cairo woodshow post show · pdf filecairo woodshow post show report ... as one of the leading...

Cairo WoodShow Post Show Report

www.cairowoodshow.com



About the Organizer

WoodShow is organized by Strategic Marketing & Exhibitions, which is perceived as one of the leading exposition and conference organizers in the United Arab Emirates based in Dubai, Egypt, Indonesia and China.

We have grown within and contributed to the exhibition industry and have gained the reputation of being one of the leading experts in all aspects related to the exhibition industry. Strategic has organized a number of high-profi le events in Dubai, Abu Dhabi, Indonesia and Cairo and have partnered with global names to explore and expand into newer markets and geographical locations. We have organized International conferences and events for government and institutions, ministries, foreign diplomatic missions, international associations and businesses. Our team has an unrivalled level of expertise and specialist exhibition knowledge encompassing operational, sales and marketing skills to ensure that we are adding real value and success to all our shows, thus making your businesses grow and be known internationally.

Tel. : +971 4 3923232Fax : +971 4 3923332Mobile : +971 55 766 2783 Email : [email protected] : www.strategic.ae

Strategic Marketing & ExhibitionsP.O. Box 10161, DubaiUnited Arab Emirates



Destination Egypt

“ The Largest-Ever Gathering of Wood

& Wood Machinery Companies & Entrepreneurs ”

Cairo WoodShow 2012

For the second year in a row, Cairo WoodShow welcomed a huge number ofparticipants and proved itself as a major industry event that caters to the Middle East and Africa.

From 18-21 October 2012, the Middle Eastern & African wood and wood machinery industry gathered at Cairo International Convention Center (CICC) to welcome the 2nd Cairo WoodShow for wood and wood machinery.

Cairo WoodShow hosted regional business leaders, government offi cials, foreign dignitaries and VIPs.

The participation of several regional and international companies was strong. Participants of national pavilions came with more than 120 brands from 25 countries.

By all accounts, the show has been a great success and has exceeded people’s expectations.

‘Cairo WoodShow’ showcased the products and services of over 700 leading manufacturers and traders from over 25 countries across 5000 square meters of exhibition space at the CICC.



Cairo WoodShow 2012 Partial Exhibitors’ List:

• Abu Elholl Co, for Import and Export ,• Afro Arab Import Export Co. ,• Alfa Wood S.A, • AM.Co Misr,• Andrighetti, • Antoine Youssef Achaia Sons Company• Arab Organization for Industrization,• AROART for Imports & Trading Co.• Becatronics, • Big on Dry srl, • Derevoobrobnyk, • Egypt veneer, • Egyptian Engineering Agencies SAE, • Egyptian Sugar & Integrated Industries Co., • EL Qahera for Trade Agencies, • EL Sherook Co, • ELTawheed for Paintings Modern Wood Paints, • First Wood (Mohamed EL-Sayed Hewela), • Hot Press, • IMAS Aeromeccanica Srl, • JCT Products,

• LULI Group Corp., Ltd.,• Malaysian Timber Council,• Millenary Manufacturing Industry Co., LTD,• KEMET Corporation,• Missouri Walnut LLC, • MODERN WOODWORK- GULF EDITION , • MSM – CAD CAM Solutions, • Nag Hamady Fiber Board Co., • Offi ce Tec, • Pidilite Industries Egypt, • Queen for Gelatine, • Rhone Placages & Composants, • Royal Doors,• SCIB Paints, • Sheikha Group, • Shenzhen Songboyu Timbering Co., LTD, • Solitaire International Trading & Agencies, • Vahe’s Company, • Wafa Chemicals Company, • Xinxieli (SUZHOU) Machine Manufacturing Co., LTD,

And many more..



