broadcastpro-march-2015-issue_net insight al jazeera
TRANSCRIPT
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March 2015 | www.broadcastprome.com |
PROCOVER
For the first time in the history of Al Jazeera Media Network,
its worldwide technology and operations teams were combined
under one man. In an exclusive interview with Vijaya Cherian,
Mohamed E. Abuagla, who is both CIO and CTO of Al Jazeera Media
Network globally, talks about his expanded role and sheds new
light on the controversial Al Jazeera Workplace Transform
ation
project and the broadcast network’s partnership with Ooredoo
MAN W
ITH
A MISSION
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I hear you now have an even
bigger role than the one you
previously had at Al Jazeera.
Th
at’
s tr
ue;
it’s
a h
uge j
ob
, b
ut
an
ex
cit
ing o
ne.
Th
ere
is
a m
ass
ive
am
ou
nt
of
wo
rk t
hat
need
s to
be
do
ne,
an
d t
ime i
s th
e e
ver-
gre
at
en
em
y. W
hen
I �
rst
cam
e i
nto
Al
Jaze
era
, m
y p
rim
ary
man
date
was
to l
ead
th
e t
ran
sfo
rmati
on
of
the T
ech
no
logy a
nd
Op
era
tio
ns
team
s in
to d
eli
veri
ng w
orl
d-c
lass
op
era
tio
ns,
wh
ich
mean
t w
e h
ad
to n
ot
just
ad
op
t b
est
pra
cti
ces
bu
t als
o d
evelo
p n
ew
in
du
stry
-
lead
ing o
nes.
Al
Jaze
era
, b
y
natu
re,
has
never
been
in
th
e
foll
ow
ers
’ cate
go
ry;
it h
as
alw
ays
been
in
th
e l
ead
ers
hip
cate
go
ry,
esp
ecia
lly o
n t
he e
dit
ori
al
sid
e o
f
thin
gs
– w
heth
er
it i
s co
vera
ge,
new
sgath
eri
ng o
r th
e q
uali
ty o
f
jou
rnali
sm,
Al
Jaze
era
has
led
th
e
pack
. W
e w
an
ted
to
levera
ge t
hat
part
of
ou
r b
usi
ness
an
d t
ry t
o
step
in
to l
ead
ers
hip
ro
les
as
far
as
tech
no
logie
s, a
dvan
cem
en
ts,
op
era
tio
ns
an
d t
he a
bil
ity
to i
nn
ovate
are
co
ncern
ed
,
an
d g
o t
o t
he n
ex
t le
vel.
Al Jazeera seems to be
working on a lot of projects.
Can you put the whole
thing in perspective?
Al
Jaze
era
has
em
bark
ed
on
an
aggre
ssiv
e g
row
th p
ath
an
d
the l
arg
est
of
its
kin
d b
road
cast
infr
ast
ructu
re r
ep
lacem
en
t,
refu
rbis
hm
en
t an
d r
en
ovati
on
pro
jects
. W
e j
ust
sig
ned
a
mass
ive d
eal
wit
h O
ore
do
o s
o
we c
an
im
ple
men
t w
hat
we c
all
Al
Jaze
era
’s G
lob
al
Med
ia C
lou
d,
or
GM
C.
On
ce i
mp
lem
en
ted
, it
wil
l co
nn
ect
all
of
ou
r 8
0+
glo
bal
of�
ces
wit
h t
he l
ate
st s
tate
-of-
the-a
rt n
etw
ork
th
at
all
ow
s u
s to
tran
spo
rt m
ed
ia a
nd
data
as
well
as
serv
e g
row
ing c
orp
ora
te u
ses.
On
to
p o
f th
at,
we h
ave a
very
larg
e b
road
cast
in
frast
ructu
re
up
gra
de p
roje
ct.
Wh
en
we t
alk
of
up
gra
des,
we a
re c
han
gin
g
every
thin
g f
rom
th
e g
rou
nd
up
.
