brush guide - makeup and · pdf filecontent philosophy 6–11 manufacture 12–13...

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br us h

g u i d e

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b r u s h g u i d e

c o n t e n t

Philosophy6–11

Manufacture12–13

Brush cleaning14–19

Our brushes22–83

Foundation brushes22–29

Concealer brushes30–32

Powder brushes33–37

Blush & Contour brushes38–47

Shader brushes48–57

Blending brushes58–71

Eyeliner brushes72–78

Brow brushes80–81

Lip brushes82–83

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ZOEVA is dedicated to the self-confidence and unique beauty of all women. Every ZOEVA product is made with love and designed with conviction and passion for makeup. Our ultimate goal is to offer luxurious, high quality products at affordable prices. Helping every woman to discover her individual beauty is our highest ambition.

ZOEVA means celebrating yourself and being aware of your individual beauty.

w h y w e d o

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ZOEVA is a German brand, founded in 2008 by Zoe Boikou. The brand name ZOEVA is composed of ZOE, the Greek word for „life“ and EVA, the very first woman. Women in need have a special place in our hearts. We feel responsible for women suffering from domestic abuse or have lost their hair due to chemotherapy. It is our highest ambition to strengthen their self-esteem and to give them more self-confidence and awareness of their own individual beauty.

In women we trust. From the bottom of our hearts.

w h at w e d o

10 11

From a basic range of only 10 makeup brushes, ZOEVA now offers a professional portfolio of over 40 makeup tools for a full face makeup routine. Our brushes are designed to make a real difference in the way women experience their beauty rituals. The ease of application guarantees a flawless makeup finish.

i t a l l s ta r t e d w i t h t h e b r u s h e s

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The six times coated brush handle made of genuine wood, the resistant brass ferrule and finest natural and synthetic hair end up in a symphony of elegance and expertise. The brush handle and the ferrule are fixed tightly thanks to an innovative crimping process.

Every brush is traditionally handmade by specially skilled brush masters. A ZOEVA brush passes a manufacturing process with a minimum of 30 working steps. Designed with passion and handmade with love, every brush is a unique piece of art. For the uniqueness and the confidence of every woman.

f o r t h e s u s ta i n a b l e p r o d u c t i o n o f o u r z o e v a

b r u s h e s , w e u s e o n ly f i n e s t m at e r i a l s

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professional brushes need professional cleaning.Cleaning your brushes on a regular basis will keep them smooth and tidy, remove color and in-depth bacteria and avoid irritated skin and break outs.

b r u s h c l e a n i n g

16 17

Natural hair needs especially careful cleaning – treat it like it was your own hair. After cleaning, reshape and let it dry upside down to avoid any water remaining in the ferrule. Professional brush soaps and mild hair shampoos will work perfectly as a cleanser.

makeup artist tipA drop of conditioner works great as an extra treatment for super soft brushes.

c l e a n i n g o f n at u r a l h a i r b r u s h e s

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Synthetic hair is easy to clean. All your brushes need a deep and intense cleaning on a regular basis. Brushes for cream and liquid products such as foundation or concealer should be spot cleaned more often in order to keep them sanitized and free from bacteria. The ideal cleanser to remove any bacteria are alcohol based formulas.

c l e a n i n g o f s y n t h e t i c h a i r b r u s h e s

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brush profileRoundly bound foundation brush for a

silky smooth application

how we use itThis makeup brush is ideal for putting on and blending foundation. Makeup blends

extremely easily and extraordinarily gently. For an especially natural finish,

take up some makeup with the brush and dab onto the skin. Then, gently blend in.

makeup artist secretBy applying makeup with even circular

movements you will obtain perfectly flawless and balanced skin. Never again

without!

works best withFoundation and mineral makeup

hairVegan taklon hair

why we love itThe ideal tool for a soft, natural

and flawless makeup finish

1 0 2 s i l k f i n i s hfoundat ion

A silky hallelujah

24 25

brush profileCompact foundation brush with a small,

angled head

how we use itThanks to its flat angled shape, the

Defined Buffer is the perfect tool to apply makeup under the eyes and to

outline contours in detail. The dense and compact brush ensures that your makeup

is especially opaque.

makeup artist secretThanks to its ergonomic design, the brush

is ideally suited for fixing makeup under the eyes and along the facial contours

using powder.