Partial List of Brands Represented at the Cairo WoodShow 2012

Brands BrandsCountry Country

ACRON IndiaAdobe FranceAkzo Nobel ItalyALPILIGNUM ItalyAmerican Lumber USAArtCAM EnglandAsh USAAutodesk USABCJ MalaysiaBEACH PINE – OAK WOOD – WALNUT USA Beech USABEECH WOOD GermanyBEECH WOOD GreeceBEECH WOOD – OAK WOOD YugoslaviaBEECH WOOD - PLYWOOD RomaniaBig on Dry ItalyBLOCK BOARD IndonesiaBLOCK BOARD ChinaBlock Board Southeast AsiaBook binding adhesive Cefl a ItalyCellophane adhesive EgyptCentauro ItalyCherry USACLEAF ItalyContex DenmarkCoral ItalyCYCLO USADelta TurkeyDincmak TurkeyDoosan Infracore South KoreaDR. FIXIT ChinaDREBO GermanyE- Chain Machinery TaiwanEASY COLOR EgyptECO-SERVICE ItalyMDF boards EgypyMizrak TurkeyM-SEAL IndiaMulticam USANEOREX KoreaNetmak TurkeyNitro Cellulose Sealer EgyptNitro Cellulose Varnish EgyptOzen Kompressor TurkeyPaolino Bacci ItalyPitch Pine USAPlate Cleaners EgyptPlate Corrector EgyptPlate Developers EgyptPLYWOOD MalaysiaPLYWOOD Indonesia

Edgecam EnglandFEIN GermanyFelder ( Felder Group ) AustriaFEVICOL EgyptFEVICRYL IndiaFEVIGUM IndiaFEVISTIK KoreaFIBREBOARD MalaysiaFilm Chemicals EgyptFILM FACED PLYWOOD BrazilFILM FACED PLYWOOD ChinaFireran ChinaFIVE STARS EgyptFlab Joint Adhesive EgyptFormat 4 ( Felder Group ) AustriaGenc TurkeyGlue Queen EgyptGRIPPO IndiaGRIT GermanyGumming Solutions EgyptHAFU GermanyHammer ( Felder Group ) AustriaHDF PARQUET SpainHDF PARQUET TurkeyHDF PARQUET ChinaHIGX KoreaInk Tec – Ink Koreainnovator TaiwanINSTA U.S.A.Iroko Africaitalpresse ItalyITW-CRAMOLIN GermanyJ. WAGNER GMBH GermanyJet Best – Ink TaiwanJinan Senfeng Technology co. ltd ChinaJowat GermanyKronocol RomaniaKronospan RomaniaKuoming Machinery TaiwanLeitz GermanyLUMINOSO AustriaMahogany AfricaMasterwood ItalyMDF MalaysiaMDF IndonesiaMDF SpainMDF ItalyMDF ChinaMDF Southeast AsiaSAPELLE FranceSARGENT ART USASAWNTIMBER MalaysiaSchweighofer AustriaSCM group ItalySellotape adhesive EgyptSENA Germany



PLYWOOD ChinaPlywood Southeast AsiaPLYWOOD MalaysiaPOLY.TAPE GermanyRECOIL AustraliaRed Oak USARobert McNeel Association – USARobland BelgiumRoland DG JapanRulmak TurkeySapelle AfricaWOODEN DOORS MalaysiaWOODEN FLOORING MalaysiaWOODEN FRAMES MalaysiaWOODEN FURNITURE MalaysiaWOODEN MOULDINGS MalaysiaWOODEN PANELS MalaysiaWUDFIN IndiaWood Glue EgyptWood Stains EgyptWOODEN DECKING Malaysia

SPACE COLOR EgyptSpray booth Egyptstanley ItalySTEEL GRIP IndiaStickers adhesive EgyptTonelli ItalyTuranlar TurkeyUnalsan Turkeyunicatch TaiwanUnit dust collector 1 EgyptUNNA GermanyUSPRO EgyptUV wood Coatings EgyptViscat ItalyWHIRLPOWER TaiwanWhite Oak USA

Volume of transactions at Cairo WoodShow 2012

The four-day exhibition witnessed the following transaction volume:

• 3.5 Million USD of Woodworking Machineries. • 900,000 USD of Wood Products. • 450,000 USD of Wood equipment. • 90,000 USD of Power Tools.

The Exhibitors applauded the professionalism of the Cairo WoodShow staff and the assistance available for exhibitors. About 55% of exhibitors immediately reported that they would continue to participate in Cairo WoodShow 2013 with expanded booths.


PLYWOOD ChinaPlywood Southeast AsiaPLYWOOD MalaysiaPOLY.TAPE GermanyRECOIL AustraliaRed Oak USARobert McNeelAssociation – USARobland BelgiumRoland DG JapanRulmak TurkeySapelle AfricaWOODEN DOORS MalaysiaWOODEN FLOORING MalaysiaWOODEN FRAMES MalaysiaWOODEN FURNITURE MalaysiaWOODEN MOULDINGS MalaysiaWOODEN PANELS MalaysiaWUDFIN IndiaWood Glue EgyptWood Stains EgyptWOODEN DECKING Malaysia

SPACE COLOR EgyptSpray booth Egyptstanley ItalySTEEL GRIP IndiaStickers adhesive EgyptTonelli ItalyTuranlar TurkeyUnalsan Turkeyunicatch TaiwanUnit dust collector 1 EgyptUNNA GermanyUSPRO EgyptUV wood Coatings EgyptViscat ItalyWHIRLPOWER TaiwanWhite Oak USA

Volume of transactions at Cairo WoodShow 2012

The four-day exhibition witnessed the following transaction volume:

• 3.5 Million USD of Woodworking Machineries. • 900,000 USD of Wood Products. • 450,000 USD of Wood equipment. • 90,000 USD of Power Tools.