We a
re r
ep
lacin
g t
he �
bre
s in
th
e
gro
un
d,
bu
ild
ing n
ew
bu
ild
ings,
new
CA
R r
oo
ms,
new
data
cen
tres;
we a
re b
uyin
g b
ran
d-
new
eq
uip
men
t fo
r every
sin
gle
dep
art
men
t; w
e a
re b
uyin
g n
ew
soft
ware
, h
ard
ware
an
d b
road
cast
gear.
We a
re b
uil
din
g e
very
thin
g
fro
m s
cra
tch
, an
d w
e a
re d
oin
g
it g
lob
all
y. W
e j
ust
co
mp
lete
d
Lo
nd
on
; D
C i
s alm
ost
do
ne a
nd
Do
ha i
s o
ngo
ing.
Nex
t o
n t
he
card
s is
New
Yo
rk a
nd
mo
st o
f
the o
ther
bro
ad
cast
bu
reau
s. W
e
are
als
o r
etr
ain
ing e
very
sin
gle
pers
on
in
th
e o
rgan
isati
on
to
levera
ge t
he n
ew
tech
no
logie
s
an
d c
hall
en
gin
g t
hem
to
beco
me
the b
est
in
th
e i
nd
ust
ry.
Snapshots
Al Jazeera W
ork Transform
ation
(AJWT)
Cre
ate
a w
ork
pla
ce
of
tec
hn
ica
l e
xce
lle
nce
fo
r
wo
rld
-le
ad
ing
ne
ws a
nd
do
cu
me
nta
ry
pro
du
cti
on
.
Al
Ja
zee
ra M
ed
ia N
etw
ork
Do
ha
, Q
ata
r
So
ny,
Avi
d, A
rva
to,
Be
lde
n, V
izrt
, M
ed
iag
en
ix,
Sk
ylin
e, E
MC
an
d C
isco
So
ny,
Qve
st
Can you share
some numbers
on investments?
Th
e late
st c
on
tract
we s
ign
ed
wit
h
Oo
red
oo
is
wo
rth
over
half
a b
illio
n
Qata
ri r
iyals
[o
ver
$1
30
m].
Th
is is
spre
ad
acro
ss �
ve
years
so
we c
an
imp
lem
en
t th
e
Glo
bal M
ed
ia C
lou
d
for
Al Ja
zeera
.
Sim
ilarl
y, f
or
the
AJW
T a
nd
rela
ted
pro
jects
, w
e a
re
easi
ly t
alk
ing n
ort
h
of
two
billio
n r
iyals
[over
$5
00
m].
Al Jazeera Global Media Cloud
(AGMC)
Cre
ate
a u
nif
ied
glo
ba
l p
latf
orm
fo
r co
nte
nt
exc
ha
ng
e a
nd
co
mm
un
ica
tio
n
for
bo
th A
l J
aze
era
's jo
urn
ali
sts
an
d its
ed
ito
ria
l w
ork
forc
e.
Al
Ja
zee
ra M
ed
ia N
etw
ork
Do
ha
, Q
ata
r
Ne
t In
sig
ht,
Cis
co
,
Ha
rris
, R
ive
rbe
d, D
ata
min
er
Oo
red
oo
, Ta
ta C
om
mu
nic
ati
on
s
XPLORE
THE UNEXPECTED
C-Cast Xplore is the key to
access live production content
from anyw
here around the world.
www.evs.com/XPLORE
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Does that mean that everything
previously undertaken
has come to nought?
No
t at
all. A
l Ja
zeera
, h
isto
rically,
has
been
aggre
gati
ng a
nu
mb
er
of
tech
no
logie
s b
ecau
se its
gro
wth
has
been
ch
an
nel-
base
d r
ath
er
than
netw
ork
-base
d. M
y r
ole
no
w is
to
en
sure
we c
on
solid
ate
, cen
tralise
an
d u
nif
y o
ur
wo
rk�
ow
s as
well
as
op
tim
ise t
he in
vest
men
ts t
hat
we m
ak
e o
n s
oft
ware
, h
ard
ware
an
d t
ech
no
logy a
dvan
cem
en
ts.
All o
f th
e v
ari
ou
s p
roje
cts
th
at
have b
een
on
go
ing a
re b
asi
cally
sub
-pro
jects
th
at
co
me u
nd
er
the u
mb
rella o
f th
e A
l Jaze
era
Wo
rkp
lace T
ran
sfo
rmati
on
(A
JW
T)
pro
ject.