works best withFoundation, powder


why we love itBlends in makeup for a radiant and

natural complexion

1 0 3 d e f i n e d b u f f e rfoundat ion

Embrace your face Everyday gorgeous

brush profileFoundation brush with a flat profile

how we use itThanks to its flat profile, this makeup brush is ideal for putting on and blending in foundation, powder and mineral makeup. Ideal for good coverage and a visibly smooth complexion.

works best withFoundation, powder and mineral makeup


why we love itGives a smoothing effect to your makeup to make it look more professional

1 0 4 b u f f e rfoundat ion

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Smooth operator

brush profileCompact stippling brush in petit size

how we use itThe Petit Stippling allows you to gently

and evenly apply and blend liquid and cream products, such as highlighter,

concealer and cream blush. Due to its compact size, hard-to-reach areas, such as those around the eyes and nose, are

done in no time.

makeup artist secretThe light duo fibre hair works great with cream blush and liquid highlighter – for

fresh and dewy cheeks.

works best withHighlighter, concealer and cream blush

hairVegan duo fibre taklon hair

why we love itThe ideal size for handling details

1 2 2 p e t i t s t i p p l i n gfoundat ion

everythingwe do comes from our

hearts

28 29

brush profileBig sized duo fibre brush for powder

and foundation

how we use itThis face brush is especially suited for

putting on and blending powder or foundation professionally on large areas.

Cream as well as powder consistencies blend in extremely easily and wonderfully

soft. Speed up your makeup regime.

works best withAll powder and foundation products


why we love itA luxurious and elegant brush for

perfect results

1 24 g r a n d s t i p p l i n gfoundat ion

Beautilicious Prepare your canvas

brush profileClassic duo fibre foundation brush

how we use itThis stippling brush is ideal for applying and blending perfectly and lightly liquid and compact foundation as well as mineral makeup. The soft duo fibre hair performs magic in creating an especially natural complexion.

works best withLiquid and cream foundation and mineral makeup


why we love itApplies foundation and mineral makeup lightly for a natural complexion

1 2 5 s t i p p l i n gfoundat ion

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brush profileInnovative, roundly shaped

concealer brush

how we use itThe Concealer Buffer is the perfect

beauty aid to easily and gently conceal shadows underneath your eyes with

corrector or concealer. For an especially natural finish, gently tap the concealer

onto the skin.

makeup artist secretThis is the ideal brush to conceal fall-out

underneath the eyes. Thanks to its compact design, you can use the brush

along the lower lash line without smudging your eye makeup.

works best withConcealer, camouflage und corrector


why we love itApplies and blends in corrector and

concealer extra gently

1 4 2 c o n c e a l e r b u f f e rconcealer

Get coverage

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brush profileCompact, flat and round shaped

concealer brush

how we use itThis concealer brush is ideal for putting

on corrector, concealer or camouflage products underneath the eyes and to

cover and conceal any redness. It is easy to control and has a compact shape,

which makes the brush perfect for quick touch-ups during the day and to let you

look radiant all the time.

makeup artist secretFor a perfect result with good coverage,

gently tap the concealer onto the skin.

works best withConcealer, camouflage und corrector


why we love itThe perfect brush for applying

concealer in a concentrated and professional manner

1 4 4 s o f t c o n c e a l e rconcealer

Conceal the evidence

brush profileBig, luxurious powder brush

how we use itThanks to its angled shape and its especially large brush head, the Luxe Face Finish is used to apply light layers to your face, neck and neckline for a perfectly smooth finish.

works best withPowder, bronzer, highlighter

hairNatural-synthetic hair mix

why we love itDistributes powder delicately for a perfect finish

1 0 0 l u x e fa c e f i n i s hpowder

Because bigger is better

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brush profileTapered, luxurious powder brush

how we use itIdeal to fix your makeup with loose or

pressed powder and to contour your face. Before applying, flick the brush with your

thumb and index finger to remove any excess powder.

makeup artist secretContour basics: Using a darker color, apply

the brush at the middle of your ear and move it towards the tip of your nose ending

just before the eye. Lightly contour the chin line and along the hairline using the

remaining color in the brush.