The Exhibitors applauded the professionalism of the Cairo WoodShow staff and tht e assistance available for exhibitors. About 55% of exhibitors immediately reported that they wouldld cconontitinunuee toto pparartiticicipapap tete iinn CaCairiroo WoWoWoWWoWoooWo dododoodododododSShShShShShSShSShShhhShShhShowowwwowowowowowwoww 222010133 3 wiwithth exexpapap ndndndedded bbbooooththss.s.




“ Over 9,000 Visitors in 4 days Position Cairo Wood

Show as the Region’s leading platform for Wood

& Wood Machinery Industry ”

The show was host to an unprecedented number of visitors who came with a serious intention to buy. The visitors hail from the following countries:

• Egypt• Saudi Arabia • United Arab Emirates • Sudan • Jordan • Indonesia• Malaysia • Morocco • Nigeria • Italy

• Germany • Oman • Ethiopia • Bahrain• Kuwait • Algeria • USA • China• Canada • Lebanon

• Ghana• France • Greece • South Africa • Syria• Taiwan • Kenya • Korea • Ukraine • UK




Visitors’ Interests

• Woodworking Machinery 31.7%• Soft Wood & Hard Wood 21.1%• Power tools & Accessories 19.5%• Chemical Products 10.8%• Furniture Component 10.5%• Journals, Trade Magazines & Media 2.2%• Others 4.2%

Power tools & Accesories 20%

Soft Wood & Hard Wood 21%

Woodworking Machinery 32%

Others 4%Journals. Trade Macazines& Media 2%

Furniture Component 12%

Chemical Products 11%



Visitors Profi les

• Manufacturer 39.1%• Retailer 15.8%• Importer 10.1%• Constructors 6.6%• Decorator 5.2%• Sales Agent 3.4%• Media 3%• Associations 2.6%• Government Agency 2.1%• Others 12.1

Manufacturers 39%

Retailers 16%

Importers 10%

Constructors 7%

Decorators 5%

Sales Agents 3%

Media 3%

Associations 3%Government Agencies 2% Others 12%




Visitors Target

• Buying Products and Services 28.9%• Assessing the Product Range 23.4%• Updating On the Latest Technology 20.0%• Acquiring Knowledge 12.3%• Networking with Industry Professionals 10.4%• Others 5%

Buying Productsand Services 28.9%

Others 5.0%Networking withIndustry Professionals 10.4%

Acquiring Knowledge 12.3%

Updating On the LatestTechnology 20.0%

Assessing theProduct Range 23.4%


www.cairowoodshow.comwww.cairowoodshow.com

Exhibitor Interaction

Excellent 42%

Good 17%

Satisfactory 41%

How would you rate the exhibitor numbers this year?

• Excellent: 42%• Good: 17%• Satisfactory: 41




How do you rate the quality of exhibitors?

Excellent 61%

Good 22%

Satisfactory 17%

• Excellent: 61%• Good: 22%• Satisfactory: 17%




How would you rate the visitor numbers?

Excellent 42%

Good 31%

Satisfactory 27%

How would you rate visitor quality?

Passersby 2%

Professional Buyer 74%

Traders and Agents 24%

• Excellent: 42%• Good: 31%• Satisfactory: 27%

• Professional buyer: 74%• Traders and Agents: 24%• Passersby: 2%




How do you rate matching visitors’ categories to your business’ target?

Excellent 70%Good 22%

Satisfactory 8%

How do you rate the quality off show organizing?

Excellent 67%Good 28%

Satisfactory 5%

• Excellent 70%• Good 22%• Satisfactory 8%





How would you rate the organizing team in assisting you?

Excellent 76%

Good 17%

Satisfactory 7%

How do you rate the quality of offi cial catalogue?

Excellent 80%

Good 17%

Satisfactory 3%



cairo woodshow post show · pdf filecairo woodshow post show report ... as one of the leading...

Documents