We w
an
t to
tra
nsf
orm
th
e
wo
rkp
lace a
nd
be o
n t
he b
leed
ing
ed
ge o
f te
ch
no
logy t
o d
eliver
ou
r
dig
ital fu
ture
. T
his
pro
ject
tou
ch
es
up
on
th
e e
nti
re lif
ecycle
fo
r u
s,
an
d e
very
thin
g t
hat
en
ab
les
bett
er
jou
rnalism
an
d b
ett
er
sto
ryte
llin
g.
So all of these projects
come under AJWT?
Man
y o
f th
ese
are
dir
ectl
y u
nd
er
AJW
T, an
d s
om
e o
f th
em
have
dep
en
den
cie
s o
n A
JWT
. F
or
inst
an
ce, A
l Ja
zeera
is
reb
uild
ing
its
dig
ital, m
ob
ile a
nd
web
str
ate
gy,
an
d a
lth
ou
gh
th
is d
oesn
’t c
om
e
dir
ectl
y u
nd
er
AJW
T, it
do
es
levera
ge w
hate
ver
invest
men
ts w
e
mak
e u
nd
er
this
um
bre
lla p
roje
ct.
Sim
ilarl
y, w
e a
re d
oin
g d
iffe
ren
t
pro
jects
on
mo
bile a
nd
co
nn
ecte
d
devic
es
an
d t
hat
als
o t
ou
ch
es
up
on
th
e v
ari
ou
s u
pgra
des
that
will h
ap
pen
acro
ss t
he b
oard
.
What’s this project with
Ooredoo about?
Cu
rren
tly,
Al Ja
zeera
has
a larg
e
nu
mb
er
of
of!
ces
an
d b
ure
au
s
scatt
ere
d a
ll o
ver
the w
orl
d f
or
new
s
“Change is the new
norm
for us at Al
Jaze
era
; w
e h
ave
to
co
nti
nu
ou
sly
evo
lve
,
ad
ap
t a
nd
ad
op
t
new
pa
rad
igm
s o
f
wo
rk t
ha
t m
ak
e u
s
be
tte
r e
ve
ry d
ay
”
Mohamed E. Abuagla, CIO and
CTO, Al Jazeera Media Network
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PROCOVER
gath
eri
ng a
nd
co
nte
nt
pro
du
cti
on
.
Bu
t w
e a
lso
have p
rim
ary
bro
ad
cast
cen
tres
in L
on
do
n a
nd
Wash
ingto
n,
DC
; an
d w
e h
ave a
few
in
tern
ati
on
al
ch
an
nels
lik
e A
l Ja
zeera
Balk
an
s,
Al Ja
zeera
Tu
rk a
nd
Al Ja
zeera
Am
eri
ca. W
e r
ecen
tly lau
nch
ed
a
new
dig
ital in
itia
tive c
alled
AJ
Plu
s
ou
t o
f S
an
Fra
ncis
co
, U
SA
. A
ll t
hese
plu
s th
e e
xis
tin
g b
ure
au
s’ f
ab
ric
need
to
co
nn
ect
info
rmati
on
an
d
share
reso
urc
es.
Al Jaze
era
has
so m
uch
co
nte
nt,
an
d lit
era
lly o
ur
co
nte
nt
is e
very
wh
ere
. W
e w
an
t to
mak
e s
ure
th
at
we c
an
have a
ccess
to t
hat
co
nte
nt
fro
m e
very
wh
ere
.
Th
ere
fore
, it
is
man
dato
ry f
or
ou
r o
rgan
isati
on
to
co
llect
that
co
nte
nt,
dig
itis
e it,
sto
re it
an
d
mak
e it
access
ible
to
every
on
e
in o
ur
bro
ad
cast
eco
syst
em
.