works best withPowder, bronzer, blush and contour

products


why we love itFlatters your facial contours and

skin – royal and gentle

1 0 1 l u x e fa c e d e f i n e rpowder

Treat me with satin gloves

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brush profileSuper soft and cushy powder brush

how we use itIdeal for putting on loose and pressed

powders. Fixes your makeup and ensures a light and smooth finish. By applying

the powder with even circular movements you will obtain a flawless

and smooth result.

makeup artist secretIt is the ideal brush to finish a look with

transparent fixing powder for long-lasting makeup.

works best withAll powder products


why we love itApplying facial powder with this brush is

like caressing your skin every day

1 0 6 p o w d e rpowder

Velvety finish

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brush profileLuxurious highlighter brush

how we use itThe Luxe Highlight proves to be the ideal brush for every highlighting job whether it is the cheekbones, Cupid’s bow area of the lip or the neckline: small, conical and

ultra smooth.

makeup artist secretThanks to its compact rounded shape, the

Luxe Highlight is also suited to contouring especially defined cheekbones.

Just shade a narrow line and blend in directly below the cheekbones. Apply some

highlighter on the nose, forehead and on the cheekbones. Be polished, be beautiful.

works best withHighlighter, powder, bronzer


why we love itGives a wonderful glow to your

cheeks

1 0 5 l u x e h i g h l i g h tblush & contour

Light my fire

40 41

brush profileFlat, square shaped contour brush for

professional sculpting, shading and contouring

how we use itFirst, define the face with hard lines and

then blend these in gently. The Luxe Face Paint performs magic easily and

professionally to create a perfectly contoured complexion.

makeup artist secretDefining and highlighting shapes the

face. Areas which should become smaller are defined in a darker color; areas which

should appear larger and more radiant are highlighted.

works best withAll pressed and loose powder products


why we love itUse this tool for professional contouring

Hollywood-style

1 0 9 l u x e fa c e pa i n tblush & contour

On the edge

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brush profileCompact face brush for detailed

contouring

how we use itThanks to its handy size, the Face Shape

is the ideal brush for detailed contouring and a makeup artist finish. By contouring

the cheeks, temples, nose and chin with a darker shade of color, the face becomes

more expressive and defined.

makeup artist secretThe Face Shape is especially suited for

putting on and blending concealer on the larger areas below the eyes.

works best withContour products and concealers


why we love itPrecise and detailed contouring like a

makeup artist

1 1 0 fa c e s h a p eblush & contour

Beautification be conf

identand be

beau tiful

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brush profileDome shaped, flat face brush for blush,

bronzer and highlighter

how we use itIts dome shape makes the 126 Luxe Cheek

Finish perfect as a multipurpose tool. Its dome-shaped, yet flat form is ideal for

blending bronzer, blush and highlighter flawlessly.

makeup artist secretThe Luxe Cheek Finish performs magic in creating rosy cheeks in a blink. Look into the mirror and smile. Then dab the blush

onto the center of the cheek and gently blend in.

works best withBronzer, blush, highlighter


why we love itThe all-rounder among face brushes

3 functions – 1 brush

1 2 6 l u x e c h e e k f i n i s hblush & contour

Luxurious dainty

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brush profileAngled, luxuriously soft blush brush

how we use itThis is the classic brush to evenly

apply and blend loose and pressed blush. The results are equally amazing when

using with an extremely highly pigmented blush. Creates radiant cheeks as if you had just come in

from a walk in the fresh air.

works best withBlush and contour products


why we love itApplies blush and contour powder

soft to the touch

1 2 7 l u x e s h e e r c h e e kblush & contour

Cheeks like snow white

brush profileAngled, feather-soft blush brush

how we use itThe Cream Cheek is ideal for putting on, blending and contouring easily with powder or cream blush. Designed for an especially natural look, smile with closed lips into a mirror and dab some blush onto the outer cheekbones and then blend. A smile is the prettiest thing a girl can wear!

makeup artist secretFor contours as pretty as a picture: Apply the contouring product underneath the cheekbones, along the jawline and the hairline. Blend gently.

works best withCream and powder blush


why we love itThe perfect brush for powder and cream blush

1 2 8 c r e a m c h e e kblush & contour

Charming cheeks

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brush profileClassic, extra big eyeshadow brush

how we use itThe Luxe All Over Shader distributes

eyeshadow over the whole eyelid evenly and quickly including the crease and

along the lash line.

