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Eric Clark - SMSS Higher Education Boston 2015 ericalainclark.com @EA_Clark Social Media Recruiting: Building Meaningful Relationships with Prospective Students

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Page 1: Building Meaningful Relationships with Prospective Students

Eric Clark - SMSS Higher Education Boston 2015 ericalainclark.com @EA_Clark

Social Media Recruiting:Building Meaningful Relationships with Prospective Students

Page 2: Building Meaningful Relationships with Prospective Students

Philosophy

Eric Clark - @EA_Clark - ericalainclark.com

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Page 3: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Page 4: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Page 5: Building Meaningful Relationships with Prospective Students

RecruitmentRetention

Eric Clark - @EA_Clark - ericalainclark.com

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Page 6: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

Questions?

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Page 7: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

Questions?

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Page 8: Building Meaningful Relationships with Prospective Students

Listen

Eric Clark - @EA_Clark - ericalainclark.com

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Page 9: Building Meaningful Relationships with Prospective Students

Engage

Eric Clark - @EA_Clark - ericalainclark.com

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Page 10: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Eric Clark - @EA_Clark - ericalainclark.com

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Eric Clark - @EA_Clark - ericalainclark.com

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Eric Clark - @EA_Clark - ericalainclark.com

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Strategy

Eric Clark - @EA_Clark - ericalainclark.com

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Page 15: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://bit.ly/pew-state-of-social-medial

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Page 16: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Eric Clark - @EA_Clark - ericalainclark.com

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Page 18: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Page 19: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Page 20: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Page 21: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 22: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 23: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

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Page 24: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://bit.ly/ben-philips-snapchat

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Page 25: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

Photo Source - http://bit.ly/1gEqZhk

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Page 26: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 27: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 28: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 29: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 30: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 31: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 32: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

http://ericalainclark.com
Page 33: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

Empower The Social Employee

Photo source - http://bit.ly/1I45uwe

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Page 34: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

Questions?

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Page 35: Building Meaningful Relationships with Prospective Students

Eric Clark - @EA_Clark - ericalainclark.com

@EA_Clark

www.ericalainclark.com

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http://www.ericalainclark.com

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