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1. Identify and explain the story behind the picture 2.What is the blackle? 3.What is the name of social networking site created by Google along with Nike which is tagetted at the foot-ball lovers? 4. Identify the funda behind the two doodles

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Page 1: Business Quiz

1. Identify and explain the story behind the picture

2.What is the blackle?

3.What is the name of social networking site created by Google along with Nike which is tagetted at the foot-ball lovers?

4. Identify the funda behind the two doodles

Page 2: Business Quiz

5. What is great Great Firewall of China ?

6. Identify the during which event this doodle was used?

7. Who is the Indian venture capitalist who invested in Google during its early days and currently owns 3.4 million shares of Google?

8. What is the chief contribution of Ruth Kedar to google?

9. Identify this person who shot to fame shortly after uploading a controversial video

on you tube 10. What is the famous company that is created by Chad Hurley, Steve Chen and Jawed Karim acquired by Google in 2005?

11. What is Knol?

12. What is explained in the picture

Page 3: Business Quiz

Answers::

 Neo Anderson said...1.The Virgle is a Fools Day Hoax created by Google and Virgin Group in which the companies claimed that they will create a permanent settlement on Mars. 

2.This is a Enery Saving Search Engine that is powered by Google.

3. Joga Bonito. It is popular among the Latin American nations. 

4.These are the Leap Years doodles in 2004 and 2008. The frog jump represents the leap year. 

5.It is the cynical term given to the sensor on a few keywords, that are prescribed by Chinese Government.

6.Valentines Day 2008. 

7. Ram Shriram.

8.He has created the present day Google logo. 

9.Hubert Chang. He uploaded a video in which he claimed that he is also one of the

Page 4: Business Quiz

co-founders of Google. 

10.Youtube. 

11.Knol is an on line webpedia that has the experts views on various topics. Knol is considered the Google's answer to ever growing popularity of Wikipedia.

12. This explains the concept of "Page Rank" which is the back bone for Google's functioning.

4. Why was Gateway of India constructed?

Ans. To mark the visit of George V's isit to India

4. On which ocassion was Janaganamana first used?

Ans. King George V's visit to India

5. Her childhood name is Manikarnika, how do we better know this freedom fighter?

Ans. Jhansi Laxmibhai

3. Which iconic Indian biscut brand do you associate Ramesh Chauhan with?Ans. Parle-G.

1. Identify the logo

Ans. Wella (One of the World's leading cosmetic suppliers)

2. Who created this logo

Page 5: Business Quiz

Ans. Paul Rand (He has also created the logo for NeXT, UPS and many others)

3. Identify the logo (It is the logo of an association)

Ans. Theosophical Society of India

4. Which organization's logo is this?

Page 6: Business Quiz

Ans. Star Alliance (It is the world's first and largest Airline Alliance. Founded in 1997, the name and logo represent the five founding airlines Air Canada, Lufthansa, Scandinavian Airlines System, Thai Airways International and United Airlines.

5. Give me the name of this product (This is something which is preferred by sports stars)

Ans. Gatorade

Page 7: Business Quiz

1. Identify the Company and also state the founders of the company

Ans. Apple Records, Founded by Beatles. Tricky one its not Steve Jobs!

2. In 1980, Sir Ernest Harrison chairman of Racal Electronics plc' the UK's

largest maker of military radio technology, agreed a deal with Lord Weinstock

of General Electric Company plc to allow Racal to access some of GEC's

tactical battlefield radio technology. Inception of which compay was his?

Ans. Vodafone

3. Connect the logos of His Master's Voice, HMV, RCA, Victor, RCA Victor

and JVC.

Ans. Nipper. This dog is the model for painting titled His Late Master's Voice

that later became identified with all the companies mentioned above.

4. Some consumers considered older models to be slow and heavy, thus

earning the distinction, "brick", as a term of endearment for the classic, block-

shaped X, with the more powerful turbocharged variants known as

"turbobricks". What is X?

Ans. Volvo

5. This company is privately owned by Bill Gates, who founded the company

in 1989 under the name Interactive Home Systems. One major reason for

starting the company was Gates's belief that people would someday decorate

their homes with a revolving display of digital artwork using digital frames. The

present name of the company is Latin for "wicker basket", which at the time

Page 8: Business Quiz

referred to the company's emerging view of itself as a receptacle or

storehouse for visual media. What is this company?

Ans. Corbis

 

1. Identify the old logo of this company

Ans. BBC

2. Hype Cycle is a graphic representation of the maturity, adoption and social

application of specific technologies created by which technology consultancy?

Ans. Gartner

3. Softwar is the biography and compilation of anecdotes of which software personality?

Ans. Larry Ellison

4. Which company has the motto of 'Love All, Serve All"?

Ans. Hard Rock Cafe

5. Which term first coined in the book by Jay Conrad Levinson, revolutionized the idea

of marketing to the eternity?

Ans. Guerrilla marketing

Page 9: Business Quiz

 

1. Identify this CEO "who never sleeps"

Ans. Vikram Pandit

2. The name of this business organization comes from "Little Nest". What is

the company?

Ans. Nestle

3. The basic idea of restructuring information about websites goes back to as

early as 1995, when Ramanathan V. Guha and others in Apple Computer's

Advanced Technology Group developed the Meta Content Framework. Which

'Not-so-business-oriented' idea originated from this elaborate exercise?

Ans. RSS

Page 10: Business Quiz

4. If uou were buying a Gold Ballotin, you are in the retail boutique of which

famous chocolate manufacturer?

Ans. Godiva Chocolatier

5. This word literally translates to a "round object" or "round coin". During the

Qing Dynasty, this was a round and silver coin. What are we referring to?

Ans. Yuan, the Chinese ever under valued currency!!

 

1. Identify the company

Ans. Lloyds TSB

2. The paper still uses ink dot drawings called hedcuts, introduced in 1979

and originally created by Kevin Sprouls,in addition to photographs, a method

of illustration considered to be a consistent visual signature of the paper.

Which paper are we talking about?

Ans. Wall Street Journal

3. What business book written by Merrill Rick Chapman. It explores, in a

humorous tone, the art and science of management used by high-technology

companies. This is also sometimes quoted as the mockery of Tom Peters 'In

The Search of Excellence'.

Ans. In Search of Stupidity

Page 11: Business Quiz

3. This business tool was was developed in 1970s and inaugurated in 1978 by

Arnold Mitchell at SRI International. What are we talking about?

Ans. VALS Segmentation. Stands for Values, Attitudes and Lifestyles is a

psychographic segmentation tool.

5. Which politically charged event has hit the Enterprise Messaging

Services(EMS)a hard way in India?

Ans. Ayodhya Verdict. This has already affected the industry with some major

players looking for Chinese Counterparts in the light of future possibilities. An

estimated loss of 87 Crores reported already to the Industry*

1. Identify this high end pen company

Ans. Mont Blanc

2. In Internet Marketing Jargon what is CPC?

Ans. Cost Per Click. It is a mode of payment in which the affiliate is paid

based on the number of click made on the advertiser's link/banner

3.Connect IBM, ABC, Cummins Engine, UPS and Enron

Ans. Logos of all these companies were developed by Paul Rand

4. In the year 1854, six private banking firms in Basel, Switzerland pooled

their resources to form the Bankverein, a consortium that acted as an

underwriting syndicate for its member banks. What came up as a result?

Ans. UBS Commonly called as the Swiss Bank

Page 12: Business Quiz

5. X is a brand of toothpaste with a wintergreen flavor. It was formerly owned

by Unilever but, since 2003, by Church and Dwight in USA. It has also got a

high pop cultural refences such as

You're the baby grand of a lady and a gent,

You're an old Dutch master, you're Mrs. Astor,

You're x.

Now what is X?

Ans. Peopsodent

 

1. Identify the occasion

for this doodle

Ans. Agatha Christie's 120th Birthday

2. This project was led by Udi Manber of Google and it is a user-written article

base mostly in the health and medical field. Name itAns. Knol, the Unit of Knowledge

Page 13: Business Quiz

3. Expand DLF

Ans. Delhi Land and Finance Limited

4. Gautham Thapar is the Chairman of which 4 Billion $ Indian Conglomerate?

Ans. Avantha Group

5. Original name of this company was cadabra.inc. How do we better know

this online company now?

