By A-TeamSteven Chen

Chris HoffmanRebecca SernaDavid Younessi

Look up contacts Find gigs Sell products Expand your business network Grow your business Recruit top employees Get ideas from business minds Gain free publicity in one easy to use

technology.

It is a business-oriented social networking site.

Large database of professionals Launched in 2003 More than 85 million users worldwide

To be the leading site for online business networking

While also providing productivity tools used by professionals

Strengths Unique identity Strong brand image Professional

membershipWeakness Paid subscription

expensive

Opportunities Overseas markets Mobile markets Language capacitiesThreats SNS providers PNS providers

People who use LinkedIn include: Professionals Job seekers Job recruiters College graduates Businessmen

40% of top Fortune 100 companies use LinkedIn for corporate recruiting solutions

Some companies that use LinkedIn for example include:

Kraft (Consumer Products) Lockheed Martin (aerospace) EMC (technology) Intuit (Software) Allstate (insurance) ConAgra (Food & Beverage)

Provides individuals a professionally social network Have access to more than 30+ million professional

profiles and expanding Electronically network with others who share valuable

knowledge & connections to future employers Professionally search for jobs, post resumes, & search

companies More corporate recruiters are searching LinkedIn seeking

candidates through references and recommendations People can “link” together, therefore sharing valuable

knowledge quickly and efficiently

LinkedIn Answers??? – A service that provides professional business-related advice It is free and allows ten questions per month

More than 9+ million users can quickly and efficiently obtain industry specific answers to their business questions

Thus Individuals & Professionals build upon their professional reputation and expertise

Questions and answers are tied to professional and knowledgeable profiles

By sharing valuable knowledge, experts receive expertise credentials which becomes part of their profile

As a result, LinkedIn informs other users that the individual is an expert on that topic

Consequently building a greater social capital in the business world