makeup artist secretThe Luxe All Over Shader is also ideally

suited for applying highlighter eyeshadow underneath the brow line.

works best withAll pressed and loose eyeshadow

products


why we love itApplies eyeshadow from the lash line to

the brow easily and quickly

2 2 2 l u x e a l l o v e r s h a d e rshader

Shady lady

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brush profileClassic, medium sized eyeshadow brush

how we use itIt is easier to apply eyeshadow using the 232 Luxe Classic Shader. Use it to also distribute and shade evenly onto

the eyelid. A dabbing motion intensifies the look.


products


why we love itThis soft, dome-shaped eye brush makes the routine application of

eyeshadow easier

2 3 2 l u x e c l a s s i c s h a d e rshader

Color be mine

true beauty

lies within confidence

52 53

brush profileSynthetic eyeshadow brush for

cream textures

how we use itThe Cream Shader allows you to apply

and shade cream eyeshadow evenly onto the eyelid. It is ideal for creating the basis

for bright, beaming eye makeup.

makeup artist secretAnd, this is a wonderful tool for putting on

eyeshadow base and primer.

works best withAll cream eyeshadow products, eye

primer and cream eyeliner


why we love itEasily apply cream eyeshadow for

intensively bright eye makeup

2 3 3 c r e a m s h a d e rshader

That fire in your eyes

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brush profileDense, softly rounded eyeshadow brush

how we use itThe 234 Luxe Smoky Shader is the

ideal eye brush for evenly putting on eyeshadow on the upper and lower lid for

smoky effects and smoky eye makeup. It blends the edges and accentuates for a

professional look.

makeup artist secretUse the Luxe Smoky Shader to transform

soft kohl lines along the lash line into extraordinary smoky effects.


products, eyeliner pencils


why we love itSets wonderful smoky accents and

performs magic in creating seductive smoky eyes

2 3 4 l u x e s m o k y s h a d e rshader

Step by step smoky Beauty boost

brush profileAngled, synthetic eyeshadow brush

how we use itUse the Contour Shader to set marvelous accents in the outer corner of the eye. This is how a professional would elongate your eye at its outer corner. Perfect to use with cream eyeshadow.

works best withAll pressed, loose and cream eyeshadow products


why we love itPerfectly suited for the eye contours

2 3 5 c o n t o u r s h a d e rshader

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brush profileSmall and dense eyeshadow brush

how we use itThe Detail Shader is especially designed

for use in the inner corner of the eye or for setting highlights and accents. It

applies eyeshadow selectively and evenly at the same time. An indispensable tool

designed for the details around the upper and lower lash lines.


products


why we love itIdeal for the details and setting accents

2 3 7 d e ta i l s h a d e r shader

Sophisticated shade Love of detail

brush profileExtra small and precise eyeshadow brush

how we use itThis fine, super-precise eyeshadow brush is ideal for applying eyeshadow easily and specifically, even in case of small or hooded eyes. Use to complete your makeup with light, shimmery eyeshadow color accents and highlights at the middle of the eyelid or in the corner of the eye.

works best withAll pressed and loose eyeshadow products


why we love itFantastic for setting accents and highlights as well as for a professional eye makeup finish

2 3 8 l u x e p r e c i s e s h a d e rshader

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brush profileSuperior eye brush with a curved head

how we use itUse this eye brush to blend harsh lines

perfectly and professionally in a twinkle. For fantastic ombre eyes, apply a lighter shade in the corner of the eye and then

continue from dark to light while blending for a gentle and flawless finish.

works best withAll powder eyeshadows


why we love itPerforms magic in creating attractive

ombre eyes

2 2 1 l u x e s o f t c r e a s eblending

All in the details in wo men we trust from

the bot tom of

our hearts

60 61

brush profileBlending brush in petit size

how we use itThe Petit Eye Blender is ideal for setting

sharp contours and detailed accents along the crease and the lash line.

makeup artist secretUse this brush for a professional and

expressive cut crease look in an instant. This look is often found in Arabian makeups.