Ans. Amazon.com

 

1. Identify the logo of this company

Ans. TNT

2. Fortune named this company as "America's Most Innovative Company" for

six consecutive years. It employed approximately 22,000 staff and was one of

the world's leading electricity, natural gas, communications and pulp and

paper companies, with claimed revenues of nearly $101 billion in 2000. Which

corporation are we speaking about?

Ans. Enron

3. The secret and foucussed group research wing of which company is now

gererically called as the Shrunk Works?

Ans. Lockheed Martin

Page 14: Business Quiz

4. What Web 2.0 based document sharing site was created by Trip Adler?

Ans. Scribd

5. In the Internet Advertising Jargon what is Ad Flight?

Ans. The duration of time for which an advertising campaign is live.

 

1. Identify the commercial use of this portrait.

Ans. "Ponds Extract" used this portrait of the Marie of Romania by Philip de

László (Marie Alexandra Victoria, previously Princess Marie of Edinburgh).

This is one of the first instances of usage of Royal Blood portraits/photos for

business.

2. What is a Bullet Loan?

Ans. Bullet loan is a loan where a payment of the entire principal of the loan

and sometimes the principal and interest is due at the end of the loan term.

3. Who is the World's largest manufacturer of Flash Drive?

Page 15: Business Quiz

Ans. Toshiba. The Answer is not Transccend or Kingston!

4. "War in the Boardroom" is a recent book authored by which marketing

guru?

Ans. Al Ries and his daughter & business partner Laura Ries. Al Ries is the

first Guru to emphasise on Positioning.

5. What is the Nixon Shock?

Ans. It is collective term used for series of economic measures taken by U.S.

President Richard Nixon in 1971 including unilaterally canceling the direct

convertibility of the United States dollar to gold

 

Liked this advertisement in the one month that passed 0digg

A cute little squirrel sings a song to its finance.. Funny electro-modulation of

voice that makes it memorable from the clichéd ads of the chocolate industry.

Seems like the "Shubharambh Ad" has changed the industry to think out of

box

Credits:

Advertisign Agency: JWT, Delhi, India

Agency Producer: Suprotim Day

Creative Director: Anuja Chauhan

Copywriter: Anuja Chauhan

Director: Shyam Madiraju

Production Co & City: Gobsmack! Bangalore

Producer: Kevin Sharpton, Robin D’Cruz

Director of Photography: Joshua Hess

Post Production & City: Radium, Los Angeles

Editor & Company: Quan Tran / Radium

Page 16: Business Quiz

Music & Music Publisher: Amar Manglurkar

 

1. Identify the Author

Ans. Tom Kelley. Good book read it if you can !

2. Four brothers Hirsz, Aaron, Szmul, Itzhak who have migrated from Poland to the Land of

Opportunities have founded something that changed the entertainment sector. What have

they formed?

Ans. The Warner Brothers

3. What was the Google's answer to the Wikipedia?

Ans. Knol. Well, it is another story that it never ate away the Wiki as expected!

4. Which off-screen "Rambo" connects the following 'Harken Energy, Spectrum 7 Energy

Corp., Arbusto?

Page 17: Business Quiz

Ans. George Bush Jr. All these were the business ventures of Dubia.

5.X, a person required a basic vehicle capable of transporting two adults and three children

at 100 km/h (62 mph). The car 'Y' would be available to citizens through a savings scheme

at 990 Reichsmark, about the price of a small motorcycle. Whos X and whats Y?

Ans. X - Hitler

Y - Volkswagen

 

1. Identify the software product

Ans. Thunderbird

2. Beastie, is the generic mascot for which Operating Dystems?

Ans. BSD Operating Systems

3. What was co-founded along with Jack Smith at Firepower Systems that

influenced millions of users all over the world(and also microsoft) in a big

way?

Ans. Hotmail.com

Page 18: Business Quiz

4.Connect these "Bellagio, Mirage, MGM Grand, Monte Carlo, New York New

York, Stratosphere, Treasure Island, Venetian". Clue: Their infulence on

business terminology is endless.

Ans. Casinos of Las Vegas

5. The standard dimensions of this product is always 85.60 × 53.98 with and

an aspect ratio of 1.586. These are among the widely used products and often

the one carried on person. What are we talking about?

Ans. credit Cards

 

1. Identify the advertiser

Ans. Burn from Coke

Page 19: Business Quiz

2. The lesser known founders of this social networking site are Eduardo Saverin, Dustin

Moskovitz and Chris Hughes. The website's membership was initially limited to Harvard

students, but was expanded to other colleges in the Boston area, the Ivy League, and

Stanford University. What is the SN site we are talkning about?

Ans. Facebook

3. Which Arts and Crafts company has roped in Deepika Padukone as a Brand

Ambassodor?

Ans. Kalanjali

4. The most notable product lines from this companies include GeForce series for gaming,

Quadro series for computer-aided design, Tegra for mobile devices. What company is it?

Ans. Nvidia

5. Largely due to declining sales, in 2006, who sold his company for $1.6 billion, or $16.80 a

share, to Apax Partners, a private investment company?

Ans. Tommy Hilfiger

 

.

1. Identify the logo of this bank

Ans. Deutsche Bank

2. This "religion" is founded by L. Ron Hubbard. It teaches that people are immortal spiritual

beings who have forgotten their true nature..Its method of spiritual rehabilitation is a type of

Page 20: Business Quiz

counseling known as auditing. Followers include John Travolta, Lisa Marie Presley, Tom

Cruise. What Religion are we talking about?

Ans. Scientology

3. Which Hardware Giant has developed an Active Management Six Sigma System called

the Green Sigma?

Ans. IBM

4. Which Internet Tsunami states that it is "founded by Chinese dissidents, journalists,

mathematicians and start-up company technologists, from the US, Taiwan, Europe,

Australia and South Africa"?

Ans. Wikileaks

5. Following World War II t became common to see veterans wearing their uniform trousers

with this new clothing covering the torso as casual clothing, and the product became even

more popular after Marlon Brando wore one in 'A Streetcar Named Desire'. What is this

'new' clothing line we are referring to?

Ans. T-Shirts

 

1. Identify this CEO behind the string of 11 blockbusters 

Page 21: Business Quiz

Ans. Edwin Earl Catmull, the CEO of the celebrated Pixar Animation Studio

2. Y is a wearable gestural interface device that augments the physical world with digital

information and lets people use natural hand gestures to interact with that information. It

was developed by X, a PhD student in the Fluid Interfaces Group at the MIT Media Lab.

The current prototype costs 350$, the software would be made available on Open Source.

What technology(Y) are we talking about and who is this Dr.X?

Ans. Sixth Sense and the whizkid Pranav Mistry. We know that the question was easy, but

went on with it

3. The initial URL of this company was akebono.stanford.edu/___ . What is the company?

Ans. Yahoo. The initial URL (Web Site Address read) akebono.stanford.edu/yahoo, before

they shifted to the present URL. 

4. One of the names considered for the company included "Moore Noyce", after the

founders. The name, however, was a homophone for "More Noise", an ill-suited name,

since "Noise" in electronics is usually very undesirable and typically associated with bad

interference. What company is talked here?

Ans. Intel 

5. Channel 9 is an online discussion forum associated with which iconic company? 

Ans. Microsoft. Channel 9 was created to promote discussions among the Microsoft's

customers targeted at Microsoft Windows users and developers.

 

1. Identify the venture?

Page 22: Business Quiz

Ans. Mathematica from Stephen Wolfram

2. Whose private label is named as Pinzon?

Ans. Pinzon is the private label of Amazon.com

3. Whose earlier assignment before getting into Yahoo! was at Autodesk?

Ans. Carol Bartz

4. Who created RIM, the company behind Blackberry?

Ans. Mike Lazaridis, The CEO of RIM

5. Which Microsoft product was codenamed Milan?

Ans. Microsoft Surface 

 

1.Identify what came as a result of the 'Book' here?