So
alo
ng t
ho
se lin
es,
we in
vest
ed
in t
his
pro
ject
wit
h O
ore
do
o t
o
allo
w e
very
on
e t
o h
ave c
om
mit
ted
�b
re a
nd
co
mp
lem
en
tary
ded
icate
d
inte
rnet
serv
ices
that
basi
cally a
llo
w
us
to t
ran
sact
info
rmati
on
an
d t
o
ex
ch
an
ge m
ed
ia a
nd
oth
er
data
in
a c
on
sist
en
t, a
ssu
red
fash
ion
. W
e
als
o h
ave t
o m
ak
e s
ure
th
at
we h
ave
a s
ecu
re p
latf
orm
fo
r ex
ch
an
gin
g
info
rmati
on
th
at
allo
ws
every
on
e
to b
asi
cally a
ccess
all t
he d
iffe
ren
t
reso
urc
es
availab
le t
o t
hem
wit
hin
Al Ja
zeera
Clo
ud
glo
bally.
Can you elaborate on Al
Jazeera Global Media Cloud?
AG
MC
wil
l p
rovid
e t
he
inte
rco
nn
ecti
vit
y w
e n
eed
to
sh
are
reso
urc
es.
Fo
r ex
am
ple
, in
th
e
old
set-
up
th
at
Al
Jazeera
has,
say
betw
een
Do
ha a
nd
Lo
nd
on
, yo
u
have l
imit
ed
ban
dw
idth
. T
he n
ew
tech
no
logie
s th
at
yo
u p
ut
in o
n b
oth
sid
es
wil
l b
e p
rod
ucin
g t
hin
gs
at
a
mu
ch
hig
her
qu
ali
ty,
an
d t
here
fore
,
if y
ou
wan
t to
tra
nsm
it c
on
ten
t
fro
m o
ne s
ide t
o a
no
ther,
it
wil
l ta
ke
less
tim
e.
We u
pgra
ded
th
e l
ink
s
that
wo
uld
all
ow
fo
r th
at
shari
ng
so i
t w
ou
ld p
erm
it s
hari
ng w
ith
in
the s
am
e a
mo
un
t o
f ti
me w
hil
e
reta
inin
g t
he q
uali
ty o
f se
rvic
e.
Th
is p
roje
ct
is a
hu
ge e
nab
ler
for
the s
uccess
of
AJW
T a
nd
oth
er
co
rpo
rate
pro
jects
as
a w
ho
le.
Al
Jazeera
wil
l ex
ten
d i
tself
to
th
e
locati
on
s, i
nst
ead
of
the l
ocati
on
s
havin
g t
o c
om
e i
nto
Al
Jazeera
to g
et
access
to
th
at
co
nte
nt.
This is being carried
out in phases?
Yes,
th
is is
bein
g u
nd
ert
ak
en
in
ph
ase
s. P
hase
1 is
alr
ead
y u
nd
erw
ay
an
d w
ill b
e c
om
ple
ted
befo
re
sum
mer
20
14
. T
his
is
to c
on
nect
the h
ead
qu
art
ers
in
Do
ha w
ith
th
e
vari
ou
s b
road
cast
cen
tres
that
we
have in
Lo
nd
on
, W
ash
ingto
n D
C a
nd
New
Yo
rk. In
Ph
ase
s 2
an
d 3
, w
e w
ill
co
nn
ect
the in
tern
ati
on
al ch
an
nels
as
well a
s th
e r
em
ain
ing b
ure
au
s.
Th
e e
nti
re p
roje
ct
is e
xp
ecte
d
to �
nis
h b
y m
id-2
01
6, b
ut
it’s
a
�ve-y
ear
deal b
ecau
se it
is a
clo
ud
-
base
d s
erv
ice; an
d a
s su
ch
, w
e
cert
ain
ly e
xp
ect
that
tech
no
logy
is g
oin
g t
o e
vo
lve a
s h
ard
ware
,
co
mp
ress
ion
, accele
rati
on
an
d
secu
rity
syst
em
s co
nti
nu
e t
o
imp
rove t
o p
rovid
e b
ett
er
qu
ality
an
d h
igh
er
perf
orm
an
ce. B
y
keep
ing it
acro
ss �
ve y
ears
, w
e
en
sure
th
at
we in
co
rpo
rate
th
e
new
tech
no
logie
s an
d t
he late
st
stan
dard
s in
a c
on
tin
uo
us
stre
am
.
