business innovation evangelist: 4 customer focused strategies
DESCRIPTION
4 strategies, 3 company areas and many cross-functional relations with one common denominator: TO MAKE SURE THE CUSTOMER EXPERIENCE IS ALWAYS OUTSTANDING.TRANSCRIPT
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
www.lucaleonardini.com
4 customer-focused strategies
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
LSS: Lean Six Sigma strategy to develop the culture of continuous improvement, to reduce and to eliminate any kind of waste, to improve the quality of products/services and to improve Customer satisfaction.
JDF: Job Definition Format strategy to improve global efficiency within the graphic company, to facilitate inter-departmental communication by connecting business and production areas within a single integrated workflow.
CM: Content Management strategy to cut down production and management costs, to reduce production/delivery deadlines, to optimize resources and to improve global efficiency in communication/marketing operations.
BC: Brand Communication fostering a Web communication strategy where the Customer is the main focus for any commercial and marketing activity and where the goal is to open a direct communicaton channel with each Customer.
www.lucaleonardini.com
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LSS
BCCM
JDF
64 customer-focused strategies
Overview
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
LSS: Lean Six Sigma project to develop the new culture of continuous improvement.
Strategy & Management Area
Advantages: - to reduce and to eliminate wastes,- to eliminate process variation,- to increase profit margins,- to have faster and shorter sales cycles,- to improve flexibility,- to maximaze efficiency,- to optimize resources,- to optimize all processes (business/production),- to improve the quality of products/services, - to improve Customer satisfaction.
www.lucaleonardini.com 2
LSS
BCCM
JDF
2
3
4
1
LSS
4 customer-focused strategies
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
BC: Brand Communication strategy to enhance Web communication.
Advantages: - to communicate directly with customers,- to reduce marketing costs,- to ensure effective communication,- to increase efficiency,- to improve Customer satisfaction.
www.lucaleonardini.com
Brand Communication area
LSS
BCCM
JDF
2
3
4
1
BC
34 customer-focused strategies
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
JDF: Job Definition Format project to create an integrated workflow of all company areas.
Advantages: - to integrate information/data flow,- to speed up production and delivery,- to increase process efficiency,- to improve the quality of products/services,- to ensure better communication,- to improve Customer satisfaction.
www.lucaleonardini.com
ICT area - applicable only to Printing and Graphic Arts
LSS
BCCM
JDF
2
3
4
1
JDF
44 customer-focused strategies
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
CM: Content Management project to consolidate the company’s competitive margins.
Advantages: - to reduce production and management costs,- to reduce the time-to-market of marketing and communication projects,- to optimize resources,- to share and to modify data efficiently,- to speed up production and delivery deadlines,- to improve the efficiency of communication, - to improve web content distribution efficiency,- to improve Customer satisfaction.
www.lucaleonardini.com
LSS
BCCM
JDF
2
3
4
1
CM
54 customer-focused strategies
ICT area
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
LSS
BCCM
JDF
1
2
3
4
4 strategies, 3 company areas and many cross-functional relations with one common denominator:
TO MAKE SURE THE CUSTOMER EXPERIENCE IS ALWAYS OUTSTANDING.
www.lucaleonardini.com
ICT
Strategy & Management
Brand Communication
74 customer-focused strategies
LSS: Lean Six Sigma è una metodologia e una strategia che parte dalla “voce del cliente” per sviluppare la cultura del miglioramento continuo dei prodotti e dei processi aziendali.
www.lucaleonardini.com