Page 23: Business Quiz

Ans. It is the FaceBook :)

2. What is the first Microfinance company in our country to get listed?

Ans. SKS Microfinance (Swayam Krushi Sangham)

3. He was the creator and lead developer of Gmail. He developed the original

prototype of Google AdSense as part of his work on Gmail. He also suggested

the company's now-famous motto "Don't be evil" in a 2000 meeting on

company values. He worked at Intel first and later became the 23rd employee

at Google. Who is that person that we are talking about?

Ans. Paul Buchheit

4. Bob Parsons is the CEO of which hosting service provider?

Ans. GoDaddy.com

5. In 1968, X founded X Ltd., a coat shop in the York Hotel in New York City,

with $10,000. In 1969, he, who was later described as "the supreme master of

minimalism," appeared on the cover of Vogue magazine. What/Who are we

talking about?

Page 24: Business Quiz

Ans. Calvin Klein

 

1. Identify the organization that is news for "controversy" 

Ans. The logo of WikiLeaks 

2.Essdee is the pseudonym used by which famous business personality? 

Ans. Sylvester Da Cunha, he used it to write in Economic Times. 

3. 'Making Right Choices Available' is the Ad Campaign Launched by which sourcing

Giant? 

Ans. Monster.com 

4. Cobalt and Electra are the flavors of gums launched by Wrigley's. What was the occasion

of entertainment value that they took advantage of to launch them? 

Ans. Release of Movie New Moon 

5. Bhaskar Kode and Anjanee Kumar Lohatia are the CEOs of which Indian Company? 

Page 25: Business Quiz

Ans. India Infoline

 

1. Identify the logo.. This happens to be logo of the company that is incidentally endorsed

by Sir Richard Branson

Ans. Samsonite

2. "Play The Lead" is the ad campaign started by which clothing range?

Ans, Park Avenue

3. Who is the author of the book "Innovators Dilemma" ?

Ans. Clayton Christensen

4. Whose NYSE ticker reads HON?

Ans. Honeywell International Inc.

5. Which company cameup with the X86 series of microprocessors, the processors found in

most of the PCs?

Ans. Intel

 

1. Identify this well famed inventor

Page 26: Business Quiz

Ans. Nikola Tesla

2. The first products of this company are Heroin and Aspirin. The company is today one of

the respected pharma companies on planet. Identify this company

Ans. Bayer

3. Which educational institution asks you to "Think beyond IIMs"?

Ans. IIPM B School by Arindham Chaudari

4.Who is the Executive Chariman of the IT Consultancy MindTree?

Ans. Ashok Soota

5. Which is the first car can tweet?

Ans. AJ, a new model of Ford Fiesta

 

1. Identify this logo

Page 27: Business Quiz

0digg

Ans. Burger King!

2. In which book of Michael Crichton do we find a fictional Japaneese company by

name Nakamoto Corporation? The book deals with the Japanese-American Relations and

mindsets especially in the areas of Business Strategy and Corporate Culture?

Ans. Rising Sun

3.What neologism coined by Niall Ferguson and Moritz Schularick describing the symbiotic

relationship between China and the United States, with incidental reference to the

legendary chimera?

Ans. Chimerica

4. Which two wheeler asks you to "Go Babelicious"?

Ans. Scooty Pep+

5. Connect Shahid Kappor, Anushka Sharma Yashraj Films in the terms of Brand

Endorsements?

Ans. Vaseline Fairness Range of Products

Page 28: Business Quiz

1. In the dedication to which literary figure is the following doodle created?

Ans. Jean-Paul Sartre's 150th Birthday

0digg

2. Who tried a variety of jobs before settling on being a milkshake-mixer

salesman?

Ans. Ray Kroc

3. Which business planned to raise over $18bn from its stock market flotation

in the USA, making it the biggest flotation in history?

Ans. Visa

4.In 1976, she took a job with WJZ-TV as news co-anchor. Today she stands

as one of the richest person in entertaiment sector. Who is this person?

Ans. Oprah Winfrey

5. Which European leader declared, during the immediate aftermath of the

global financial crisis, that "capitalism is over" and railed against the

"dictatorship of the market"?

Ans. Silvio Berlusconi

1. Identify this person who changed the way we communicate.

Page 29: Business Quiz

Ans. Mike Lazaridis

2. In 1894, Václav Klement, a bookseller, has founded a company along

with Václav Laurin that were to cahnge the history of world auto. Which company are we

talking about?

Ans. Skoda Auto

3. Which advertising agency produced the first-ever TV commercial in 1939?

Ans. JWT

4. William C. Weldon is heading which pharmaceutical and surgical equipment company?

Ans. Johnson&Johnson

5. Which company is behind the creation of FB games like the FarmVille, Mafia

Wars, PetVille?

Ans. Zynga

1. Identify this not so "Business Practice"

Page 30: Business Quiz

Ans. Google Fool's Day Prank for the year 2010.

2. What fast food chain do we seen in the 1997 Bruce Willis' blockbuster 'The

Fifth Element'?

Ans. Mac Donald's.

3. Which business organization had a great leap in its corporate competencies

due to the introduction of Philshave?

Ans. Phillips

4. Founded by David Gold in 1982, most of the products are only 99 Cents.

What is the name of this retail chain whose NYSE ticker is NDN?

Ans. 99 Cents Only Stores.

5. What business organization founded as the Quantum Computer Services is

presently held by Time Warner ?

Ans. AOL. Its Walled Garden community is a memorable leap in the Internet

Business.

1. Identify this legendary businessman, who is often not given credit for his

contributions to India

Page 31: Business Quiz

Ans. Walchand Hirachand

2. Which search engine is the market leader in the Russian Search Engine

Market with about 50% of the total traffic?

Ans. Yandex

3.Founded as Novamark by John Murphy, this Branding Consultancy is now a

division of Omnicom. Identify the brand.

Ans. Interbrand. It is the company that comes with the annual list of Top

Brands.

4. In 1947, which fashion label introduced the Bamboo Handle Handbag,

which is mimicked by almost all the cloth brands today?

Ans. Gucci. Hey all the kids and parents, check out for the new children's line

from Gucci

5. What is largest Indian Engineering and Construction Conglomerate with

sales exceeding $3.5 billion? It is a household name and in fact is the name of

a MBA college.

Ans. Kirloskar

1. Identify the company based on the logo given.

Page 32: Business Quiz

Ans. Carrefour

2. Which retailer derives its name from the acronym of Dutch Phrase 'Door

Eendrachtig Samenwerken Profiteren Allen Regelmatig' ?

Ans. SPAR

3. After the management buyout, how do we know Richard Branson's Virgin

Megastores?

Ans. Zavvi

4. "It is the duty of people like us to stay in our own country and build up

outstanding schools of research such as some other countries are fortunate to

possess". This is the vision statement of which research institute? (Hint: Not a

really serious business quiz question. Give it a shot though)

Ans. TIFR. Tata Institute of Fundamental Research.

5. We do not intend to make it hard but, is the world's largest oilfield services

corporation with operations in approximately 80 countries?

Ans. Schlumberger

Page 33: Business Quiz

1.Identify the logo of this file hosting site

Ans. Scribd

2. This company's original store was located between two funeral parlours,

which created a great controversy. The company later went to become a

phenomenon in beauty industy. What is this British Company?

Ans. Body Shop

3. Which airline, in the news, has the tag line ‘simply priceless’?

Ans. Air india express

4. How do we know ‘Morris Oxford series III of 1957′ better in India ?

Ans. Ambassador car

5. Who is the Indian Behind Khosla Ventures?

Ans. Vinod Khosla

1. Identify the person in the picture and his contribution to the modern day world

Page 34: Business Quiz

Ans. Ed Roberts, the father of PC 

2. What company was founded due to the discovery of Charles Macintosh about the

solublity of Rubber in Benzene? 

Ans. Michelin 

3. Which company's first major breakthrough is postscript? 

Ans. Adobe

4. This hospitality chain newbie is based on the 'Smart Basics' Concept. The first of the

chain was established in Bangalore. How do we better know this Hotel Chain now?

Ans. Ginger Hotels

5. In 1972, the Indian government bought the Milanese factory and the rights to this brand

name, creating Scooters India Limited. What brand did the Indian Government buy?

