briefs

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BA (Hons.) GRAPHIC DESIGN LEVEL 06 Module Code OUGD30 Semester Module Title Doc. Code OUGD30 Brief/Session/Document Title: A guide to the lake district. Brief In an attempt to contemporise the current guides for the lake district to encourage attraction to specific areas, design a range of information publications which offer a variation of information including attractions, accommodation, walks, history and activities. Background / Considerations There will already be a number of existing information publications for varying areas around the lake district so these need to be taken into consideration in changing the current trend. The lake district is popular with a number of demographics and so the information must be under- standable to all of these. Of course, also taking into account, the environmental positive affects the lake district can have on life, health etc. Mandatory Requirements Deliverables Take into account existing brand and identity of the lake district but be aware that this doesn’t limit what you can do around it Between 5 and 10 information publications and a website to link them together. Studio Deadline Module Deadline Firday 9 th March. 30 th May This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

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Page 1: Briefs

BA (Hons.) GRAPHIC DESIGN LEVEL 06 Module Code OUGD30 Semester Module Title Doc. Code OUGD30

Brief/Session/Document Title: A guide to the lake district.

BriefIn an attempt to contemporise the current guides for the lake district to encourage attraction to specific areas, design a range of information publications which offer a variation of information including attractions, accommodation, walks, history and activities.

Background / ConsiderationsThere will already be a number of existing information publications for varying areas around the lake district so these need to be taken into consideration in changing the current trend.The lake district is popular with a number of demographics and so the information must be under-standable to all of these. Of course, also taking into account, the environmental positive affects the lake district can have on life, health etc.

Mandatory Requirements DeliverablesTake into account existing brand and identity of the lake district but be aware that this doesn’t limit what you can do around it

Between 5 and 10 information publications and a website to link them together.

Studio Deadline Module DeadlineFirday 9th March. 30th May

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

Page 2: Briefs

BA (Hons.) GRAPHIC DESIGN LEVEL 06 Module Code OUGD30 Semester Module Title Doc. Code OUGD30

Brief/Session/Document Title: Pattern range

BriefDesign a range of patterns which can be used across a range of stationary, paper goods, gift bags, tags, diaries, notebooks etc.

Background / ConsiderationsIf a pattern is created well it can be transferable across a range of products. When creating this range it is important to; have a subject – to start from somewhere, to consider colour and how this can be transferred, where they will be sold (what shops), what products a pattern can be transferred to. The audience is difficult to pin point so this will need to be researched thoroughly.

Mandatory Requirements DeliverablesA RANGE of pattern designs which can be transferred to any product.

The flat images (as though on a poster)The pattern on…endless items(notebook, mug, t-shirt, gift bags etc) printed and well crafted.

Studio Deadline Module Deadline15th MayI will be doing this alongside all the other briefs. When working professionally I would like to be doing work like this on the side as freelance work and so this would be good preparation for that.

30th May.

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.

Page 3: Briefs

BA (Hons.) GRAPHIC DESIGN LEVEL 06 Module Code OUGD30 Semester Module Title Doc. Code OUGD30

Brief/Session/Document Title: Sponsored signing.

BriefFrom concept through promotion, branding and resolution. Create a sponsored event promoting the learning of sign language and to raise money for the NDCS – The National Deaf Children’s Association. Background / ConsiderationsNeed to consider ways of getting people involved, teaching people how to sign and also all the info someone would need to get someone to sponsor them officially.

Mandatory Requirements DeliverablesInclude the ndcs logo and target a specific audience looking at organisations (eg schools, churches, work places etc who would do it together)

It may include a pocketsize ‘signing book’ for people to walk around with with simple every-day phrases in it.

Promotional material, brand for the event, spon-sor pack including-information, sponsor form, teacher equipment and a poster for them to promote themselves. A webpage on the ndcs website.

Studio Deadline Module DeadlineFriday 6th April 30th May.

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.