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Build a Recipe for Better UX Process with Fresh Lean Ingredients Tom Illmensee | @tomillmensee | snagajob Lean Day UX / NYC 2013

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Tom Illmensee's presentation at Lean Day UX in New York City March 1, 2013. Different from our Embrace Uncertainty talk in 2012: revised process diagram, more focus on cultural change needed to support Lean techniques.

TRANSCRIPT

Page 1: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Build a Recipe for Better UX Process with Fresh Lean IngredientsTom Illmensee | @tomillmensee | snagajob

Lean Day UX / NYC 2013

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Product < Process < Culture < Leadership

Balanced Team Meeting, Chicago 2012

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Balanced Core Team

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.

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“If you can't describe what you are doing as a process, you don't know what you're doing.

W. Edwards DemingFather of Quality

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#29

Being process-oriented, not product-driven, is the most important and difficult skill for a designer to develop.

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Product manager

Interaction

designer

Lead engineer

Dev team

Product manager

Interaction

designer

Lead engineer

Dev team

Product manager

Interaction

designer

Lead engineer

Dev team

Product manager

Interaction

designer

Lead engineer

Dev team

Product manager

Interaction

designer

Lead engineer

Dev team

Job Seekers and Advertisers Employers

Database engineers, Operations

Scrum master / Agile coach Scrum master / Agile coach

Visual design, Copy, Marketing, QA testers

(automated),

Visual design, Copy, Marketing, QA testers

(automated)

Page 17: Build a Recipe for Better UX Process with Fresh Lean Ingredients

1. Outline assumptions

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2. Outputs, outcomes and goals

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3. Interviews (1:1)

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4. Share, debate, and critique.

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Page 23: Build a Recipe for Better UX Process with Fresh Lean Ingredients

We reviewed frameworks from Lean thinkers.

Page 24: Build a Recipe for Better UX Process with Fresh Lean Ingredients

We reviewed frameworks from Lean thinkers.

Page 25: Build a Recipe for Better UX Process with Fresh Lean Ingredients

5. Re-organize and re-sequence.

Page 26: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Think Make CheckPersonas

Charter (who, what, why)

Business model

Stories & scenarios

Story mapping

Sketches

Design studio

Prototyping

Information architecture

Content and copy

Research planning

Session facilitation

Analytics

A/B testing

Critique

Page 27: Build a Recipe for Better UX Process with Fresh Lean Ingredients

The process was a prototype.

So we tested it.

Page 28: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Trial run: “Save Jobs”

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ThinkMondayPersonas

Charter (who, what,

why)

Stories & scenarios

Page 30: Build a Recipe for Better UX Process with Fresh Lean Ingredients

MakeTuesdaySketches

Design studio

Prototyping

Information

architecture

Content and copy

Page 31: Build a Recipe for Better UX Process with Fresh Lean Ingredients

CheckWednesdayResearch planning

Session facilitation

Qualitative analysis

Page 32: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Think / MakeThursdayStories & scenarios

Revise prototypes

Visual design

Page 33: Build a Recipe for Better UX Process with Fresh Lean Ingredients

CheckFridayResearch planning

Session facilitation

Analysis

Critique

Page 34: Build a Recipe for Better UX Process with Fresh Lean Ingredients

A/B testing

Page 35: Build a Recipe for Better UX Process with Fresh Lean Ingredients

A

B

Page 36: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Think Make CheckTest plan

Requirements (variant

design)

Review results of previous

tests

Develop variant design

Configure testing tool

Monitor data

Review results

Page 37: Build a Recipe for Better UX Process with Fresh Lean Ingredients
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3 things1. Review UX processes via interviews

2. Map each process on cards

3. Review, critique and revise as a group

to do with your team next week

Page 51: Build a Recipe for Better UX Process with Fresh Lean Ingredients
Page 52: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Product Process Culture Leadership

Balanced Team Meeting, Chicago 2012

Page 53: Build a Recipe for Better UX Process with Fresh Lean Ingredients
Page 54: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Gratitude

Stefan Klocek Eric Ries

Jeff Gothelf Janice Fraser

Jeff Patton Marty Cagan

Hugh Beyer

Desiree SyAnders Ramsay

Tim McCoy

Page 55: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Thank you.

@tomillmensee

Limited handouts today. Ping me if you’d like an additional copy.

Page 56: Build a Recipe for Better UX Process with Fresh Lean Ingredients

Photo credits

http://www.explore-puglia.com/wp-content/uploads/2010/10/cropped-making-pizza-dough.jpg

http://thechive.files.wordpress.com/2013/02/next-level-pizza-2.jpg

http://www.stuzzirichmond.com/photo-gallery/

http://activerain.com/blogsview/2096988/huntington-new-york-pizza-15-cents-a-slice-delicious-

https://is1.4sqi.net/derived_pix/MZ5eZWdgs5iY7SgPR1xqlbFqjZEoe2i9JiHkkbuR4dE_300x300.jpg

http://www.flickr.com/photos/therecipedrawer/5548732022/sizes/l/in/photostream/

http://www.flickr.com/photos/thomashawk/2305555563

http://www.flickr.com/photos/rachelhathaway/6117763304/

http://www.thepolisblog.org/2012/04/wordless-collaboration.html

http://www.ninalevy.com/images/BoyWithArmThumb2.jpg

http://www.brecords.nl/archives/820

Illustrations by Chip Trout and Tom Illmensee


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