Ans. Lambretta

1. Identify this "man with wings"?

Page 35: Business Quiz

Ans. Howard Hughes

2. Founded initially by the Matsuda Jyujiro, under the name of Toyo Cork Kogyo Co, then

further transformed to Toyo Kogyo Co. Which company are we takling about?

Ans. Mazda

3. What brand is created by Swede Lars Olsson Smith, that is not only known for its

products but also the consistent ad campaigns that it carries?

Ans. Absolut Vodka

4. Podcasing company ODEO is created by which famous netizen?

Page 36: Business Quiz

Ans. Evans Williams. The creator of Blogger.

5. What was the antibiotic that was carried by the soldiers of Allied Forces during the

Normandy Landings?

Ans. Pencillin

1. Who is the person featured in the photograph

Ans. Mr. A. Vellayan, the head of Murugappa Group 

2. "India's Family Store" is the punchline of which brand?

Ans. Pantaloon

3. Who is the first Asian to be appointed as Deputy Speaker of Lord House?

Ans. Lord Swaraj Paul

4. "Imagining India" is a now popular book authored by?

Ans. Nandan M Neelakeni

5. Babool Tooth paste is introduced by which company?

Ans. Balsara

Page 37: Business Quiz

1. Idenify the product and the person displaying the product

Ans. Peter Chou, the CEO of HTC and the product that is so obvious is the Google Nexus

One

2. Brijmohan along with his elder brothers Dayanand, Satyanand and his younger brother

Om Prakash came to India to start a business of supplying components to manufacturers of

bycycles. How do we know the company today?

Ans. Hero Motors

3. This entrepreneur started Microcomp to sell teledigital calculators in the Indian market.

under the brand name "Televista ". Identify him

Ans. Shiv Nadar

4. Who is the mind behind the celebrated SKS Microfinance?

Ans. Vikram Akula

5. Connect the companies Sahara and Rendezvous?

Ans. The companies that are associated with the win of recent IPL bids.

1. Identify

Page 38: Business Quiz

Ans. Uday Kotak. He is the vice-chairman and managing director of Kotak

Mahindra Bank

2. What was founded in 1894 in Zlin by a person with name Tomas( This

product is more popular in India that in the country that it was founded.

Ans. Bata

3.'Communicate and Collaborate in Real Time' describes which application

currently in beta version?

Ans. Google Wave

4. The company was formed when Henderson, a Harvard Business School

alumnus, left Arthur D. Little to become head of a new management

consulting division of the Boston Safe Deposit and Trust Company. Which

company is it?

Ans. BCG. Boston Consulting Group

Page 39: Business Quiz

5. During weekends, he began setting up onion/potato fries stall at village fairs

and made extra money which he gave to his mother. Which legendary

businessman are we talking about?

Ans. Dhirubhai Ambani

1. Identify ( Do not be surprised for this typical Steve Jobs Launch!)

Ans. HP Slate

2. Brand Tura, a Nigerian Soap brand now belongs to the stable of which

Indian Conglomerate?

Ans. Godrej

3. 'Taking Care of Business' is whose tag line?

Page 40: Business Quiz

Ans. Office Depot

4. What was started in 1983 as Mobile Telecommunications Company in

Kuwait?

Ans. Zain Telecom

5. Which business man has a joint venture with Walt Disnesy called MEN, to

which he lends his name?

Ans. Lalit Modi

1. Identify the person

Ans. Geetanjali Kirloskar

2. The Hollerith Corporation changed its name to something iconic in the future.

What is it?

Ans. IBM

3. Enigma is a line of optical frame solutions from which company? 

Ans. Tata Eye Plus

4.It was founded in 1976 as a joint-stock company between International Aeradio

Limited, a British Company, and local partners. In 1983 the ownership structure

changed - United Arab Emirates government held a 60% share in the company and

the remaining 40% were publicly traded. Which company's origins are we referring

Page 41: Business Quiz

to?

Ans. Etisalat

5. Which Financial Giant has Rocks of Gibraltar as its logo?

Ans. Prudential

2. 1. Which companies old logo is this?

Ans. Renault

2. Which brand is named after Dhirubhai Ambani's Nephew?

3. Ans. Vimal

4.

5. 3. The first of its kind was designed in 1948 in the United Kingdom by

Maurice Wilks. What are we talking about?

6. Ans. Land Rover

7.

8. 4. Which publishing house was founded by Allen Lane in 1935?

9. Ans. Penguin

10.

11. 5. Mitsubishi UFJ owns 21% which famous financial services firm?

(Hint: It changed its status from investment bank to bank holding

company in 2008)

12. Ans. Morgan Stanley

Page 42: Business Quiz

1. Which company's lod logo is depected below?

Ans. IBM

2. What was founded in December 1982 by John Warnock and Charles Geschke,

who established the company after leaving Xerox PARC in order to develop and sell

the Post Script page description language? 

Ans. Adobe 

3. Which company's logo is called Muscle Man?

Ans. MRF. It was created by Alyque Padamsee 

4. What is the company that Coke bought and later sold to Sony in 1982?

Ans. Columbia Pictures. Companies do crazy things of this magnitude too!!!

5. Fill in the statement with a brand 'Come to where the flavor is...come to _______

Country'

Ans. Marlboro

Page 43: Business Quiz

2. What is the name of the Mobile that is launched by Google?

Ans. Nexus One. It is expected to eat away the business space of Windows

Mobiles. 

3. Which company launched save our tigers ad campaign?

Ans. Aircel. Good idea to grab the attention awat from save the paper campaign of

Idea! 

4. Which Business Personality authored the book Back from the Brink: Coping with

Stress?

Ans. Nick Leeson

5. In 2008, from which Business Organization did Indonesia pull itself out as it

became net importer of petrol?

Ans. OPEC

1.

Ans. GVK Reddy, the founder of GVK Group of Industries

2. Which designer introduced the "bubble dress" in 1954?

Ans. Pierre Cardin

3. Which motor company gets its name from the Zorastrian God Ahura Mazda?

Ans. Mazda Motor Company

4. Which conglomerate has created 'Swach' a low cost purifier?

Ans. Tata, though its Tata Chemicals arm

Page 44: Business Quiz

5. Who created Oswald the Lucky Rabbit?

Ans. Walt Disney

1. Identify the Business Guru

Ans. William Ouchi

2. Which is the most expensive domain name to be auctioned on the net till date?

Ans. Business.com for $8 mln [4.3 m pounds]

3. Which brand has the "Whistle and win contest"?

Ans. Prestige

4. Where are the Head Quarters of Asian Development Bank?

Ans. Manila

5. Which company is India’s largest synthetic textile producer?

Ans. Reliance

1. Identify the company

Page 45: Business Quiz

Ans. Thai Airways

2. 'I know' is an online e letter of which service?

Ans. Tata Indicom. For all of you who thought it is Apple.. we will say that it is

an excellent try.

3.Paul S. Otellini is the CEO of which famous company?

Ans. Intel

4. Which company is behind the creation of Computer Mouse?

Ans. Xerox. Yes it is the Photocopying Giant that is instrumental in creation of

the Mouse!

5. Which company built the Gateway of India

Ans. Gammon (Bombay) Pvt Ltd. t is also said to be the only construction

company in India to have been accredited with ISO 9001: 1994 certification in

all fields of civil engineering, including design.

Page 46: Business Quiz

1. Identify this Ad Guru

Ans: He is Prahalad

Kakkar. He is also the founder-director of Director for Genesis Film Production, one

of India’s leading production houses, established in 1977

2. What is the tagline of Bombay Stock Exchange?

Ans: The Edge is Efficiency

3. Who owns Red Chillies Entertainment?

Ans: Shahrukh Khan

4. In 2009 who was named the world's most influential business thinker on The

Thinkers 50 List, published by The Times

Ans: C K Prahalad

5. Burn is the new energy drink launched in India by which Soft Drink Company?

Ans: Coca Cola

2. 1. Identify the creator of recipe for one of the greatest brands on the planet

Page 47: Business Quiz

3.

4.

Ans. This person is John Pemberton. The creator of Coca Cola. Coke entered its

booming period after it got into the hands of Asa Candler. 

2. .In 1997, who won the Sveriges Riksbank prize in economic sciences in memory

of Alfred Nobel.?

