bringing sexy back: engaging social media tactics you can use, … · 2018-05-02 · bringing sexy...
TRANSCRIPT
Bringing sexy back:Engaging social media tactics you can use,
even if you're not a big brand
@MikeKrugerDirector of Digital Engagement
U.S. Department of Commerce
Tell Stories
Provide Answers And Solve Problems
Simplify Complicated Information
Publish Guides
Use Humor
Use Pictures
Create Videos
Weave A Fantastic Brand Story
Trial and Error
• Monitor And Adjust
• Learn Your Customers' Favorite Topics
• Know your Customer’s Preferred Platform
Find me on the internet
@MikeKruger
QUESTIONS?