works best withCream eyeshadow and kohl


why we love itAccentuates the crease and creates

mystically beautiful contours

2 2 3 p e t i t e y e b l e n d e rblending

Set a course Like a feather

brush profileBlending brush for a feather-light defined crease

how we use itThe 224 Luxe Defined Crease is ideal for playing with colors and blending pressed powder eyeshadows as well as loose eyeshadow pigments. The ultra-fine brush hairs perform magic in blending eyeshadow to perfection.



why we love itA touch of color on the eyes

2 24 l u x e d e f i n e d c r e a s eblending

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brush profileShort, compact eye brush

how we use itThe Smudger brush is the perfect tool to apply eyeshadow and kohl along the lash line and to smudge for smoky eye effects

and a seductive cat eye look.

makeup artist secretFor irresistible cat eyes, first use a dark kohl

liner close along the upper and lower lash lines. Extend the line a little bit beyond the outer corner of the eye. Then,

use the Smudger brush to smudge and create that unmistakeable cat eye look.

works best withEyeshadow, cream eyeliner and kohl


why we love itBlends eyeshadow and kohl for

stunning smoky effects

2 2 6 s m u d g e rblending

The mystery girl

64 65

brush profileFlat, oval-shaped blending brush

how we use itThis best seller is perfect for blending

pressed powder eyeshadows as well as loose eyeshadow pigments like a pro. The

Luxe Soft Definer does an extra gentle job of distributing the color evenly while

keeping the color intensive.

makeup artist secretPerfectly blended eye makeup takes time. Apply the eyeshadow with small circular

movements and then blend. Repeat at least three times until the result is flawless.


products


why we love itPerfect for blending soft, flowing

transitions and creating soft looks

2 2 7 l u x e s o f t d e f i n e rblending

Define your soft side

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brush profileVegan, flat and oval-shaped

blending brush

how we use itThis brush is ideal for blending pressed powder eyeshadows, loose eyeshadow

pigments as well as creamy textures. Thanks to its soft synthetic hairs, the Soft

Definer Vegan is the ideal tool for blending in the crease. It creates stunning

effects and glamorous looks.

makeup artist secretFor a perfectly blended eye makeup, lightly

swirl your brush and blend the edges to a seamless finish. Perfect for cream

eyeshadow!

works best withAll pressed, loose and cream eyeshadow

products


why we love itThe vegan alternative for perfectly

blended eye makeup

2 2 7 v s o f t d e f i n e r v e g a nblending

Soft and vegan The art of softness

brush profileFluffy soft yet dense, tapered blending brush

how we use itThis unbelievably soft eyeshadow brush is especially suited for perfectly blending, shading the edges and easily working the crease.



why we love itDesigned for perfect contouring and seamless blending in the crease

2 2 8 c r e a s eblending

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brush profileFluffy eye brush for a defined crease

how we use itThis fluffy soft crease brush allows the sheer application of loose, pressed and

cream eyeshadow products. The Eye Finish creates a flawless eye makeup finish by evenly blending the edges.

makeup artist secretThis brush is also excellent for gently

putting on and buffing in concealer along the eye area.

works best withAll pressed, loose and cream eyeshadow

products as well as concealer


why we love itBlending and shading for the

perfect finish

2 2 9 e y e f i n i s hblending

The happy end Hot spot

brush profileTriangular shaped eyeshadow brush for shading and blending

how we use itThe 230 Luxe Pencil is especially good at the crease and allows for smooth and detailed applications, smudging and blending colors along the lash line. It emphasizes the outer V for stunning and expressive smoky eyes.

works best withAll powder eyeshadows and kohl


why we love itThe holy grail brush for sexy smoky eyes

2 3 0 l u x e p e n c i lblending

70 71

brush profileTapered crease brush with a pointed tip

how we use itThis unbelievably soft eyeshadow

brush is especially suited for perfectly accentuating, blending and shading

the edges and easily working the crease. To find your crease line, close your eyes

and wiggle the brush in the socket of your eye.

makeup artist secretA dark color shade in the crease creates depth and emphasizes the brightness of

the eyes.


products


why we love itThe ideal tool to accentuate and shade

the crease

2 3 1 l u x e p e t i t c r e a s eblending

Fall in love with your eyes

72 73

brush profileDelicate, angled eyeliner brush

how we use itThe Detail Liner performs magic in

creating a classic thin perfect line on the lid using cream eyeliner or eyeshadow.

