MENWOMEN AND MEN

• • Ratio of women in national teamsRatio of women in national teams

• • Leadership from the top down, i.e. Leadership from the top down, i.e. APR Committee APR Committee

• • Examples of women in leadershipExamples of women in leadership

VOLUNTEERS VOLUNTEERS IN SCOUTINGIN SCOUTING

• • Encourage parents to get involvedEncourage parents to get involved

• • Promote Scouting as “great” organizationPromote Scouting as “great” organization

• • Credit with university/Vocational Credit with university/Vocational Educational Training/Young Leader Educational Training/Young Leader Programme Development Programme Development

VOLUNTEERS VOLUNTEERS IN SCOUTINGIN SCOUTING

• • Joint leader training with Guides Joint leader training with Guides and other NGOs and other NGOs

• • Focus on good program over numbers.Focus on good program over numbers.

MANAGEMENTMANAGEMENT

• • Appoint young adults at all levels Appoint young adults at all levels of management of management

• • Efforts to be taken to ensure attendance Efforts to be taken to ensure attendance of youth representatives in all the meetings/ of youth representatives in all the meetings/ conferences. conferences.

MANAGEMENTMANAGEMENT

• • Prepare career path development for the staffPrepare career path development for the staff

• • Risk management and child protectionRisk management and child protection should be included in all the leader training should be included in all the leader training curriculum. curriculum.

FINANCEFINANCE

Draft Expected Results, ObjectivesDraft Expected Results, Objectives and Action Steps are accepted and Action Steps are accepted

Scouting ProfileScouting Profile

ICTICTMarketing of Marketing of ScoutingScouting

SCOUTING PROFILESCOUTING PROFILE

• • Expected ResultsExpected Results

- More target audiences are reached- More target audiences are reached

- Enhanced image of Scouting- Enhanced image of Scouting


Positive ImagePositive Image

- Participation in Community- Participation in Community

- Caring- Caring

- Profession- Profession


Communication StrategyCommunication Strategy

- Enhance networking with - Enhance networking with

the communitythe community


PartnershipPartnership

- Establish or strengthen linkage- Establish or strengthen linkage with governments or external with governments or external organizations organizations


Effective public relationsEffective public relations

- Enhance linkage with media- Enhance linkage with media

- Increase media exposure- Increase media exposure

MARKETING OF SCOUTINGMARKETING OF SCOUTING

Expected ResultsExpected Results

- Increase in net membership- Increase in net membership

- Increase of Scouting’s impact- Increase of Scouting’s impact


Reach No-Scout horizonReach No-Scout horizon

- Marketing by doing, contributing- Marketing by doing, contributing and helping the community and helping the community with low accessibility with low accessibility


Marketing PlanMarketing Plan

- Regular exchange programs - Regular exchange programs among member countries/territories among member countries/territories


Reaching out to new marketReaching out to new market

- Marketing Scouting in new horizons.- Marketing Scouting in new horizons.

e.g. families and housing estates.e.g. families and housing estates.

ICTICT

Expected resultsExpected results

- ICT use supports regional development- ICT use supports regional development

- Opportunities for e-learning and - Opportunities for e-learning and networking networking

ICTICT

ICT opportunities for youthICT opportunities for youth

- Seek contribution from governments- Seek contribution from governments and companies and companies

- Provide ICT facilities, e.g. computer- Provide ICT facilities, e.g. computer labs, recruitment of used computers labs, recruitment of used computers

ICTICT

- Encourage using web materials, - Encourage using web materials, emails, blogs and web forums emails, blogs and web forums

ICTICT

Comprehensive application of ICTComprehensive application of ICT

• Build a portal for Scouting• Build a portal for Scouting

• • Conveying messages through Conveying messages through e-format, e.g. circulars/memos on web e-format, e.g. circulars/memos on web

Ways forward…Ways forward…

• • Devise and implement marketing plan Devise and implement marketing plan for Scouting for Scouting

• • Make use of ICTMake use of ICT

• • Promote the profile and image of Promote the profile and image of SCOUTS! ! ! SCOUTS! ! !

breakout group report apr plan 2007-2009. session leaders john ravenhall alex choo dr mukhyuddin...

Documents