brochure: migration to marketo

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1-844-PERKUTO perkuto.com [email protected] PERKUTO CONSULTING SERVICES MIGRATE TO MARKETO MIGRATE TO MARKETO WITH OUR B.E.A.T. METHODOLOGY Whether you are dissatisfied with your current vendor, or going through IT infrastructure changes in your organization; Your business priorities and requirements for a marketing automation platform (MAP) evolve over the years. But before you can shut down your current MAP and go live with your new Marketo instance, there are many things to consider. To ensure that your business does not stop while you are moving your programs to Marketo, Perkuto’s team of Certified Marketo Experts and Consultants can help. Our approach enables us to deliver the highest level of quality throughout the entire consulting project. The four phases allow us to bring in the right resources at the right stage, and deliver your new Marketo instance one step at a time. ©2016 Perkuto. Trademarks belong to their respective owners. All rights reserved. 02. ENGINEER Based on your requirements and business objectives, our Solutions Architects design and document a tailored solution plan for the migration project. While most components of your new Marketo platform can be assembled Out of the Box, others might require customizations. Designing the solution and developing a comprehensive project scope. 01. BENCHMARK During stakeholder interviews our consulting team gathers the project requirements, priorities, pain points, and business objectives. Our consultants assess your platform integrations and processes such as lead lifecycle management, reporting, assets inventory and live programs. Assessing your current state in the Maturity Model. 03. ACTIVATE A dedicated Perkuto consultant deploys the different components of the solution and migrates all assets and programs from your old MAP to your new Marketo instance. Quality Assurance and User Acceptance tests ensure a smooth migration to your new platform. Implementing the solution and delivering the project. 04. THRIVE For a successful transition, we measure and track the performance of our deliverables according to your success metrics, and conduct optimizations until you are fully satisfied. Your team receives an extensive hands-on user training to ensure that they can hit the ground running with their current campaigns. Ensuring customer success by delivering service that exceeds all expectations. B E A T

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Page 1: Brochure: Migration to Marketo

1-844-PERKUTOperkuto.com [email protected]

PERKUTO CONSULTING SERVICES MIGRATE TO MARKETO

MIGRATE TO MARKETO WITH OUR B.E.A.T. METHODOLOGY

Whether you are dissatisfied with your current vendor, or going through IT infrastructure changes in your organization; Your business priorities and requirements for a marketing automation platform (MAP) evolve over the years. But before you can shut down your current MAP and go live with your new Marketo instance, there are many things to consider. To ensure that your business does not stop while you are moving your programs to Marketo, Perkuto’s team of Certified Marketo Experts and Consultants can help.

Our approach enables us to deliver the highest level of quality throughout the entire consulting project. The four phases allow us to bring in the right resources at the right stage, and deliver your new Marketo instance one step at a time.

©2016 Perkuto. Trademarks belong to their respective owners. All rights reserved.

02. ENGINEER

Based on your requirements and business objectives, our Solutions Architects design and document a tailored solution plan for the migration project. While most components of your new Marketo platform can be assembled Out of the Box, others might require customizations.

Designing the solution and developing a comprehensive project scope.

01. BENCHMARK

During stakeholder interviews our consulting team gathers the project requirements, priorities, pain points, and business objectives. Our consultants assess your platform integrations and processes such as lead lifecycle management, reporting, assets inventory and live programs.

Assessing your current state inthe Maturity Model.

03. ACTIVATE

A dedicated Perkuto consultant deploys the different components of the solution and migrates all assets and programs from your old MAP to your new Marketo instance. Quality Assurance and User Acceptance tests ensure a smooth migration to your new platform.

Implementing the solution and delivering the project.

04. THRIVE

For a successful transition, we measure and track the performance of our deliverables according to your success metrics, and conduct optimizations until you are fully satisfied. Your team receives an extensive hands-on user training to ensure that they can hit the ground running with their current campaigns.

Ensuring customer success by delivering service that exceeds all expectations.

B E

AT

Page 2: Brochure: Migration to Marketo

1-844-PERKUTOperkuto.com [email protected]

PERKUTO CONSULTING SERVICES MIGRATE TO MARKETO

CERTIFIED MARKETO CONSULTANTS AT EVERY STEP OF THE WAY

Your MAP migration project should not stop you from delivering impactful marketing results. Our team of Certified Marketo Consultants lets you focus on running your business as usual by:

ABOUT PERKUTO

Perkuto is a marketing agency at the nexus of technology and process optimization. With a team of certified consultants, Perkuto implements, customizes and manages Marketo, Salesforce.com and other marketing technologies. Perkuto helps customers orchestrate their sales and marketing operations.

©2016 Perkuto. Trademarks belong to their respective owners. All rights reserved.

Reducing migration costs and project duration by more than 50%

Planning and executing the project within realistic timelines and stakeholder expectations

Allowing for minimal disruption of internal systems, resources and business processes

Documenting the entire system setup and programs for future reference

Educating on best practices to improve your marketing initiatives

02. ENGINEER

01. BENCHMARK

03. ACTIVATE

04. THRIVEWEEK 1 WEEK 2 WEEK 3 WEEK 4 WEEK 5 WEEK 6 WEEK 7 WEEK 8 WEEK 16

REQUIREMENTS CONFIRMATION

SOLUTION DESIGN

DOCUMENTATION

SPRINT ZERO

BUILD

ASSETS MIGRATION

QA

UAT

TRAINING

GO LIVE