build a deeper connection with your community by packaging...
TRANSCRIPT
Build a Deeper Connection with your Community by Packaging the Knowledge You Already Have!
With Marketing Strategist and
Product Creation Expert
Kathleen Gage
Today’s Sponsor Is…
David Perdew
Kathleen Gage is a marketing strategist and business consultant who works with consciously aware entrepreneurs who are experts in their field. We work with our clients to help them fully identify their expertise, their market (tribe), gain massive visibility, and package their knowledge into various information products and services.
What you will learn
•Key insights into why now is the time
•How to determine if the products you create are in alignment with who you are
•What to do first
•How to create your first product in record time
•Insights to super marketing
•What your job really is
•The next step
3 Areas of Focus
•The opportunities available
•Simple product development strategies
•Challenges and solutions
Why should you care?
•Revenue
•Freedom
•Credibility
•Sustainable income
•You serve your tribe
•Ongoing opportunities
The next 12 – 18 months are critical to your success.
Focus on ….
•Visibility
•Positioning yourself as an expert
•Creating content
What stops most people is…
FEAR!
Before you begin developing product you must identify
•Your expertise
•Your market/tribe/community
•What keeps them awake at night
•Solutions you offer
The fact is…
•The world is in pain
•People crave solutions
•You might be an answer to their prayers
•They have to know you exist
•You MUST create massive value and be willing to monetize on the backend
$100,000 overview
eBooks
Webinars
Bo
oks
M
P3
What’s Possible – The Opportunity
Evergreen
Breaking It Down
•1 eBook at $27
•$27 x 100 sales per month
•Equals $2,700 per month
•Equals $32,400 per year
Breaking It Down
•1 bundle of Mp3 and transcripts at $47
•$47 x 100 sales per month
•Equals $4,700 per month
•Equals $56,400 per year
7 Ways to Increase Revenues • More leads
• More sales
• High conversions
• More frequency of sales
• Higher prices and ROI
• Affiliates
• More exclusivity
Prime Example
LEADS
FREEBIES
Low priced continuity program
Six Month Group Coaching
1 Year Platinum
VIP Day
You must do this to make money
•Blogging
•Guest blogging
•Article marketing
•Forums
•Social networks
•Sig File
•Media releases
•Online advertising
•Joint ventures
•Affiliates
•Being a featured expert
•Interviews
Topics That Sell
•How to’s •Making Money •Saving Money •Health and Fitness •Personal development •Spirituality •Social media
Finding Content for a Product
•FAQ’s
•Expert interviews
•PLR
•Previously written information
•Free teleseminar converted into MP3 and Transcripts
Simple process for MP3 info product
•Determine the topic
•Script or questions
•Secure bridge line (Free or Fee) •www.xiosoft.com
•www.freeconferencecall.com
•Landing page
•Thank you/download page
•Market
•Sell
Common Challenges
•Don’t know where to start
•No clear identification of expertise
•No clearly defined market
•Time
•No list or an unresponsive list
•Fear of marketing and selling
The fact is…
•You can keep thinking about making money
through product development or you can
begin right here, right now to do so.
• You must have a plan
•You have to be strategic about the process
•You must know what drives you and…
Most important insight
Just Do It!
Greatest Challenge
There’s so much information you just don’t know where to start.
Working way too hard is a challenge
•Not knowing the fastest, most efficient way to create products forces you to work way too hard. •You can piece the information together and take months, even years, to get something to market. •With the Street Smarts Formula you get your profitable products done FAST!
The fact is…
•You may only want to get the free stuff and that's great. If you want to search out all the information yourself you could do it but it could take years to figure it out and you might get the wrong information. •If you're in a financial situation that doesn't allow for anything beyond the free stuff, great. Do what you can to change that. •But if your serious about your business, your information and truly serving your market, then I DO have something that will help you succeed FAST! This is something more than simply more information. It’s a proven formula with easy to implement steps.
Working Smarter is the Key
•For those of you who are ready to turbo charge your revenue stream and achieve your financial and business goals faster ... I have something you will definitely be interested in. •If you want proven information and tools, plus some great bonuses including a ticket to my two day live event – Connection Experience, my home study course, The Transformational Life, my home study course, How to become a six figure a Year Professional Speaker and much more, you will want to stick around.
Now’s the time
•With the Six Figure Product Creation Course you learn how to build your sustainable business like never before. You will get your products packaged and off the ground in record time. •If you're someone who is ready to get your products to market fast and profitably the Six Figure Product Creation Course is for you.
You’ll Discover How To…
•Have ongoing revenues month after month •Determine what products will make money •Who is buying (some markets won’t buy no matter what, but there is a way around this) •Have leading experts develop content for you •Align with the right affiliates •Market like a pro •Get excited about the process of selling
Why start developing products?
•If you’ve dreamed of having ongoing revenue this is a great way to do so. •You build credibility FAST! • It’s easier to sell other products and services to happy buyers. •Once you have the model you can replicate time and time again which means more money.
Six Figure Product Creation Course $1,297 Six Figure List Building 297 Six Figure Speaker Home study Course 247 The Transformational Life 127 Live Event – Connection Experience 497 Bring a guest to the event 497 Full Value $2,962
Your price is only ______
Six Figure Product Creation Course $1,297 Six Figure List Building 297 Six Figure Speaker Home study Course 247 The Transformational Life 127 Live Event – Connection Experience 497 Bring a guest to the event 497 Full Value $2,962
Your price is only $697
www.sixfigureproductcreation.com/david.htm