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BUILD AND TEST YOUR PROTOTYPE WITHIN 3 DAYS !
DESIGN SPRINT METHOD (GOOGLE VENTURES)
WHAT IS A DESIGN SPRINT?
A 3-5day process for rapidly solve big challenges, creating new products, or improving existing ones.
EXPERIENCE STUDIO
WHY WOULD YOU DO A DESIGN SPRINT?
Corporates need to innovate but have no time either no money to lose
COMPLEXProcess and organisation
are slow and complex. Decisions are made more
with a business centric than a customer centric
view
SLOWDue too heavy processes, it’s often too late when realizing
that a the product market fit is not reached.
Money and time are lost
FEARFailure is not yet an opportunity
to learn in our culture. Fears of market test slow down all process and decrease quality
of the solution
EXPERIENCE STUDIO
DESIGN SPRINT: VALUE PROPOSITION
FITTesting on users allows
you the develop the “right” solution and have a good
market fit
ROIOur 3 days method allows you
to test without high investment in time neither money !
It allows you to fail, learn and do. Either way you win
RESULTYou are going to fine, sketch
AND BUID a designed prototype in 3 days !
We will work with you on the roadmap to develop & launch
your idea on the market
EXPERIENCE STUDIO
The Design Sprint Method is the solution to help you when innovating
DESIGN SPRINT DAY 1 – Map & Vote EXPERIENCE STUDIO
Welcome session
Start to the end
Map the problem.
How might we
Crazy 8
End ofsession
Welcome sessionOur experts will get you inshape with their "wake upand go" session
Start to the endWhat is your goal "why did youlaunch this project / app / chatbot,...), and what prevents you fromreaching it?Several questions can be raised atthe beginning of the sprint design,do not panic, the exercise willdirect you towards a target and aprecise solution.
How might weEach member of the team has theopportunity to transform the pain pointsdetected within opportunities.
All participants write sentences that beginwith "how might we"."Customers do not come on our app"> "howcan we attract our customer on the app? ".
The exercise ends with a collective vote toelect the most relevant opportunity.
Crazy 8From the selected sentence, anideation exercise is launched andeach participant has the opportunityto propose 8 solutions adapted tothe opportunity launched.
They present them to the groupVote: the participants vote for themost relevant solution.
Map the problemTogether we map the problem. Via acomprehensive "customer journey",covering all pain points and touchpoints of the customer experienceand all the players involved.
We challenge your team to know allaspects of your customers' experience.
End of sessionThe day will end when a finalelected solution comes outof the exercise!
DESIGN SPRINT DAY 1 – Map & Vote EXPERIENCE STUDIO
DESIGN SPRINT DAY 2 – Sketch & Map EXPERIENCE STUDIO
StoryBoard
PreparationUser Test
Backlog
Pitch
DESIGN SPRINT DAY 2 - Sketch & Map EXPERIENCE STUDIO
StoryboardLike PIXAR producers, participants draw, write, and scripttheir solution.What is the story of the solution? What are the key steps(flow, scroll, video, call to action, conversion, etc.)? Our UX/UIexpert plays an important role in guiding this step. He mustunderstand what the team wants and collaborates in orderto arrive at a simple, clear and effective story.
The UX designer then embarks on the design of theprototype that will have to be ready at the end of the day 2
Preparation User TestOur specialist "user test" comes toprepare the team on day 3: what is auser test ? how to observe users ?question them, guide them, makethem talk etc.
The team than schedule and contacttheir 5 testers and plan the test day. Weprovide a way to find the right users.
BacklogThe leader of the team translates thework done and the solution into a list ofactions to be taken after the DesignSprint.
A Product Owner WOD expert can helpyou to create a clear roadmap topresent to your management.
PitchCommunicating about whatyou do is the key to success.We select a "pitcher" in theteam and prepare toconvince management witha "start-up pitch".
DESIGN SPRINT DAY 3 – User Test EXPERIENCE STUDIO
Last Preparation
User Test
Conclusion
Finalization of the product
backlog
DESIGN SPRINT DAY 3 – User Test EXPERIENCE STUDIO
Last PreparationWe prepare the test room & materials (camera, support,device, tablet, etc) and the user test expert gives his lastbriefing to the team.
User TestDuring the day, we take the time toimprove your performance and supportyou in writing comments.
ConclusionAt the end of the day, participants sharetheir observations and conclude thetest together. Regarding our KPI, whatare our conclusion, go or no go ?
Finalization of the productbacklog
What are the next actions for thedeployment and refinement of yourproduct?
Our experts PM, PMO, PO can assistyou in coordinating your next actions
WHAT ARE THE SUCCESS INGREDIENTS OF A DESIGN SPRINT ?
To succeed in your Design Sprint you need to manage the BEFORE & AFTER.
HOW?
BEFORE: Preparation (1 day max)
• Well defined Business problem
• Dream Team : 7 max.– Business people (cross department) “kill the
sillo”– Customer– Expert in domain– UX designer & PO (from WOD)
• Vision
AFTER: Build Your POC
• Build : from design to real prototype with a strict roadmap
• Capitalize on users feedback
• Growth : Go to Market management
EXPERIENCE STUDIO
DESIGN SPRINT : ITERATIVE FAST BUILDING FLOW EXPERIENCE STUDIO
OBSERVE PEOPLE
PAINSTATEMENT
FORM INSIGHTS
FRAMEOPPORTUNITIES
IDEATE
EXPERIMENT
CUSTOMER SOLUTIONSCUSTOMER PROBLEMS
CO
NC
RE
TEA
BS
TR
AC
T
MEET YOUR DESIGN SPRINT TEAM EXPERIENCE STUDIO
Julie DerouwauxDesign Sprint Facilitator
Alexander VandebeekDesign Sprint Facilitator
Claire DominioniUX/UI Designer
Antony PaquayUX Architect
READY TO START WITH US? EXPERIENCE STUDIO
1) Contact Julie : [email protected] 10 90 05
2) We’ll do a jam lightening session to discuss togetherabout your needs.
3) We plan your Design Sprint and sign contract.
Internal & External Hackathon
IDEATION VALIDATION ACCELERATION & DEVELOPMENT GROWTH
Design Thinking workshop (UX design, New Business
Model, journey, … )
Design Sprint (Google Ventures) : Find and test your idea within 3 days!
New Technology discovery ( Iot, Blockchain, …)
Development track : Lean Startup, Intrapreneurship Program, Agile Cycle Management (scrum, roadmap,
sprint reviews)
Growth Hacking & Digital Marketing
Discover the World of Digits Experience studio’s offer
Besides the Design Sprint, our Innovation Lab, the Experience Studio, offers other solutions
The Experience Studio is one of our domain expertise. Discover more about the WOD’s global offer: www.worldofdigits.com