Ans. The Nobel Prize of 1997, was awarded to Robert C. Merton and Myron S.

Scholes. They got it for Black–Scholes model. The fundamental insight of Black–

Scholes PDE is that the option is implicitly priced if the stock is traded. 

3.Where are the currency notes manufactured in India?

Ans. The currency notes are printed at currency note press, Nashik, Bank Note

Press, Dewas, Bharatiya Reserve Bank Note Mudran Nigam (P) Limited presses at

Salboni and Mysore. The Watermark Paper is Manufactured at Security Paper Mill,

Hoshangabad.

4.Which country's currency was known as Drachma, which in Greek means 'to

grasp'?

Ans. Well this is a sitter question. Drachma was the currency of Greece 1 January

2002, when it was replaced by Euro. 

5. I was developed by two PHD Students from Standford. My name actually

originated from a wrong spelling that actually meant a number represented by a

Page 48: Business Quiz

‘1(one)’ followed by ‘one-hundred zeroes.’ I have recently launched something

similar to the Internet Explorer. Search Me. 

Ans. Google

1. Identify

Ans. Henri Fayol

2. Which product literally mans white snow?

Ans. Nivea

3. Who is the brand ambassidor for Reliance Mobile?

Ans. Hrithik Roshan

4. Which minister recently suggested that the CEO pay package should be

capped?

Ans. Salman Kurshid

5. Who is the famous entrepreneur who endorses for Samsonite Bags?

Ans. Sir Richard Branson

1 . The Ad campaign of which company is this. Also identify the social cause that is taken

up by the company.

Page 49: Business Quiz

Ans.

Tagline: We cant follow you every where

Company: Vodafone 

Social Cause: Rash Driving

2. Which two friennds, Off screen as well as onscreen own the eyeware retail outlet chain

'Shades'?

Ans. Sunil Shetty and Sanjay Dutt

3. Grasim Cements is promoted by which company?

Ans. Aditya Birla Group

4. How is Oragadam Plant located in Chennai in news these days?

Ans. Nissan Motor Company has made it one of the five manufacturing units for its Global

Compact Car.

5. Finish the Tagline "Better by ______" .

Ans. Adobe 

2. Which is the world's First Patented product?

Ans. Epsom Salt

Page 50: Business Quiz

3. Name the world's largest fully integrated Live Entertainment company?

Ans. SFX (Spectacular Fun eXcitement)

4. Which corporate is referred as 'Big Black' ?

Ans. UPS

5. Name the inventor of world's first safety elevator, whose name is synonymous with that

category?

Ans. Elisha Graves Otis

1. Identify the famous face in the Pharma poster boy of India 

Ans. Dr. Anji Reddy, the founder of Dr. Reddy's

2. Arthur Andersen is an Accounting Firm which has been dissolved following their

involvement in which scandal?

Ans. Enron Scandal

3. Which Indian Tech company presently in news is a Joint venture between BT and M&M?

Ans. Tech Mahindra

4. The Journal first published in 1889, featured the Jones 'Average', the first of several

indexes of stock and bond prices on the New York Stock Exchange. How do we know that

today? 

Ans. Wall Street Journal 

Page 51: Business Quiz

5. The world's first university-based executive education was created in 1931 at MIT under

the sponsorship which stalwart of GM?

Ans. Alfred P. Sloan 

2. Who is instumental in creation of a charcoal briquets by the Brand Name

Kingsford? ( Hint: 'Kingsford')

Ans. Henry Ford. Ford is a

3. This watch company is noted for its use of scratch-proof materials, a field in

which it is considered a pioneer. It is also the most affected brands due to

counterfeiting. Identify the brand.

Ans. Rado

4. Which company has adopted the Union Jack after the British Airways have

dropped during its privitization?

Ans. Virgin Atlantic Airways

5. Which economist came up with the idea of Invisible Hand?

Ans. Adam Smith

1. What is the significance of this building in the Management Education Sector ?

Page 52: Business Quiz

Ans. Wharton Business School

2. Which fashion house uses the famous photogarph of Marlyn Monroe as an core

advertising device even today?

Ans. Chanel

Page 53: Business Quiz

3. Which compny has the NYSE ticker as F?

Ans. Ford Motor Company

4. Which company owns the Chennai Super Kings?

Ans. India Cement

5. What is the new name of Coralamdel Fertilisers?

Ans. Coralamdel International

1. What is the distinction of this actress in the advertising industry? 

Ans. Leela Chitnis, the first Indian to endorse Lux

2. Which company has come up with the Baby & Kids Range of products

under the name Mom n Me?

Ans. Mahindra & Mahindra

3. Who is the brand ambassidor of Sprite?

Page 54: Business Quiz

Ans. Shahrukh Khan & his KKR Team

4. White Feathers is co-owned by which actor?

Ans. Sanjay Dutt

5. Which is the first building in India to be electrified?

Ans Tajmahal Hotel 

1. Identify the product endorsed

Ans. Lux

2. Which Harry Potter star is the new face of Vaio?

Ans. Emma Watson

3. Who is the female brand ambassador of Big Bazaar?

Ans. Asin of Ghazini Fame

4. For which brand did Sachin and Amitabh Bacchan endorse together for the first time?

Ans. Pepsi

Page 55: Business Quiz

5. Who is the brand ambassidor of Cinthol Soap?

Ans. Hrithik Roshan

1. Identify this media agency behemoth.

Ans. Sir Martin Sorell

2. Who is the CEO of Yes bank that has completed its 5th Aniversary recently?

Ans. Rana Kapoor

3. Who endorses Roseby in India??

Ans. Soha Ali Khan

4. Whose punch line is "Yours is Here"?

Ans. Dell

5. How long did Coca Cola take to relaunch its Original Coke after the New Coke Debacle?

Ans. 3 months

1. Identify the logo

Page 56: Business Quiz

Ans. itunes from Apple.

2. What is the brand name so popular in India that it is used as generic name

for bottled water?

Ans. Bisleri

3. Which company was the recently barred from the MoU with Andhra

Pradesh government to construct the prestigious Hyderabad Metro Rail

Project?

Ans. Maytas, the sister company of the defamed satyam computers.

4. Ishaat Hussain is the chairman of which company?

Ans. Voltas.

5. Caraco is the subsidiary of which pharma company?

Ans. Sun Pharma.

1. Indentify this undercover business man

Page 57: Business Quiz

Ans. Noel Tata, the expected heir of the Tata family.

2. Who is the chairman of Raymonds Suitings?

Ans. Gautam Singhania

3. New Improved Life is the tagline of which company?

Ans. Videocon

4. What special relavance does the year 2010 hold in the Indian Banking sector?

Ans. It marks the total liberalization of the Indian Banking, ie the Foreign Players can also

enter and operate without the redtape.

5. What is the name of the tiny Creatures with long bulged noses that we find as a Gmail

Extension?

Ans. Zoozimps

2. Which company is largest producer of the Mobile Phones? 

Ans. Nokia

3. OP Bhatt is the Head of which Bank? 

Page 58: Business Quiz

Ans. SBI

4. What is the name of the new search engine from Microsoft called as? 

Ans. Bing

5. Who is the author who proposed Objectivism?

Ans. Ayn Rand

2. Which company pioneered the production of the Mobile Phones? 

Ans. Motorola 

3. Jitendra Kapoor is the Chairman of which company? 

Ans. Balaji Telefilms

4. What is the name of the new search engine from Microsoft called as? 

Ans. Bing

5. Who is the IT guru who resides on the MIT campus in a student room?

Ans. Richard Stallman

1. Identify this philantropist/ tycoon

Ans. Aditya Birla

Page 59: Business Quiz

2. What is the name of the production house of the South Indian Director,

Mani Ratnam?

Ans. Madras Takies

3. Which FMCG major has made its way into the snacks market with the

brand Hippo?

