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Business proposal

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Business proposal

Community today

XboxRussia community (www.xboxrussia.ru) is the meeting place for people who adore playing videogames on Xbox consoles. We have the most active target audience in videogames market segment.

We offer the advertising places on XboxRussia.ru site.

Key feautures of XboxRussia.ru: • Attendance – 3200 unique visits \ day

• Pageviews – 24000 pageviews \ day

• 9000+ registered members

Community today – audience

Owned consoles•Xbox 360 95.7%•Xbox Original 4.3%•PSP 20%•PlayStation 2 15.4%•PlayStation 3 9%•Nintendo Wii 5.6%•Nintendo DS 4%•Others 11%•None 2%

Occupation•Student 25%•University Student 34.5%•Worker (full day) 32.9%•Business owner 4.5%•Government worker 0.5%•Military personnel 0.1%•Currently unemployed 2.5%

Age•13-17 31%•18-21 31%•22-25 19.6%•26-30 11.5%•31-35 4.2%•36-40 1.1%•41-46 0.5%•47 + 0%

Gender•Male 99.2%•Female 0.8%

Current info is taken from the public survey on Xboxrussia.ru in september-october 2008596 people took part in the survey.Full results are available at XboxRussia.ru

Advertising places

Main pageThe average pageview count is 5000.The main page is the central entry point. All members enter the site through this page.This is the place where the last news are publicated. 1. Central banner 760*2301000 views - 20 € 1 week – 600 €

2. Right banner 196*2281000 views – 12 €1 week – 460 €

Advertising places

ForumThe forum is the base of our community. The most interesting events take place here. 7000

pageviews daily. 3. Central banner on all forum pages 1000*100 1000 views – 10 € 1 week - 230 €

Advertising placesNews and reviews The most updateable pages on the site. All fresh news and game reviews are publicated

here. 4000 views daily.

3. Text pages banner 120*6001000 views - 10 € 1 week – 150 €

Advertising places

Email subscribtions ad

Subscribtion letters are sent to the subscribers once a week.We send the last news about Xbox, Xbox Live, community news and events. There are 7500 subscribers at moment.

We offer the text advertisement blocks in subsribtion letters.Text block with 300 symbols limit – 60€ per letter.

Cooperation

Events and contestsWe develop and manage a lot of online and offline events and contests for the community

members.We invite third-party companies to take part in information and prize sponsorshipOnline contest examples:

http://xboxrussia.ru/Forums/Main/Konkurs_XboxRussia/default.aspx

http://gta.xboxrussia.ru/

We are glad to discuss any kind of sponsorship, make your offers.

Tournaments

Professional tournament management.

TargetProfessionally organized tournament is the best way of games promotion, console abilities

demonstration. Tournaments stimulate audience to be more active. The tournament is the good press release occasion.

Our tournament experience:First russian Xbox tournament have been organized by XboxRussia in 2004. XboxRussia Games 2005, 2006, 2007. Technical management of the Microsoft tournaments on gaming exhibitions («Igromir

2006», «Igromir 2007»).Technical management and judgement of the World Cyber Games 2007, console part -

Moscow, Saint Petersburg.XboxRussia Games Tournament organisation on «Igronavtika 2008» exhibition.Technical management of the Microsoft tournament in Kremlin “Worldwide Russian

Narodniy Sobor ” in 2007.

Контакты

Oleg Dronov.Head of games department

Softline CompanyVavilova st. 47aMoscow 117312,tel. (495) 221-10-70, ext.453fax: (495) 221-10-70e-mail [email protected]