Ou
r u
ltim
ate
go
al is
to
mak
e
sure
th
at
an
y u
ser
of
Al Ja
zeera
that
sits
in
an
y o
f th
e 8
0+
glo
bal
locati
on
s w
ill fe
el lik
e t
hey a
re
sitt
ing a
t th
e h
ead
qu
art
ers
in
Do
ha,
so t
hey w
ill h
ave a
ccess
to
all
the r
eso
urc
es
they n
eed
, b
e t
hey
med
ia �
les,
access
ing t
he M
AM
an
d P
AM
syst
em
s o
r an
y o
ther
bro
ad
cast
or
co
rpo
rate
syst
em
s.
Th
ey w
ill b
e t
ruly
wo
rkin
g
as
a p
art
of
a v
ery
larg
e v
irtu
al
new
sro
om
co
ntr
ibu
tin
g c
on
ten
t to
an
y o
f th
e c
han
nels
th
at
we h
ave.
Th
e id
ea is
to c
reate
all t
hese
eco
syst
em
s o
f te
ch
no
logie
s th
at
allo
w a
ll t
hese
peo
ple
to
sh
are
info
rmati
on
an
d t
o a
llo
w m
uch
fast
er
new
s-gath
eri
ng a
nd
sh
ari
ng
op
era
tio
ns
for
Al Ja
zeera
.
Which technologies
will be part of this project?
Oore
doo h
as
part
nere
d
wit
h T
ata
Com
mu
nic
ati
on
s
to p
rovid
e a
n e
nd
-to-
en
d s
olu
tion
base
d o
n
tech
nolo
gie
s fr
om
Net
Insi
gh
t, C
isco, H
arr
is,
Riv
erb
ed
an
d D
ata
min
er.
Th
e c
ore
of
the n
etw
ork
is b
ase
d o
n N
et
Insi
gh
t's
SD
H t
ech
nolo
gy,
wh
ich
off
ers
maxim
um
qu
ality
an
d a
vailabilit
y. T
he
bu
reau
s w
ill be c
on
necte
d
to t
he c
ore
via
Cis
co
MP
LS
, off
eri
ng !
exib
ilit
y
an
d a
ssu
red
qu
ality
for
the v
ideo, d
ata
an
d v
oic
e
serv
ices.
Th
e b
ure
au
s,
wh
ich
are
locate
d in
are
as
wit
h v
ery
poor
terr
est
rial
tele
com
mu
nic
ati
on
infr
ast
ructu
re, w
ill be
con
necte
d v
ia V
SA
T.
Data
min
er
will be u
sed
to m
on
itor
the n
etw
ork
an
d h
ave r
eal-
tim
e v
iew
of
its
perf
orm
an
ce.
27
March 2015 | www.broadcastprome.com |
PROCOVER
What were some of the
specific requirements
you gave to Ooredoo?
We
had
sp
eci�
c re
qu
irem
ents
dep
end
ing
on
eac
h lo
cati
on
, bas
ed
on
th
e an
alys
is o
f th
e se
rvic
es t
hey
curr
entl
y p
rovi
de
from
th
at lo
cati
on
and
pro
ject
ion
for
grow
th. F
or
inst
ance
, if an
of�
ce is
ed
itin
g p
ackag
es
for
new
s, t
he
spee
d r
equ
irem
ents
an
d
the
QoS
req
uir
emen
ts w
ill b
e ve
ry
dif
fere
nt
from
pla
ces
wh
ere
th
ey
hav
e t
o d
o p
rogra
mm
es
or
creat
e
pac
kag
es
from
corr
esp
on
den
ts.
Th
e r
ela
tion
ship
betw
een
Doh
a
and
Berl
in is
not
the s
ame a
s th
e
rela
tion
ship
betw
een
Doh
a an
d
DC
; so it
is a
ll d
yn
amic
. It
is b
ased
on
th
e n
atu
re o
f w
hat
is r
equ
ired
in e
ach
loca
tion
, bu
t w
e w
ante
d t
o
en
sure
th
at w
e b
uilt
a p
latf
orm
th
at
cou
ld s
cale
up
to m
eet
the d
em
and
s
and
requ
irem
en
ts o
f th
e t
ime.
