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Build a Culture that Will Fill Your Resident Camp Dan Weir, Frost Valley YMCA Joanna Warren Smith, Camp Consulting Services

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Page 1: Build a Culture that will fill your Resident Camp

Build a Culture that Will Fill Your Resident Camp

Dan Weir, Frost Valley YMCAJoanna Warren Smith, Camp Consulting

Services

Page 2: Build a Culture that will fill your Resident Camp

http://www.danlovescamp.com

Dan Weir [email protected]

http://danlovescamp.com twitter: @danlovescamp

Joanna Warren Smith [email protected] http://camp-consulting.com

mailto:[email protected]
http://danlovescamp.com/
mailto:[email protected]
http://camp-consulting.com/
Page 3: Build a Culture that will fill your Resident Camp

Objective

Learn key components of a successful resident camp

Page 4: Build a Culture that will fill your Resident Camp

Objective

Identify elements that will positively influence your

camp culture

Page 5: Build a Culture that will fill your Resident Camp

Objective

Develop a timeline by which to create a new camp

culture

Page 6: Build a Culture that will fill your Resident Camp

Objective

Prioritize an action plan that will net results in

Summer 2017

Page 7: Build a Culture that will fill your Resident Camp

CULTURE

is the traditions, customs and philosophy of your

community

Page 8: Build a Culture that will fill your Resident Camp

INTENTIONALITY

is the process you use to achieve desired outcomes

Page 9: Build a Culture that will fill your Resident Camp

POWER PELLETS

to fill your resident camp

Page 10: Build a Culture that will fill your Resident Camp

1. Know your mission

Page 11: Build a Culture that will fill your Resident Camp

1. Know your mission - Camper outcomes

Page 12: Build a Culture that will fill your Resident Camp

Missions not reserved for not-for-profits

Page 13: Build a Culture that will fill your Resident Camp

The experience must be consistent

Page 14: Build a Culture that will fill your Resident Camp

It is valued by parents

Page 15: Build a Culture that will fill your Resident Camp

The campers treasure your mission

Page 16: Build a Culture that will fill your Resident Camp

2. Stick to your knitting

Page 17: Build a Culture that will fill your Resident Camp

Your mission/focus should dictate your decision making

Page 18: Build a Culture that will fill your Resident Camp

Acknowledge and celebrate your campers and staff when they are practicing your mission/focus

Page 19: Build a Culture that will fill your Resident Camp

Staff are camper focused

Page 20: Build a Culture that will fill your Resident Camp

3. Be confident in a “benevolent dictatorship”

Page 21: Build a Culture that will fill your Resident Camp

Write the script, block the scenes, select the actors, rehearse & watch the performance

Page 22: Build a Culture that will fill your Resident Camp

Do not assume that others will deliver product

according to your expectations

Page 23: Build a Culture that will fill your Resident Camp

You can say “no” &

still be a supportive leader.

Page 24: Build a Culture that will fill your Resident Camp

Let them know that you value their point

of view &

that your role is to guide them

Page 25: Build a Culture that will fill your Resident Camp

4. Let your passion show

Page 26: Build a Culture that will fill your Resident Camp

Learn the stories about your camp’s impact  

Page 27: Build a Culture that will fill your Resident Camp

Share the stories

Page 28: Build a Culture that will fill your Resident Camp

Treat your camp like a movement

Page 29: Build a Culture that will fill your Resident Camp

5. Be receptive to all ideas

Page 30: Build a Culture that will fill your Resident Camp

Welcome new ideas in a productive format

Page 31: Build a Culture that will fill your Resident Camp

While brainstorming do not allow people to shoot down ideas of other

Page 32: Build a Culture that will fill your Resident Camp

Do a SWOT analysis of your camp with different audiences

Page 33: Build a Culture that will fill your Resident Camp

Share rationale for decisions

Page 34: Build a Culture that will fill your Resident Camp

Most importantly people want to know that you are moving camp forward

Page 35: Build a Culture that will fill your Resident Camp

6. Walk the walk & talk the talk

Page 36: Build a Culture that will fill your Resident Camp

You are a public figure.You are on a pedestal.