Use this brush for classic Hollywood- style, precise lash lines in an instant.

makeup artist secretFor the perfect sweep, extend the upper lash line to the outer corner of the eye,

trace over the line and then fill in.

works best withCream eyeliner

hairVegan, synthetic bristles

why we love itFor the ultimate vintage look

3 1 2 d e ta i l l i n e reyel iner

Walk away like a movie star

74 75

brush profileErgonomically shaped, extra fine

eyeliner brush

how we use itUse this Fine Liner to apply eyeliner

easily and precisely. This brush creates a classic thin, flawless lash line using cream

or cake eyeliner or eyeshadow. It is a must for a feminine-discrete eye

makeup look.

makeup artist secretThanks to its fine bent design, your hand

can rest on the cheekbone and support the brush for an easy application.



why we love itClassic and lady-like

3 1 5 f i n e l i n e reyel iner

A real ladies expert Devine line

brush profilePointed, flexible eyeliner brush

how we use itThe Classic Liner is an eyeliner brush for drawing precise lash lines and creatingperfectly outlined eyes. Performs magic in creating seductive cat eyes and a classic perfect lash line using cream eyeliner, gel eyeliner or eyeshadow.

makeup artist secretTo apply eyeshadow as an eyeliner, lightly moisten the brush with water and line each eye with your favorite eyeshadow.



why we love itThe perfect brush for all those who love the classic cat eye look

3 1 6 c l a s s i c l i n e reyel iner

76 77

brush profileAngled, extra fine eyeliner brush

how we use itUse the Wing Liner to create perfect,

expressive lash lines using gel or cream eyeliner. Just put a very small amount of

eyeliner on your brush. Then, with a steady hand, sweep along the lash lines.



why we love itFor professionally lined eyes with the

perfect winged look

3 1 7 w i n g l i n e reyel iner

Soul queen Cat-like eyes

brush profileAngled, compact eyeliner brush

how we use itThis is cat eyes made easy. The Soft Paint Liner brush is ideal for putting on powder, cream and liquid textures amazingly easily and gently along the lash lines. Drawing a lash line professionally with this tool becomes child’s play.

makeup artist secretThe Soft Paint Liner is also a great alternative to an eyebrow brush when putting on eyebrow powder.

works best withCream eyeliner and eyebrow products


why we love itDesigned to draw thick lash lines easily and professionally

3 1 8 s o f t pa i n t l i n e reyel iner

78

brush profileTapered, roundly bound eyeliner brush

how we use itThis brush performs magic in creating

seductive, smoky lash lines for the ultimate smoky eye effect. The Smoky

Liner’s tapered form contours the eye with a bold line and creates a

temperamental smoky effect.



why we love itFor dramatic, seductive eye makeup and

smoky eye lash lines

3 2 0 s m o k y l i n e reyel iner

Le smoking we want to make

a real diffe

rence in the way

women experience beauty

rituals

80 81

brush profileAngled brow brush to create the

perfect arch

how we use itHow to do brows: Apply a small

amount of eyebrow powder to the brush and systematically trace over the upper

and lower brow lines. Then fill in the brows with short upward strokes. And

there you are: the brows have it!

makeup artist secretMatte brown eyeshadow is perfect for using as eyebrow powder! Choose the

shade carefully according to your natural hair color.

works best withAll cream and powder eyebrow products


why we love itA must-have tool for beautifully shaped,

expressive eyebrows

3 2 2 b r o w l i n ebrows

The brows have it

82 83

brush profileRetractable lip brush in travel size

how we use itThis lip brush is remarkably well suited

for tracing lip contours and to apply intensive color evenly. The travel-size,

retractable lip brush is the ideal companion for your handbag – for perfectly made-up lips all day long.

makeup artist secretTo make your lips appear fuller, apply a

lighter color as a highlight onto the middle of the lips.

works best withAll lip products


why we love itGet ready to create perfect loveable lips

3 3 0 l i p c o n t o u rlips

Fabulous lips

85

Brush Guide© ZOEVA GmbH, Otto-Volger-Str. 1–3, 65843 Sulzbach/Ts., Germany

Tel.: +49 6196/65202-0, E-Mail: [email protected], www.zoeva.deManaging director: Zoe Wolfram

86w w w. z o e v a . d e

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