Copyright © 2019 Moon de Consul ng Digital Hospitality 360 | 01

DIGITAL MARKETING

Global spa and wellness leaders have an opportunity to maximize their digital marke ng results. Because the spa industry is a “people business” many companies are less likely to jump on technology trends and benefits. But in today's business climate it is cri cal to ac vely build and par cipate in a variety of digital, social and online communi es. The primary focus of most spa teams is not technology or marke ng. It is providing great service to clients, helping people feel good and crea ng an environment of wellness, peace and serenity. The research shows that many spa and hospitality companies are s ll using marke ng tac cs from 1999. Our Digital Hospitality 360 Solu on is designed to help spas of all sizes reach new levels of success.

SERVICE OFFERINGS

Copyright © 2019 Moon de Consul ng Digital Hospitality 360 | 02

Digital Marke ng Strategy to Connect Your Audience

Data‐driven Audits for Website and Social Media

Nurture Growth with Robust Online Visibility

Social Media Content Development

Review and analyze your current client base and customer journey.

Iden fy and engage the right audience and sources for digital marke ng.

Improve your spa marke ng strategies and speak to your audience in their language.

Gain insights on current visitors to your spa media proper es.

Understand the keywords and search phrases that bring traffic to your website.

Create retarge ng strategies for people who visit your blog or website.

Find the right channels, pla orms and mediums for your ideal clients.

Mix content types and topics to drive the most interest from visitors.

Producing content to gain awareness and increase engagement.

Crea ng an engaging and a en on grabbing message.

Tailor content to match the target demographics of your desired audience.

Understanding what content performs best to create more of it in the future.

Copyright © 2019 Moon de Consul ng Digital Hospitality 360 | 03

Social Media Promo ons to Support Retail Sales

Complete Social Media Management

Monthly Reports and Analy cs

Show your clients apprecia on and recogni on for their purchase.

Target site visitors who have not completed the checkout process.

Develop your custom audience for adver sing on Facebook, Instagram and more.

Let us manage your en re social media and digital effort.

We focus on social networks that work the best and drive the most relevant traffic.

Set goals for your social accounts including traffic, followers and engagement.

We iden fy success metrics, KPIs and track progress.

Test out different pla orms and results to op mize and scale efforts.

Quarterly review and adjustments for consistency and ROI.