Building Engaging Customer Experiences Powered by MongoDB

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This presentation discusses the challenges many organizations face in providing fine-grained personalization, and how a modern database like MongoDB can be used to help businesses better leverage the data they already have in separate systems by making meaningful connections and creating interactions of value.

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  • 1.Building Engaging Customer Experiences Powered By MongoDB Presented By: Alaaeldin El-Nattar EVP Client Services Rivet Logic Corporation May 2014

2. Who We Are 3. 3 Award-winning Professional Services Focused On: Portals Web Content Management Digital Asset Management Social Intranets/Extranets Mobile Applications Platinum Partners for Leading Open Source Software: Rivet Logic Overview 4. 4 Headquartered in Reston, VA Regional Offices in Boston, New York City, Dallas, Los Angeles Near-shore Development Center in Costa Rica Founded in 2005 70+ employees and growing Rivet Logic Overview 5. 5 MongoDB implementation partner for 2+ years Helping organizations build enterprise solutions powered by MongoDB Kick-start Package Tailored Proof of Concept Full Implementations Innovating with MongoDB in the open source community through contributions Crafter Social Crafter Profile Rivet Logic and MongoDB 6. What do organizations need? 7. 7 Increase Adoption 8. 8 Increase Customer Retention 9. 9 Capitalize on Human Creativity and Innovation 10. 10 Create Personalization via Targeted High Quality Content 11. OK, so whats the problem? 12. 12 Technology Is Limiting 13. 13 Customer/Employee Data is Silod in Disparate Systems 14. 14 Were Not Using the Data We Have Effectively 15. So what are organizations doing today? 16. 16 Commenting Engines 17. 17 Standalone content apps (forums, blogs, wikis) 18. 18 Traditional Databases 19. 19 BI Tools 20. Whats missing? 21. 21 View of customer data is not holistic 22. 22 Interactions dont carry over across different applications 23. Pillars of a good solution 24. 24 Technology agnostic 1. Flexibility Reinvent without affecting infrastructure 25. 25 2. Scalability Without Losing Performance 26. 26 3. Visibility 27. 27 4. Insight 28. Case Study AT&T Wireless Online Development Center 29. 29 http://developer.att.com 30. 30 Existing applications are not being heavily utilized Blogs Forums Finding interesting content is not easy Search vs Discovery Collaboration value is dispersed Challenge 31. 31 Create a holistic coherent view of user generated content User feedback that carries over from one application to anotherseamlessly Virtual forums Maintain a dynamic customer profile Solution 32. 32 Technology 33. 33 Crafter Social / Crafter Profile 34. 34 Crafter Social / Crafter Profile 35. 35 Crafter Social / Crafter Profile 36. 36 How It Works - BEFORE BLOG Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque pretium aliquet nibh sit amet tincidunt. Proin consequat condimentum sollicitudin. Phasellus sit amet urna mi, a consequat augue. Fusce congue pulvinar risus, eget gravida lectus congue ut. Nam fringilla, neque eget adipiscing pulvinar, arcu eros sodales enim, vitae gravida. FORUM 37. 37 How It Works - AFTER BLOG Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque pretium aliquet nibh sit amet tincidunt. Proin consequat condimentum sollicitudin. Phasellus sit amet urna mi, a consequat augue. Fusce congue pulvinar risus, eget gravida lectus congue ut. Nam fringilla, neque eget adipiscing pulvinar, arcu eros sodales enim, vitae gravida. VIRTUAL FORUM 38. 38 Crafter Profile 39. 39 With MongoDB we have Flexibility - Create new apps without revisiting infrastructure Scalability - We can store large amounts of data and query without hurting performance Visibility - Data is structured in an intuitive way allowing easy translation from raw data to something actionable Insight - Flexible data structures and queries pave the way for creativity and innovation MongoDB Is An Enabler 40. 40 Questions? 41. 41 Learn More rivetlogic.com blogs.rivetlogic.com facebook.com/rivetlogic youtube.com/rivetlogic twitter.com/rivetlogic

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