Page 37: Build a Culture that will fill your Resident Camp

Lead by example

Page 38: Build a Culture that will fill your Resident Camp

7. Maintain the culture

Page 39: Build a Culture that will fill your Resident Camp

Hiring & Training

Page 40: Build a Culture that will fill your Resident Camp

Language

Page 41: Build a Culture that will fill your Resident Camp

Monitoring & Mentoring

Page 42: Build a Culture that will fill your Resident Camp

8. Culture is 24/7/365

Page 43: Build a Culture that will fill your Resident Camp

Non-summer and summer style must be aligned

Page 44: Build a Culture that will fill your Resident Camp

9. Feature “WOW” programs

Page 45: Build a Culture that will fill your Resident Camp

Those that cost money and those that don’t

Page 46: Build a Culture that will fill your Resident Camp

Reinvest in the product

Page 47: Build a Culture that will fill your Resident Camp
Page 48: Build a Culture that will fill your Resident Camp

10. Program progression

Page 49: Build a Culture that will fill your Resident Camp

10. Program progression - Visual of program progression

8 11 12 14 15 16

Junior Intermediate Senior

Page 50: Build a Culture that will fill your Resident Camp

Internal marketing

Page 51: Build a Culture that will fill your Resident Camp

External marketing

Page 52: Build a Culture that will fill your Resident Camp

11. Messaging

Page 53: Build a Culture that will fill your Resident Camp

Friendship and values

Confidence and character

Grit and compassion

Page 54: Build a Culture that will fill your Resident Camp

 

Where Kids Unplug and Connect

Page 55: Build a Culture that will fill your Resident Camp

 

Growing Character, Skills & Relationships

Page 56: Build a Culture that will fill your Resident Camp

12. Nurture relationships

Page 57: Build a Culture that will fill your Resident Camp

With campers

Page 58: Build a Culture that will fill your Resident Camp

With camper families

Page 59: Build a Culture that will fill your Resident Camp

With alumni

Page 60: Build a Culture that will fill your Resident Camp

With seasonal & year round staff

Page 61: Build a Culture that will fill your Resident Camp

13. Seek new acquisitions

Page 62: Build a Culture that will fill your Resident Camp

Corporate connections

Page 63: Build a Culture that will fill your Resident Camp

Word of mouth

Page 64: Build a Culture that will fill your Resident Camp

Maintain & follow up with inquiries

Page 65: Build a Culture that will fill your Resident Camp

Expand target areas

Page 66: Build a Culture that will fill your Resident Camp

14. Keep it clean

Page 67: Build a Culture that will fill your Resident Camp

Your facility

Page 68: Build a Culture that will fill your Resident Camp

Your equipment

Page 69: Build a Culture that will fill your Resident Camp

15. Be timely & responsive

Page 70: Build a Culture that will fill your Resident Camp

With pre-camp and during-camp communications

Page 71: Build a Culture that will fill your Resident Camp

Have people answer the phone when they call

Page 72: Build a Culture that will fill your Resident Camp

16. Best Business Practices –

Program Logistics

Page 73: Build a Culture that will fill your Resident Camp

Maximize the use of your venue

Page 74: Build a Culture that will fill your Resident Camp

Confirm program time

Page 75: Build a Culture that will fill your Resident Camp

Equipment

Page 76: Build a Culture that will fill your Resident Camp

16. Best Business Practices –

Inclusive vs ad-on fees

Page 77: Build a Culture that will fill your Resident Camp

People do not want to be nickeled and dimed

Page 78: Build a Culture that will fill your Resident Camp

16. Best Business Practices -Intentionality of

meals, events, & traditions

Page 79: Build a Culture that will fill your Resident Camp

Is your food good?

Page 80: Build a Culture that will fill your Resident Camp

Treat each meal like a program

Page 81: Build a Culture that will fill your Resident Camp

Special events add to program

Page 82: Build a Culture that will fill your Resident Camp

16. Best Business Practices - Celebrate legacy &

participation

Page 83: Build a Culture that will fill your Resident Camp
Page 84: Build a Culture that will fill your Resident Camp

16. Celebrate legacy & participation

Page 85: Build a Culture that will fill your Resident Camp

16. Celebrate legacy & participation

Page 86: Build a Culture that will fill your Resident Camp
Page 87: Build a Culture that will fill your Resident Camp

http://www.danlovescamp.com

Dan Weir [email protected]

http://danlovescamp.com

Joanna Warren Smith [email protected] http://camp-consulting.com

mailto:[email protected]
http://danlovescamp.com/
mailto:[email protected]
http://camp-consulting.com/

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