brighttalk quick talk: data science and the design process

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data science & the design process solving problems in the face of ambiguity Bo Peng

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Solving problems in the face of ambiguity

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Page 1: BrightTALK quick talk: Data Science and the Design Process

data science &!the design process!

solving problems in the face of ambiguity!Bo Peng!

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design is a process.!

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LINEAR!

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the design process - an overview!

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our design process - an overview!

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our design process - an overview!

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our design process - an overview!

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iterate, iterate, iterate!

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and now, the example.!

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informal beginnings!

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the client!

•  fortune 50 international company !•  major restructuring of 20,000+ personnel!

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initial brainstorm!

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initial brainstorm!

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the data!

•  every person has attributes: function, location, division, etc!

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the data!•  everyone is encouraged to write about their

work!•  when people write, they are encouraged to

write together!•  most people took a survey!

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example data!

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On Chemical X and its Y-related effects on diaper absorption

Author: Charlie Brown Date: 31 Jan 2012

Lorem Ipsum is a dummy text used when typesetting or marking up documents. It has a long history starting from the 1500s and is still used in digital millennium for typesetting electronic documents, page designs, etc. In itself, the original text of Lorem Ipsum might have been taken from an ancient Latin book that was written about 50 BC. Nevertheless, Lorem Ipsum's words have been changed so they don't read as a proper text.  Naturally, page designs that are made for text documents must contain some text rather than placeholder dots or something else. However, should they contain a proper English words and sentences almost every reader will deliberately try to interpret it eventually missing the design itself.  However, a placeholder text must have a natural distribution of letters and punctuation or otherwise the markup will look strange and unnatural. That's what Lorem Ipsum helps to achieve.

I would like to thank Peppermint Patty for her support on studying Chemical X, as well the infinite wisdom of

Linus van Pelt and his willingness to use his blanket in my experiments.

Page 23: BrightTALK quick talk: Data Science and the Design Process

On Chemical X and its Y-related effects on diaper absorption

Author: Charlie Brown Date: 31 Jan 2012

Lorem Ipsum is a dummy text used when typesetting or marking up documents. It has a long history starting from the 1500s and is still used in digital millennium for typesetting electronic documents, page designs, etc. In itself, the original text of Lorem Ipsum might have been taken from an ancient Latin book that was written about 50 BC. Nevertheless, Lorem Ipsum's words have been changed so they don't read as a proper text.  Naturally, page designs that are made for text documents must contain some text rather than placeholder dots or something else. However, should they contain a proper English words and sentences almost every reader will deliberately try to interpret it eventually missing the design itself.  However, a placeholder text must have a natural distribution of letters and punctuation or otherwise the markup will look strange and unnatural. That's what Lorem Ipsum helps to achieve.

I would like to thank Peppermint Patty for her support on studying Chemical X, as well the infinite wisdom of

Linus van Pelt and his willingness to use his blanket in my experiments.

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project goals - v. 1!

reveal areas of expertise!

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project goals - v. 1!

evaluate connectivity of subject matter experts!

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project goals - v. 1!management directed subject matter connections!

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consider the end user!original use case: to help Kathie connect people!

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brainstorm!

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then, prototype!

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research & testing!

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vs.

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Subject matter experts!!

¤  Extrusion!   Nanotubes!   Machining!   Web handling!   Manufacturing

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vs.

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connected by !ý survey!ý co-authors!☐ co-expertise

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expertise " percentile!machining!

!

manufacturing!

!

web handling!

!

extrusion!

!

nanotubes

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vs.

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vs.

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extrusion!!nanotubes!!machining!!web handing!!manufacturing

2011 " "2012

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vs.

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The design process involves frequent iterations throughout.!

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Cambridge, MA, USA

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Cambridge, MA, USA

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The design process allows for the development and changes

to client requests!

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back to our design process!

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reveal areas of expertise.!evaluate connectivity within experts.!

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let’s compare countries.!

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+ 1!

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10 5 5 20

8 25 2 5

12 3 30 10

1 20 25 50

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Dashboard #2: Stained Glass

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back to our design process!

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Film Film

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Bing Crosby!

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billy!

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thanks for listening.!