Th
e l
ead
er
in
pr
ov
idin
g b
ro
ad
ca
st,
lig
ht
ing
, pr
ofessio
na
l a
v a
nd
cc
tv
/pa
system
s a
nd
ser
vic
es i
n t
he m
idd
le e
ast
an
d a
fr
ica
��� ����� ���� ��� ��� �� ���� ��
Vis
it U
s A
t
Hal
l 2S
ta
nd n
o C
2-10
10 -
12 M
ARC
H 2
015
29
March 2015 | www.broadcastprome.com |
PROCOVER
So does that mean there will be
more change and restructuring?
Ch
an
ge is
the n
ew
no
rm f
or
us
at
Al Ja
zeera
; w
e h
ave t
o c
on
tin
uo
usl
y
evo
lve, ad
ap
t an
d a
do
pt
new
para
dig
ms
of
wo
rk t
hat
mak
e u
s
bett
er
every
day.
We a
re s
ett
ing
new
sta
nd
ard
s an
d a
re in
vest
ing
in t
rain
ing a
nd
co
ach
ing s
o t
hat
every
on
e in
th
e o
rgan
isati
on
can
be
part
of
this
mass
ive t
ran
sfo
rmati
on
.
Th
e b
iggest
ch
allen
ge is
ch
an
gin
g
min
dse
ts a
nd
gett
ing p
eo
ple
to
un
ders
tan
d a
nd
ap
pre
cia
te t
he
marr
iage b
etw
een
IT
an
d b
road
cast
,
an
d r
un
nin
g a
serv
ice-b
ase
d
org
an
isati
on
, an
d n
ot
run
nin
g in
th
e
“if
it b
reak
s, w
e w
ill �
x it”
mo
de.
We b
asi
cally w
an
t to
be p
roacti
ve
an
d p
reem
pti
ve a
nd
less
reacti
ve;
an
d w
e w
an
t to
en
co
ura
ge e
very
on
e
to b
e s
uccess
ful an
d p
erf
orm
at
their
peak
. W
e a
re in
vest
ing
heavily in
th
e p
rocess
es
an
d t
he
peo
ple
as
the m
ost
im
po
rtan
t
ass
ets
to
ou
r o
rgan
isati
on
.
How did you come to be
running technology and
operations at Al Jazeera?
What’s your background?
My b
ack
gro
un
d i
s in
syst
em
s
en
gin
eeri
ng,
tech
no
logy
man
agem
en
t an
d b
usi
ness
co
nsu
ltin
g.
Pri
or
to j
oin
ing A
l
Jazeera
, I
ran
tw
o s
uccess
ful
co
mp
an
ies
in t
he U
S a
nd
th
e
Mid
dle
East
fo
r o
ver
10
years
. M
ost
of
the t
ime,
we w
ere
req
uir
ed
as
co
nsu
ltan
ts t
o i
den
tify
bu
sin
ess
op
era
tio
nal,
tech
nic
al
an
d
ef�
cie
ncy p
rob
lem
s, w
heth
er
it
is o
pti
mis
ati
on
, eff
ecti
ve u
se o
f
tech
no
logy,
ch
an
ge m
an
agem
en
t o
r
for
an
org
an
isati
on
to
im
ple
men
t
inn
ovati
ve s
olu
tio
ns.
We h
ave h
ad
a v
ery
su
ccess
ful
track
reco
rd,
ach
ievin
g s
uccess
in
dif
fere
nt
org
an
isati
on
s acro
ss d
iffe
ren
t
ind
ust
ry v
ert
icals
sp
an
nin
g
med
ia,
�n
an
ce,
healt
hcare
an
d
defe
nce.
I st
art
ed
at
Al
Jazeera
as
a c
on
sult
an
t to
id
en
tify
ways
to
deli
ver
wo
rld
-cla
ss o
pera
tio
ns;
aft
er
a f
ew
mo
nth
s, I
was
ab
le t
o c
om
e
up
wit
h a
gam
e p
lan
to
tra
nsf
orm
the t
ech
no
logy o
rgan
isati
on
. W
ith
the m
erg
er
an
d i
nte
gra
tio
n o
f
Tech
no
logy a
nd
Op
era
tio
ns,
th
e
pla
n e
vo
lved
to
a l
arg
er
sco
pe.
