burning usability questions answered
DESCRIPTION
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Burning Questions About Mobile
Usability Answered
ModevDC, 2012
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Things have changed...
Agenda
• Introduce session
• The who/what/where/how of mobile usability testing
• What’s next?
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Usability/User Experience
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DesignResearch
Usability/User Experience
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DesignResearch
Goals
• Let’s ask and answer key questions about mobile usability testing.
• Get key tips and tricks about how best to do mobile usability studies.
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7You don’t have to be a usability ninja.
Yes or No:
"We’ve done usability testing as part of our development process."
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Introducing Our Panelists
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John Whalen@johnwhalen
brilliantexperience.com
Cory Lebson@corylebson
lebsontech.com
Why Usability Testing?
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Usability Testing
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Why Usability Testing?
• You aren’t the user
• You know too much (about your goals)
• You know too little (about user knowledge/goals)
• Lean UX: Fail early, fail often
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Who? What? Where? How?
16Who: Who should I be testing?
Who should participate in the usability test?
(skill, age, experience, etc.)
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Who?
How many people?(1, 5, 10, 15, 50)
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Who?
Paid participants?
How much?(Starbucks gift card,
$20, $50, $100, $250)?
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Who?
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What: How “done” does it have to be?
Paper prototype?Low-fidelity wireframes?
High-fidelity beauty?All interactions working?
(Fail early, fail often)
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What?
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Where: Where to test?
In my office, a lab, or where it will be used?
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Where?
On user’s phone or developers phone?
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Where?
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How: How to test and record?
Free use or structured interview?
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How?
Do I test one design or several designs?
Should I test the competitors?
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How?
How do I record what happened?
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How?
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How?
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•Psychster Sled ($80 with camera)•Evo Cam ($30)•Reflection App ($15)
Quick Demo
In Summary...
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Usability Testing+ =
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Who? What?
How?Where?
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Thank you!
John Whalen@johnwhalen
brilliantexperience.com
Cory Lebson@corylebson
lebsontech.com