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 Technological change and

other factors havetransformed business as weused to know it, into a more

dynamic environmentcharacterized by a faster

speed of change than everseen before.

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Accept that Constant andFast Change is the New

Normal

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“The future is coming at us faster and faster,the rate of change is increasing and theamount of change that takes place in agiven year is skyrocketing as well. So

much change has taken place so fast thatour governments, businesses, and otherlarge institutions haven’t always hadenough time to fully catch up. “ David

Burstein author of the Fast Future

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 Leverage the Possibilities ofBig Data

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David Court, c!insey Director argues thatregardless of whether or not you are a data based

company, all businesses can leverage data andanalytics to make stronger data#supported

predictions and optimize performance byobtaining a broader view of operations. $t isimportant organizations ensure data doesn%t

become siloed, so they can fully optimize andtake advantage of advanced analytics.

$nformation may not be valuable for long so it%simportant businesses e&ploit it and get utility out

of it, to strengthen their competitive position.

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Constant Innovation

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'iven the dynamic environment aconstant focus on innovation is

fundamental.

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Agility

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  Traditional bureaucraticorganizational structures are slow to

change and thus not adaptable

enough for today%s innovativebusiness environment. (rganizations

need to be redesigned to be more

agile) to ad*ust in real#time aschange occurs.

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Face Disruption ead !n

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$t is important that companiescontinually scan the environment inwhich they operate and constantly

research new ways in which they canbetter meet their customers% needs.

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Conclusion

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 The key to our success in dealing with change ## at anindividual and at an organisational level ## lies in ourwillingness to accept change and to respond at lightningspeed to the demands placed by our environment with

empathy for all those who are involved. $t is normal to wantto resist change+ to try bargaining and negotiating thingsback to the way they were) and to feel frustrated when thechange inevitably continues.

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 To survive in a globalised society and in a universethat is constantly changing, we need to see

change for what it is the natural order of things

-e need to recognise this and to master thetechniues to become part of that natural orderso that the organisation survives and thrives in

the storm of change.

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