Th
at
en
ticed
me t
o j
oin
perm
an
en
tly
to l
ead
th
e i
mp
lem
en
tati
on
of
the
What are the m
ain challenges of this project?
I com
e f
rom
th
e U
S m
ark
et,
an
d I
believe t
hat
the b
iggest
ch
allen
ges
for
us
run
nin
g f
rom
Qata
r, o
r th
e M
idd
le E
ast
in
gen
era
l, is
the t
ime t
o
mark
et
an
d a
ccess
to t
ale
nt.
Fro
m t
ime t
o m
ark
et
pers
pecti
ve, I
see
thin
gs
move m
uch
fast
er
in t
he U
S, m
ayb
e b
ecau
se o
f th
e m
atu
rity
of
the m
ark
et
an
d t
he m
atu
rity
of
the d
iffe
ren
t ecosy
stem
s th
at
allow
ex
ped
itio
us
ex
ecu
tion
. T
he s
econ
d larg
est
con
cern
is
access
to t
ale
nte
d a
nd
ex
peri
en
ced
reso
urc
es.
Ou
r goals
an
d s
tan
dard
s
are
set
really h
igh
; h
en
ce w
e a
re m
akin
g s
ure
th
at
we s
ele
ct
the
cre
am
of
the c
rop
. F
or
us,
it’s
not
really ju
st a
bou
t w
an
tin
g t
o �
ll a
posi
tion
or
ful�
l a r
ole
, b
ut
to c
on
trib
ute
sig
ni�
can
tly in
a u
niq
ue
way t
o m
ake A
l Ja
zeera
bett
er
as
a w
orl
d-c
lass
org
an
isati
on
.
pla
n a
nd
see i
t th
rou
gh
to
th
e
co
mp
leti
on
of
the t
ran
sfo
rmati
on
.
At
som
e p
oin
t, i
f yo
u r
eall
y
bre
ak
it
do
wn
to
its
ele
men
ts,
it’s
ju
st d
iffe
ren
t !
avo
urs
of
the
sam
e c
ore
. H
avin
g w
ork
ed
in
dif
fere
nt
ind
ust
ries,
yo
u s
tart
to a
pp
recia
te t
he i
mp
ort
an
ce
of
pro
ble
m-s
olv
ing t
hro
ugh
pro
vid
ing v
alu
e t
o t
he b
usi
ness
,
vers
us
focu
sin
g o
n t
ech
no
logy-
cen
tric
ap
pro
ach
es.
I l
oo
k a
t
every
thin
g f
rom
a p
rob
lem
an
d
a d
esi
red
ou
tco
me p
ers
pecti
ves,
an
d m
y f
ocu
s is
to
deli
ver
resu
lts.
We a
re i
mp
lem
en
tin
g a
resu
lts-
ori
en
ted
wo
rk e
nvir
on
men
t
(R
OW
E) a
t A
l Jazeera
. T
he
focu
s is
on
resu
lts,
wh
ich
in
clu
de
tim
e t
o m
ark
et,
ex
cell
en
ce a
nd
off
eri
ng a
hig
h q
uali
ty o
f se
rvic
e
wh
ile b
ein
g c
om
peti
tive.
What are the changes you have
wrought at Al Jazeera with AJWT?
Everyone says it’s a m
ess.
