brightinfo - get more leads from your content marketing

11
MINIMIZE BOUNCE, INCREASE CONVERSION – IN MINUTES

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Post on 14-Jan-2015

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DESCRIPTION

Personal content recommendations for your anonymous visitors. The BrightInfo recommendation engine discovers anonymous visitor’s preferences in real-time and dynamically displays content options that match – from white-papers to videos to case studies. With BrightInfo you can almost triple engagement and double your leads. Setup in 20 minutes. Connected to Hubspot, Marketo, Act-On and Google Analytics

TRANSCRIPT

Page 1: BrightInfo - Get more leads from your Content Marketing

MINIMIZE BOUNCE, INCREASE

CONVERSION – IN MINUTES

Page 2: BrightInfo - Get more leads from your Content Marketing

“WAIT, I have just the thing for you!”

JOELEAD MIKEAbandons

EACH ONLINE VISITOR IS DIFFERENT

2

SARAHAbandons

Meet the

VISITORS

Meet Judy, the

MARKETER

Page 3: BrightInfo - Get more leads from your Content Marketing

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OUR TECHNOLOGY: IN-SITE CONTENT DISCOVERY

DYNAMIC, PERSONAL, CONTENT offers for each visitor

SUPER EASY to ADD, USE and MANAGE- Zero tech skills required- Leverages your existing content

TAILORED APPLICATIONS for your WEB/BLOG/LANDING-PAGES

Page 4: BrightInfo - Get more leads from your Content Marketing

STANDARD BRIGHTBOX - FOR WEBSITES, BLOGS

4

Choice of

layouts:

Floating

Short/Long

Icons/No

Color/White

Right/Left

In-page

Page 5: BrightInfo - Get more leads from your Content Marketing

EXIT BRIGHTBOX - FOR LANDING PAGES, ABANDONING VISITORS

5

Appears only when visitors

leaves landing/standard

page

Choice of layouts:

Sidebar / Modal-center…

Page 6: BrightInfo - Get more leads from your Content Marketing

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CONTINUALLY CATALOGS MARKETING CONTENT

HOW IT WORKS

DYNAMICALLYPROFILES

PREFERENCES

ALWAYS DISPLAYS FRESH,RELEVANT CONTENT

Page 7: BrightInfo - Get more leads from your Content Marketing

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MULTI-DIMENSIONAL REAL-TIME USER PROFILING

Real-time, dynamic, per visitor, per page profiling:

Textual

Matching page text or search keywords

to Marketing Content

Individual behaviors

Past/current content browsed and time

spent

Crowd behavior

What worked for others

“We’re seeing 30%

more form completions

so far - some visitors

even complete multiple

forms because

BrightInfo keeps pulling

them back in for more

content.”

Heather Moses, VP

Marketing @ XebiaLabs

Page 8: BrightInfo - Get more leads from your Content Marketing

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SIMPLE AND EASY-TO-CUSTOMIZE

“With no change to our

overall website design,

BrightInfo increased

our leads by 83%

and visitor content

consumption by

182%.”

Sharon Vardy, CMO @

Securonix

Page 9: BrightInfo - Get more leads from your Content Marketing

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QUANTIFIABLE RESULTS. RISK FREE.

What’s working?Discover insights

Am I getting results? Built in reportingAnalytics for

MarketoHubspotGoogle Analytics

Can I try it first? Sure! Test it out in private mode.

Page 10: BrightInfo - Get more leads from your Content Marketing

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GETTING STARTED IS 100% EASY & RISK FREE

“BrightInfo quickly boosted our leads by 19% ...We just added their code, and the rest was automatic.”VP Marketing @ Nolio

Page 11: BrightInfo - Get more leads from your Content Marketing

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Lead [email protected]