building successful local communities: insights and best practices

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Building Successful Local Communities: Insights and Best Practices Ivo Radulovski (segments) Austrian and Bulgarian Communities João Ventura (jcnventura) Portuguese Community Christefano (christefano) LA Drupal Jeffrey A. “jam” McGuire (horncologne) Germany / Italy

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Slides from my session in Drupalcon Chicago co-presented with Ivo Radulovski, Christefano and Jeffrey A. McGuire.

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Page 1: Building Successful Local Communities: Insights and Best Practices

Building Successful Local Communities: Insights and Best PracticesIvo Radulovski (segments)Austrian and Bulgarian Communities

João Ventura (jcnventura)Portuguese Community

Christefano (christefano)LA Drupal

Jeffrey A. “jam” McGuire (horncologne)Germany / Italy

Page 2: Building Successful Local Communities: Insights and Best Practices

What does a strategic plan look like for a local community?

• The People

• Objectives

• Organization / Legal Entity

• Roles & Responsibilities

Page 3: Building Successful Local Communities: Insights and Best Practices

The People

• Individuals

• Service Providers

• Clients

Page 4: Building Successful Local Communities: Insights and Best Practices

Objectives

• Have fun• Meet people that share your Drupal passion

• Share knowledge (Drupal, but not only)• Network• Cooperate• Have fun (again)

Page 5: Building Successful Local Communities: Insights and Best Practices

Organization / Legal Entity

• Why is it important?• Handling Money • Signing Contracts• Local Branding & Marketing• Dealing with Contacts• Define a Team• Having Partnerships & Memberships

Page 6: Building Successful Local Communities: Insights and Best Practices

Roles & Responsibilities

• Marketing• Event Organization & Logistics• Sponsorship Management• Website Development• Graphic Design• Translation Team• Social Coordination• Drupal Public Training Coordinator• Communication

Page 7: Building Successful Local Communities: Insights and Best Practices

Marketing

• Universities• Press Releases• Media Partners

Page 8: Building Successful Local Communities: Insights and Best Practices

Drupal in Bulgaria in 6 months from zero to…• Drupal Meetup• 7 Sessions at the Sofia University• 3 Expos with Drupal Panels in 3 Cities• Drupal 7 Release Party• Drupal Camp• Coding for a Cause• Drupal Party• Weekly User Group Meetings

Page 9: Building Successful Local Communities: Insights and Best Practices

Drupal in Bulgaria metrics (6 months)• 25 volunteers at the camp*• 80 members in groups.drupal.org• +200 posts about Drupalcamp Sofia• 250 active members• 300 registered on drupalcamp.bg• 2000 registered users at drupal.org (+60% growth)• 20.000 Unique visitors in 2 months with ~5mins and ~6

pages per visitor on drupalcamp.bg

Page 10: Building Successful Local Communities: Insights and Best Practices
Page 11: Building Successful Local Communities: Insights and Best Practices

Déjà vu – Portuguese style

• The community had to be restarted in September 2009, because it had been abandoned

• These early members are still around, and some are now active members.

• A community is a group of people with individual agendas – conflict is a certainty, given enough time.

• Deal with it early, before it snowballs

Page 12: Building Successful Local Communities: Insights and Best Practices

Drupal in Portugal in 18 months

• Monthly meetings• 3 Drupal sessions in 3 university / cities• Drupal 7 release party• 1st Drupalcamp in Lisbon: March 26, 2011

Page 13: Building Successful Local Communities: Insights and Best Practices

Drupal in Portugal metrics

• 30 active members• 119 attendants registered in Drupalcamp• 158 members in groups.drupal.org• 3300 registered users at drupal.org

Page 14: Building Successful Local Communities: Insights and Best Practices
Page 15: Building Successful Local Communities: Insights and Best Practices

Get out!

• Meet often, meet regularly• Monthly at least

• Different types of meetups:• Meet in a bar (scalability problems)• Barcamp• ½ day DrupalCamps

Page 16: Building Successful Local Communities: Insights and Best Practices

Community channels

• Usual channels:• groups.drupal.org• #drupal-* IRC channel on freenode• Your website

• Other channels (not recommended):• Mailing lists• groups.google.com

• Facebook• Twitter

Page 17: Building Successful Local Communities: Insights and Best Practices

Eat your own dog food

• Create a website

• Nice tool to create websites: Drupal

Page 18: Building Successful Local Communities: Insights and Best Practices

However…

• You all know how to make GREAT websites• You have all this neat stuff that you can use

But…• KISS

• Get it done , and then grow it slowly• Because it will be created, managed and maintained by volunteers• It only needs to tell who you are, what you’ve done and what you’ll do• Don’t make existing channels obsolete

Page 19: Building Successful Local Communities: Insights and Best Practices

Strength in numbers

• Establish ties with neighboring communities• Encourage the creation of new communities

• Meta-communities

• In Europe, there’s a continent-level group of communities organizing vertical Camps• The Drupal Hispano community gathers all the distinct Spanish-speaking communities

Page 20: Building Successful Local Communities: Insights and Best Practices

What did you think?

Locate this session on the DCC website:http://chicago2011.drupal.org/sessions

Click the “Take the Survey” link.

Thanks!