Ans. Parle Agro

4. Who is the fifth son and adopted of Mahatma Gandhi?

Jamnalal Bajaj

5. Who created the Air India Maharaj Mascot?

Ans. Bobby Koota

1. Identify the company based on old logo

Ans. Videocon

2. A book named “Father &Son Co.”. Father Watson sr., son is Watson jr. Which company does it refer to?

Ans. IBM

3. Lance Armstrong endorses 10/2 range of which sports apparel brand?

Ans. Nike

Page 60: Business Quiz

4. Which is Europe's Largest Chocalate Manufacturer?

Ans. Trafael

5. Which bank's logo is a Harrapa-Mohenjo daro symbol?

Ans. Indusind

2.Which vehicle took its name from the fact that it was made to be used for general

purposes?

Ans. Jeep (GP)

3. What commodity is traditionally measured in units called a Truss?

Ans. Hay/Straw

4. London's Drury Lane is associated with which industry?

Ans. Theatre

5. In which country are Saab cars manufactured?

Ans. Sweden

1. Identify the business tycoon. See the pic properly for the clues

Ans. Rajendra Pawar, CEO of NIIT Computer Training Centers. 

2. The name of the company he established, when he was only 17 years old, is made up of

Page 61: Business Quiz

the first letters of his name, the first letter of the name of the farm he grew up on, and the

first letter of the name of his home village. 

Ans: Ingvar Kamprad of IKEA retail furniture chain. 

3. Which popular car audio system company's name when translated into German means

'blue point'? 

Ans. Blaupunkt

4. Who is the oldest recipient of the Nobel Prize for Economics?

Ans. William Vickrey 

5. Who was the first president of the World Bank? 

Ans. Eugene Meyer. He became 18 June, 1946)

1. Identify this new face in the Corporate India 

Ans. Roshni Nadar, the daughter of Shiv Nadar of HCL Computers. She is all set to become

the new executive Director and CEO of HCL . 

2. What is the tag Line of Sony?

Page 62: Business Quiz

Ans: Like.no.other

3. Name of the Family Store owned by Kumar Mangalam Birla?

Ans: More

4. Net Safe Credit Card is introduced by which Bank?

Ans: HDFC

5. Founder of Air Decan?

Ans: Captain Gopinath

1. Identify the brand based on the mascot

Ans. Asian Paints

2. Which brand name is derived from the word 'polar' suggesting coolness?

Ans. Polo

3. Breaking away from tradition, this women's perfume brand had a man's name. The ad

created a furore in the late '60s featuring a lady patting a man's backside. Name the brand.

Ans. Charlie from Revlon

Page 63: Business Quiz

4. What is the name of Ingham and Luft's model and theory which deals with hidden and

open areas of knowledge about a person?

Ans. The Johari Window

5. What are illiquid stocks that do not follow SEBI rules called?

Ans. Z stocks

1. Identify the logo. Hint it is one of the ofline products of google.

Ans. Google Desktop Search

2. By what name is the building 'Phiroze Jeejebhoy Towers' better known as?

Ans. Bombay Stock Exchange, BSE Building.

3.One of the most effective and efficient forms of marketing is abbreviated to the initials

WOM; what is it?

Ans. Word Of Mouth

4.What are the four metaphorical terms used to describe products/services in Boston Matrix

model according to market share and market maturity?

Ans. Dog, Cash Cow, Problem Child and Star (or Rising Star)

5. Who is the first Asian to be appointed as Deputy Speaker of Lord House UK?

Ans. Lord Swaraj Paul

1. Identify the logo that delivers us all the information

Page 64: Business Quiz

Ans. Feed Burner 

2. With a presence in 27 countries, the name of which company means 'three oceans?' 

Ans: Sanyo 

3. BeingGirl.Com is the portal by which Company?

Ans. P& G 4.

4.Born in Russia, he settled down in Geneva in the 1930s - his name is synonymous with

super-premium merchandise ranging from fine cigars, to expensive perfumes such as `Cool

Water' and `The Good Life'. Who are we talking about? 

Ans. Zino Davidoff 

5. `Sugar Free' is a leading brand of artificial sweetener in India. Which company owns the

brand? Ans. Cadila

2. What gained fame in the '50s when Marilyn Monroe announced that this was the only

thing she wore in bed?

Ans. Chanel No.5

3.What does MBO or MBO's stand for? 

Ans. Management By Objectives. 

4. Where is the currency Pringing Press Located at? 

Ans. Nasik 

Page 65: Business Quiz

5. Which company owns Skoda worldwide? 

Ans. Volkswagen

1. Identify this stalwart of the Indian Software

Ans. Shiv Nadar, the founder of HCL Computers. 

2. Which company was founded by Bruce Henderson? 

Ans. BCG, Boston Consulting Group

3. .Which company has signed a deal with FOX for airing of Hindi and English versions of

many of the News Corp Channels in India? 

Ans. Tata Sky 

4. Which famous Russian tennis star is the sports brand ambassador of Canon? 

Ans. Maria Sharapova 

5. Dream Spark is an Initiative from which Software Giant? 

Ans. Microsoft

1. Identify the management 'thinker'

Page 66: Business Quiz

Ans. Philip Kotler

2. What was the first Indian luxury hotel established by the Tatas? 

Ans. Watson Hotel

3. Which brand of scooter when translated into Italian means 'wasp'?

Ans. Vespa

4.What does the selling acronym AIDA stand for? 

Ans. Attention, Interest, Desire, Action 

5. Life is One Incredible Journey" is the baseline of which of these?

Ans. Outlook Traveller

1. Identify this gentleman with Cathey Griffen.

Page 67: Business Quiz

Ans. Steve Wosniak

2. Who is the only Asian to win the Nobel Economics Prize?

Ans. Amartya Sen

3. Rachel Weisz was the brand ambassodor for which luxury soap?

Ans. Lux

4. 'Powerful Indian' ad campaign is alunched by which motor bike brand?

Ans. Pulsar

5.Sergey Brin and Larry Page are the founders of which giant?

Ans . Google

Page 68: Business Quiz

1. Identify this (In)famous co founder of a software company 

Ans. Rama Raju the younger brother of the Satyam Ramalinga Raju

2. Which (Erstwhile) associate partner of TATA who appear on the T shirt of MAN U?

Ans. AIG

3. What term is coined by the economist Jayaram Ramesh to explain the economic

potential potential of India and China? 

Ans. Chindia. (It is definitely not the Chindia that is an integral part of the Hyderabadi Hindi)

4. How do we know a company that called itself as 'Kwanon' when it was founded?

Ans. Canon 

Identify the mascot

Page 69: Business Quiz

Ans. Bibendum, the masscot of Michelin

2. What is the motive of Microsoft Dream Spark project?

Ans. Free Software to the Eligible Students

3. Max Keath in the world war of 1941 didn't have enough cola syrup so he came up with

another thing. What is it?

Ans. Fanta

4. What is the best-selling album of all time?

Ans. MJ's Thriller

5. Bikini Festival which introduced the concept of swimwear for the first time in 1980's as

having a specific purpose. What emerged from this Bikini festival?

Page 70: Business Quiz

Ans. Miss World Competition

1. Identify this advertising strom 

Ans. David Ogilvy

2. Auto Biography of JRD TATA?

Ans. Beyond the Last Blue Mountain

3. In advertising layouts, what is `kerning'?

Ans. Gap between the letters of a word 

4. What is British Airway's BPO unit called?

Ans. World Network Services

5. When did India sign the World Bank Articles of Agreement?

Ans. 1945

1. Identify the logo of this telecom giant

Page 71: Business Quiz

Ans. BT, British Telecom 

2.`Mr Watson, come here, I want you' are famous words in the history of technology. Who

spoke these words, and what was their significance?

Ans. Graham Bell for these were the first words over telephone 

3. In which business best-seller would you encounter Sniffy and Scurry the rats, and Hem

and Haw the humans?

Ans. Who Moved My Cheese 

4. Which animal would you find in the logo of the famous apparel brand Lacoste?

Ans. Alligator

5. Tata’s Nano Project was shifted from Singure to which place?

Ans. Sanand in Gujarat

1. Identify this browser 

Page 72: Business Quiz

Ans. Safari, a browser from Apple.

2. Whichcompany makes the mobile phone G1, the first ever mobile phone from Google? 

Ans. Taiwanese Electronics Maker, HTC

3. Which company has launched premium canned foods under the brand Kitchens of India

starting with the soft launch of Dal Bukhara ?

Ans. ITC

4. Which world famous premium brand is characterised by its monogram with the stylised

letters, `L' and `V'?