We n
eed
to
fo
cu
s o
n R
OW
E. W
e
need
to
bre
ak
pro
jects
do
wn
to
smaller
ch
un
ks
wit
h c
lear
ow
ners
hip
of
small t
eam
s so
we c
an
get
tim
ely
resu
lts,
rath
er
than
try
ing t
o d
o
31
March 2015 | www.broadcastprome.com |
PROCOVER
every
thin
g w
ith
every
on
e in
th
e
mix
. F
rom
my p
ers
pecti
ve, it
’s a
lot
of
ch
an
ge m
an
agem
en
t an
d
co
mm
un
icati
on
im
pro
vem
en
ts, b
ut
als
o a
lo
t o
f co
mm
itm
en
ts, h
ard
wo
rk a
nd
ded
icati
on
. H
isto
rically,
I agre
e t
hat
AJW
T h
as
been
a
ch
allen
ge, b
ut
we a
re n
ow
mak
ing
very
go
od
pro
gre
ss. W
e a
re
imp
lem
en
tin
g m
an
y g
reat
solu
tio
ns
an
d e
very
on
e in
th
e o
rgan
isati
on
is
tak
ing t
his
seri
ou
sly a
nd
su
pp
ort
ing
it t
o t
heir
fu
llest
. It
’s v
ery
in
tru
sive
into
th
e d
aily o
pera
tio
ns
of
the
netw
ork
, b
ut
we h
ave a
very
cap
ab
le a
nd
co
mm
itte
d t
eam
th
at
is t
ryin
g t
o d
eliver
this
an
d t
hey
have d
iffe
ren
t gro
up
s w
ork
ing
wit
h t
hem
. T
he b
iggest
att
rib
ute
that
co
uld
mak
e t
he c
han
ge is
an
invo
lved
, co
mm
itte
d a
nd
su
pp
ort
ive
man
agem
en
t, w
hic
h h
as
been
aff
ord
ed
to
th
is p
roje
ct
no
w.
If you had to break AJWT down
into parts, what would you say are
the m
ost im
portant elements?
AJW
T,
fro
m a
tech
no
logy
pers
pecti
ve,
is a
gam
e-c
han
ger
– i
t
is m
ore
mass
ive a
nd
big
ger
than
wh
ate
ver
we h
ad
befo
re,
an
d a
llo
ws
for
a l
ot
mo
re i
nn
ovati
on
to
co
me
ou
t o
f th
e o
rgan
isati
on
. O
pera
tio
ns
that
too
k h
ou
rs e
arl
ier
can
hap
pen
in m
inu
tes
wit
h t
his
. It
ch
all
en
ges
the e
dit
ori
al
team
s to
levera
ge t
he
late
st t
ech
no
logie
s to
en
han
ce t
heir
wo
rk�
ow
s an
d p
rod
ucti
on
s as
well
.
It’s
a c
om
ple
te r
ese
t fo
r o
ur
team
s fr
om
a t
ech
nic
al
pers
pecti
ve.
We h
aven
’t h
ad
th
e a
bil
ity t
o
up
gra
de t
he t
ech
no
logy w
ith
th
e
ch
an
ges
in t
he i
nd
ust
ry.
No
w,
it
wil
l all
ow
us
to r
un
on
th
e a
bso
lute
late
st b
road
cast
fab
ric t
hat
is
avail
ab
le a
nd
it
wil
l als
o u
nif
y u
s
acro
ss t
he b
oard
. T
hey w
ill
all
run
on
th
e e
xact
sam
e s
yst
em
,
wh
ich
mean
s w
e c
an
sh
are
th
e
sam
e r
eso
urc
es
an
d o
ur
en
gin
eers
can
wo
rk a
nyw
here
wit
hin
an
y o
f
ou
r o
f!ces,
becau
se t
he s
yst
em
s
wil
l b
e e
xactl
y t
he s
am
e.
I th
ink
on
e m
ajo
r ele
men
t
that
has
no
t b
een
sp
otl
igh
ted
is
the n
eed
to
fo
cu
s o
n t
he c
han
ge
man
agem
en
t asp
ects
. A
s sy
stem
s
are
beco
min
g m
ost
ly s
oft
ware
-
base
d a
nd
IT
-cen
tric
, if
a c
han
ge
is m
ad
e w
ith
ou
t p
rop
er
pla
nn
ing
an
d c
om
mu
nic
ati
on
, it
co
uld
have
dis
ast
rou
s im
pact.
Th
is m
ean
s
en
suri
ng t
hat
all c
han
ges
are
do
cu
men
ted
, co
mm
un
icate
d,
measu
red
an
d t
est
ed
; as
well,
pro
per
risk
an
aly
sis
need
s to
be
care
fully u
nd
ert
ak
en
befo
re a
ctu
ally
imp
lem
en
tin
g t
hat
ch
an
ge.
PRO