caf tour program sponsorship deck

26
Inaugural Sponsorship ARCHITECTURE AND DESIGN TOUR PROGRAM

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Page 1: CAF Tour Program Sponsorship Deck

Inaugural Sponsorship

ARCHITECTURE AND DESIGN

TOUR PROGRAM

Page 2: CAF Tour Program Sponsorship Deck

OUR MISSION

The Chicago Architecture Foundation inspires people to discover

why design matters.

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Page 3: CAF Tour Program Sponsorship Deck

ABOUT CAF

580,000 annual audience, including 10,700 members

Offering Tours, Public Programs, Open House Chicago,

Youth/Teen Education and Exhibitions

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Page 4: CAF Tour Program Sponsorship Deck

ABOUT CAF

Global leader in architecture tours

Partnership with Choose Chicago is giving CAF broader exposure

Inaugural sponsorship of CAF Tour Program is available

Exclusive opportunity $150,000 for 12 months

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Page 5: CAF Tour Program Sponsorship Deck

BENEFITS

VisibilityElevation of brand through

recognition on:

Advertising Collateral

CAF Communications Onsite

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Page 6: CAF Tour Program Sponsorship Deck

BENEFITS

Corporate Engagement

Opportunities to utilize CAF partnership:

Corporate Events Client Entertaining

Employee Engagement Executive Leadership Engagement

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Page 7: CAF Tour Program Sponsorship Deck

BENEFITS

AudiencePromotion to an audience of thought leaders,

influencers and decision makers:

580,000 Æ annual audience 91% Æ college educated

55% Æ annual household income greater than $100,000 45–54 years old Æ average audience member age

25–34 years old Æ fastest-growing audience segment

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Page 8: CAF Tour Program Sponsorship Deck

TOUR FACTS

380,000 ANNUAL AUDIENCE

362 DAYS A YEAR

7,600 DEPARTURES

By boat, foot, bus, trolley, Segway, “L” train and bike

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Page 9: CAF Tour Program Sponsorship Deck

CHICAGO’S

FIRST LADY

Partnership with Chicago’s finest fleet since 1993

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Page 10: CAF Tour Program Sponsorship Deck

DOCENTS

450 docents lead all CAF architecture tours

Complete rigorous, five-month training

True “Chicago Ambassadors”

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Page 11: CAF Tour Program Sponsorship Deck

CHOOSE CHICAGO

Strong partnership to help Chicago achieve its global tourism goals

Elevating CAF and the role of architecture to significant national and international audiences

Architecture is Chicago’s brand

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Page 12: CAF Tour Program Sponsorship Deck

SOCIAL MEDIA

Leader among Chicago cultural organizations in developing

strong social media presence

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TOTAL AUDIENCE

160,000+ INDIVIDUALS

Page 13: CAF Tour Program Sponsorship Deck

Print AdvertisingVISIBILITY

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TOTAL IMPRESSIONS

50+ MILLION

Page 14: CAF Tour Program Sponsorship Deck

VISIBILITYDigital

Advertising

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TOTAL IMPRESSIONS

50+ MILLION

Page 15: CAF Tour Program Sponsorship Deck

Out-of-home AdvertisingVISIBILITY

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TOTAL IMPRESSIONS

50+ MILLION

Page 16: CAF Tour Program Sponsorship Deck

VISIBILITYPrint

Collateral

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TOTAL DISTRIBUTION

500,000 INDIVIDUALS

Page 17: CAF Tour Program Sponsorship Deck

VISIBILITYPrint

Communications

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TOTAL DISTRIBUTION

40,000 PIECES

Page 18: CAF Tour Program Sponsorship Deck

VISIBILITYE-Communications

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TOTAL AUDIENCE

516,000+ SUBSCRIBERS

Page 19: CAF Tour Program Sponsorship Deck

VISIBILITYarchitecture.org

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TOTAL AUDIENCE

800,000+ UNIQUE VISITORS

3.9 MILLION PAGEVIEWS

Page 20: CAF Tour Program Sponsorship Deck

VISIBILITYOnsite

Recognition

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TOTAL AUDIENCE

460,000+ INDIVIDUALS

10 MILLION+ IMPRESSIONS

Page 21: CAF Tour Program Sponsorship Deck

ENGAGEMENT

DiscountsCAF Shop Purchases

Tour Tickets Program Tickets

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Page 22: CAF Tour Program Sponsorship Deck

ENGAGEMENT

EventsCAF Annual Gala

Auxiliary Board River Cruise

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Page 23: CAF Tour Program Sponsorship Deck

ENGAGEMENT

RentalsPrivate River Cruise

ArcelorMittal Design Studio CAF Lecture Hall

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Page 24: CAF Tour Program Sponsorship Deck

ENGAGEMENT

Employee Volunteering

Open House Chicago • Engineering Fest

Newhouse Architecture & Design Competition Youth Education Workshops

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Page 25: CAF Tour Program Sponsorship Deck

ENGAGEMENT

Executive Leadership

CAF Board of Trustees • Program Committees

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Page 26: CAF Tour Program Sponsorship Deck