Ans. Louis Vuitton

5. Which drug is the only approved antibiotic for the cure of anthrax attack?

Ans. Cipro

1. Identify the Advertiser

Page 73: Business Quiz

 

Ans. Absolute Vodka

2. Which cellular company came up with the Ad Campaign "Walk While You Talk"? 

Ans. Idea 

3. Which company's mascot is called the Tyre Man? 

Ans. Michelin

4. How do we better know Minnesota Mining and Manufacturing Company ? 

Page 74: Business Quiz

Ans. 3M 

5. It was started in 1927, as victory company and as a subsidiary of an USA company

leading in phonograph. How do we better know this now? 

Ans. JVT

1. Identify the significance of this company in the Indian Business

Ans. Prometric, a US based comany is all set to create history by bagging the 40 Million

Deal for the Online CAT Exam. 

2. Which company's earlier name was Tokyo?

Ans. Sony

3. Who is the 'Phatom of Bombay House'?

Ans. Plallonji Mistry

4. Who is the record of flying the highest altitude on a Hot Air Baloon? "Think of the

'Complete Man' "

Ans. Vijaypat Singhania, the chairman of Raymond. Know more about this inspirational

figure 

5. Actress Sameera Reddy is the nephew of which famous liquor baron?

Ans. Vijay Mallya

1. Identify the logo of the organization 

Page 75: Business Quiz

Ans. Twitter

2. Which management guru cameup with the famous 525 principle?

Ans. Sumantra Ghoshal

3. Expand the SUN Microsystems

Ans. Stanford University Network

4. Who lead Apple during the disaster period between 1983-1993?

Ans. John Sculley

5. To which movement do you associate Aravind Khejriwal with?

Ans. Right To Information(RTI) Act.

1. Who is the creator of this mascot?

Page 76: Business Quiz

Ans. Alyque Padamsee. 

2. Who is the author of 'The World is Flat'?

Ans. Thomas Friedman

3. Who said " Customer is not a moron she is your wife'? 

Ans. David Ogilvy. The Marketing Guru who has changed the pace and direction of

marketing and advertising through his out of box thinking. 

4. Who is the founding dean of ISB, Indian School of Business?

Ans. Sumantra Ghoshal 

5. Who has come up with the ads for fevicol?

Ans. Piyush Pandey 

1. Identify the building

Ans. NYSE building 

2. The letter "A" was added to the original name of this company to make it a palindrome.

Page 77: Business Quiz

What is the company?( Dic: Palindrome: A palindrome is a word or phrase which reads the

same in both directions)

Ans. Totota. It spells the same from both the sides.)

3. Who is the Indian who started the world famous "Bose Sound Systems"?

Ans. Amar Bose

4. Who is the author of the book "Screw it lets do it" ?

Ans. Richard Branson the Founder Chairman of Virgin Group of Companies

1. Identify the logo

Ans: World Environment Day logo for 2009

2. What is the theme for World Environment day 2009?

Ans: Your Planet Needs You - UNite to Combat Climate Change

3. Which country is the host for World Environment day 2009?

Ans: Mexico

4. In which year was World Environment Day Established?

Ans: 1972

5. Expand UNEP

Ans: United Nations Environment Programme

Identify the ad giant

Page 78: Business Quiz

Ans. Sir Martin Sorell of WPP

2.Which Worlds largest motor vehicle company filed bankruptcy in june 1st,2009.

Ans. General Motors

3.Who is the protem Lok Sabha Speaker ?

Ans. Manikrao Gavit

4.Who is the director for the movie Angels and Demons?

Ans. Ron Howard

5.Who is the new brand ambassador for Reebok,India.

Ans. MS Dhoni and Bipasha Basu

1.Who has won the 2009 UEFA Champions league Final defeating Manchester United?

Ans.FC Barcelona

2. The first retail outlet of Walmart in India a joint venture with Bharti Enterprises has

opened in which Indian city?

Ans. Amritsar.

3.Who is the appointed Union finance Minister of India?

Ans. Pranab Mukherji

Page 79: Business Quiz

4.Against whom did Deccan Chargers won the IPL twenty20 title?

Ans. Bangalore Royal Challengers

5.Whose new retail format is 'Mera World'?

Ans. RPG Group

1. Identify this famous management principle, which has of late entered even the pop

culture.

Ans. Six Degrees of Seperation

2.“The world said no, we said ----”-Ratan Tata

Nano

3.Amar Chitra Katha is all set to come up with a new hero from Indian Inc. Who's that?

Ans. Narayan Murthy

4.It’s the only private sector engineering and construction company to have got a license

from the Indian Government to build Warships very recently. Which company are we talking

about?

Ans. L&T

5. MS Dhoni, Irfan Pathan, Harbhajan Singh, Yuvraj Singh, RP Singh and

Page 80: Business Quiz

Robin Uthappa are all employees of which organisation?

Ans. Air India

1. Identify this stalwart of Banking

Ans. Deepak Parekh

2. F1 driver Lewis Hamilton is one among the star line-up of brand endorsers for this brand

of watch. Which brand of watch are we talking about?

Ans. Tag Heuer

3. Lata Mangeshkar, Britney Spears, Liz Taylor and Shilpa Shetty – in a business sense

what is their connection?

Ans. Have perfumes named after them

4. For the coining of which term in Indian business in 1990s is Deepak Mohani credited?

Ans. Sensex

5. In terms of retailing partnerships just as Bharti is to WalMart, Tata is to what?

Ans. Woolworth

1. Identify this new face in the corporate world

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Ans. It is Mr. Chandrashekaran the present COO and the future CEO

of TCS, who will succeed Ramadorai in this October. 

2. What is the largest continuous empire that ever existed in the world?

Ans. Mongol Empire that is created by Genghis Khan.

3. Who brought Mango into India?

Ans. Mughals. It is usually said that it is Baubar who got Mango into India.

4. What is the origin of the networking gaint Cisco's name?

Ans. It is obtained from last 5 letters of the name of the city Sanfrancisico.

5. What is the company held by Arnold Schwarzenegger, Sylvester Stallone Demi Moore

and Bruce Wills?

Ans. Planet Hollywood.

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1. Identify the stalwart

Ans. GD Birla

2. Who are the Bretton Woods Sisters?

Ans. World Bank and IMF

3. Who is the oldest recipient of the Nobel Prize for Economics?

Ans. William Vickrey

4. With a presence in 27 countries, the name of which company means 'three oceans?'

Ans. Sanyo

5. How many stock exchanges are there in India?

Ans. 23

1. Identify the duo

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Ans. Malvinder singh and Atul Sobti, the ex and the current CEOs of Ranbaxy

2. What do you call a stock market trend that is neither bullish nor bearish?

Ans. Chicken market

3. Leela Chitnis was the first Bollywood diva to accomplish this in 1934. Later almost all the

top actresses of their era, Hema Malini, Sri Devi, Madhuri Dixit, Aishwarya Rai, etc.

accomplished the same feat. What trend did Leela Chitnis start?

Ans. Appeared in an ad for LUX beauty soap.

4. Regnar Frisch and Jan Tinbergen were the first recipients of this prestigious award for

having developed and applied dynamic models for the analysis of economic processes in

1969. The funding of this award comes from the Swedish National Bank (Sveriges

Riksbank). What award are we talking about?

Ans. Nobel Prize for economics.

5. Don't blend in" is the ad line of which of these companies/products?

Ans. Lifestyle International

2. Who was the first minister for divestment under NDA government?

Ans: Arun Jaitley

3. Head Quarters of Tata Group Called?

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Ans: Bombay House

4. Under which Indian prime minister were guidelines for the divestment process first laid

down?

Ans: Chandra Shekhar

5. Which organisation instituted the Nobel Prize for Economics?

Ans: Sveriges Riksbank (Bank of Sweeden)

1.Identify the famous Business man who created one of the biggest food chains in the

World?

Ans. Ray Crock, the founder of Mac Donalds.

2.Which company's former name was RUDA? 

Ans. Puma was founded by Rudolf Dazler and hence its former name was modelled in that

fashion. 

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3. Which hotel was created because of an "Insult"? 

Ans. The Taj Mahal Hotel of Mumbai.

4. Who ows the Big FM? 

Ans. Anil Ambani ( ADAG )

5. What is considered as the worlds first Multi National Company? 

Ans. The East India Company 

1.Identify the old logo

Ans. Nokia

2.Debit card was first introduced by which Private sector bank?

Ans. The HDFC Bank.

3.What was founded in 1792 under the Buttonwood Agreement?

Ans. The Newyork Stock Exchange

4.Which state in India was the first to receive a 'fiscal adjustment' loan from world bank?

Ans. Uttar Pradesh

5.Which is the oldest stock exchange in the world,established in 1602?

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Ans. The Amsterdam Stock Exchange

1.Identify the conquer

Ans. Alexander the great

2.. Which online matrimony site was founded by J. Murugavel, who himself found his wife

through the Internet

Ans. BharatMatrimony.com

3. What author survived a bullet to the throat while fighting in the Spanish Civil War?

Ans. George Orwell

4. Sickly and weak infants were left to die of exposure at the foot of Mt.Taygetus by which

famous warriors?.

Ans. Spartans

5.Which monument in south India was built to commemorate the great Plague?

Ans. Charminar

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1.Identify the Ad Man

Ans. Alaque Padamsee

2.Which company’s logo is known as swoosh?

Ans. Nike

3. Who wrote 'Where ignorance is bliss, it is folly to be wise'?

Ans. Shakespeare

4. Which Indian documentary from india won the Academy award for 2009?

Ans. Smile Pinky

5. The art form in which the artworks, objects are broken up, analyzed, and re-assembled in

an abstracted form — instead of being depicted as objects from one viewpoint, so as to

represent the subject in a greater context is called as?

Ans. Cubism

2.In Al Ries and Jack Trout’s book The 22 Immutable Laws of Marketing, what’s the first law

about?

Ans. Leadership

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3. Who wrote the crime novel "Ten Little Niggers"?

Ans. Agatha Christie

4. film called Miss India released the same year as Mother India. Who played the title role?

Ans. Nargis Dutt

5. Who would you find in a formicary?

Ans. Ants

1.Identify the Logo of a company

Ans. Alcatel Lucent

2.This young visualizer at the D.J.Keymer ad agency in Calcutta created several popular

ads for brands like ICI's anti malarial tablets. he later became world famous thanks to one of

his creations which was subsidized by the West Bengal Roads and Buildings Dept. on a

technicality. Name him.

Ans. Satyajit Ray

3. What novel revolves around the tension between Britons and Indians in Chandrapore

when a doctor is put on trial for assault?

Ans. A Passage To India

4. The movie Devdas is based on a novel written by which famous author?

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Ans.Sarath Chandra Chattopadhaya

5. Who has the nickname 'laughing philosopher'?

Ans. Democritus

1.Identify the Flag of a Country

Ans. Greece

2.His first name, which came to him by mistake, was an abbreviation of his intended name,

George, which was misread by hospital officials completing the birth certificate. He was

editor of the house magazine of the Cadillac Motor Co. He went on to form his own agency

and was in the habit of purchasing 100 shares of stock in every new client. Name this ad

guru.

Ans. Leo Burnett

3. Bedrock is a fictional place created for which cartoon?

Ans. Flintstones

4. Which film did United Insurance Company insure for Rs 11 lakh in 1998?

Ans. Taal

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5. What does "Single undertaking principle" in WTO parlance signify?

Ans. Nothing is agreed unless everything is agreed to

1.Identify the Entrepreneur

Ans.Anita Roddick,Founder of Body shop

2.Who recently bought stake in Chrysler after it declared bankruptcy?

Ans. FIAT

3. The 1991 novel "Scarlett" by Alexandra Ripley was a sequel to which other novel?

Ans. "Gone With The Wind"

4. What connects Amitabh Bachchan’s character of Babban in Ram Gopal Varma Ki Aag,

actress Kate Bosworth and actor Christopher Walken?

Ans. Heterochromia (the two eyes have different colours)

5. Which of the following treaties explicitly forbids private ownership of the Moon and other

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celestial bodies?

Ans. Moon Treaty,1982

1.Identify the famous personalities

Ans. Lady Diana and John Travolta

2.The name of which Japanese company literally means "three diamonds"?

Ans. Mitsubishi

3. What word connects Citizen Kane and Samuel Taylor Coleridge?

Ans. Xanadu

4. Pankaj Kapur dubbed for Sir Ben Kingsley’s voice for the Hindi version of Richard

Attenborough’s Gandhi. But which character did he play in the film?

Ans. Pyarelal(second assistant of Gandhiji)

5. By genetically removing a particular protein, scientists in US have developed cattle that

seem to be resistant to mad cow disease. What is that protein?

Ans. Prion

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1.Identify the freedom fighter

Ans. Lala Lajpat Rai

2.Who's the only real life character to ever feature in a Tintin comic book ?

Ans.Al Capone

3. Which literary character has been played in over fifty films by actors including an Olympic

shot-putter, a U.S. footballer, a British naval officer and the son-in-law of the character's

creator?

Ans. Tarzan

4. Karan Johar is producing an animation version of Kuch Kuch Hota Hai with animals

replacing the characters. What is it called?

Ans. Koochie Koochie Hota Hai

5. Deflection of objects moving along the surface of the Earth to the right of the direction of

travel in the Northern hemisphere and to the left of the direction of travel in the Southern

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hemisphere is due to:

Ans. Coriolis Effect

1.What is claim to fame?

Ans. Orkut Büyükkökten. The creator of orkut.

2. This corporate honcho cut his teeth in the hotel industry by managing Hotel Maurya

Sheraton in New Delhi. He was inducted into the board of ITC in 1984, taking charge of the

Welcomgroup. He pioneered the first private sector Degree Institute in Hotel Management-

WelcomGroup School of Hotel Administration, Manipal. Now he is the Chairman of a

leading Indian company. Name him.

Ans. Y.C.Deweshwar Reddy

3. What is the name of the young hero in "Treasure Island"?

Ans. Jim Hawkins

4. In Sholay, Hema Malini’s character was Basanti. In which film was Amitabh’s taxi called

Basanti?

Ans.Khuddar

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5. The word 'Marathon' for running 42.195 kilometers of distance comes from:

Ans. The name of the place where the first race of its kind began

1. Identify the person circled in red.

Ans. Nasser

2. Citibank had one of its earliest International branches in an Indian city. It has been

operating in India since 1902. Name the city and by what name was it known earlier?

Ans. Calcutta. Citibank started as City Bank of New York. From 1962, it was known as First

National City Bank

3.When told he had to pay a large sum of money for a needed operation, who sighed, 'I

suppose that I shall have to die beyond my means?

Ans. Oscar Wilde

4. Speech made by Jawaharlal Nehru, the first Prime Minister of the Republic of India to the

Indian Constituent Assembly, on the eve of India's independence, towards midnight on

August 14, 1947.Identify the speech

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Ans. Tryst With Destiny

5. The Durand line separates which two countries in Asia?

Ans. Pakistan and Afghanistan.

1. Identify the group that holds Aegis, a BPO?

Ans. Essar Group

2.How does Amway, the global leader in direct selling derive its name?

Ans. Shorter version of “American Way”

3. Which is Asia’s largest pre-school chain?

Ans. Kidzee

4. Silk Air is the regional wing/ wholly owned subsidiary of which airline major?

Ans. Singapore Airlines

5. Work this out for the answer lies somewhere in the question. Larry Hillblom, Adrian

Dalsey, and Robert Lynn got together to form which company in 1969?

Ans. DHL

1. Identify the logo of this automobile major

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Ans. Mistubushi

2. ST 500 Pathfinder, Airboss Mach 3, Night Vision – surprisingly, these are watches from

whom?

Ans. Victorinox

3. It started with the cover-up of a colleague's small error, and ended up with the crash of

Britain's oldest bank. The best-seller book The Rogue Trader is which author's own account

of his role in the ruin of the bank?

Ans. Nick Leeson

4. What in IT jargon is called as a “three finger salute”?

Ans. Ctrl+Alt+Del

5. Baume & Mercier watches – endorsed here by whom?

Ans. Kim Basinger

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