canada day sponsorship package 2014 web

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Sponsorship Opportunities “…we would not be able to provide the level of activities and entertainment without the contributions of local businesses and organizations…” - Mayor Rick Goldring

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Sponsorship Opportunities

“…we would not be able to provide the level of activities and entertainment without the contributions of local businesses and organizations…”

- Mayor Rick Goldring

Burlington’s annual Canada Day Celebration attracts over 70,000 visitors to our beautiful waterfront and is the community’s largest one day festival. This Festivals and Events Ontario Top 100 festival boasts a full day of activities, entertainment, food and fun for all ages! This annual tradition has been a successful source of leads and new clients for many companies and organizations in the Golden Horseshoe.

Tuesday, July 1, 2014Spencer Smith ParkCelebrate Our Nation

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THIS IS YOUR INVITATIONTO TAKE PART IN ONE OF THE MOST EXCITING EVENTS OF 2014YOUR SUPPORT BY WAY OF A SPONSORSHIP INVESTMENT WILL HELP ENSURE THAT WE PRESENT THE RESIDENTS AND VISITORS OF THE

CITY OF BURLINGTON THE ULTIMATE FREE CANADA DAY CELEBRATION!

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Opening Ceremonies featuring the Burlington Teen Tour Band.

Two stages with a variety of performances throughout the day

and evening.

Activity areas – inflatables, crafts and games.

Food vendors, displays, activity providers and marketplace.

Canada Day 5 km run.

Fireworks accompanied by Symphony on the Bay.

Spectacular waterfront location.

Scholars in Collars Dog Show.

Sunrise and sunset yoga classes.

Festival Highlights

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• “Burlington’s Canada Day Celebrations presented by” your organization• Category exclusivity• Logo recognition on all marketing materials and official website• Inclusion in all press releases, print and digital media• Inclusion in social media campaign through Burlington Events, Parks and Recreation, City of Burlington and Tourism Burlington• 20 guest passes to Canadiana Viewing Area with opportunity for branded table• Logo on promotional poster• City website presence + link• Newspaper ads• Radio and Television spot mention• Media interviews/remote segment• Logo on event team T-shirt• Verbal recognition via stage announcements• Opportunity for company representative to M.C.• Sponsor signs: main stage, dedicated and combined• Opportunity for custom on-site brand experience via mascoting, sampling and/or couponin• Preferred vendor location, tent and space• Interaction with 70,000+ attendees • First right of refusal for 2015 sponsorship

$25,000

Presenting SponsorPresenting Sponsor

1 available

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• Logo recognition on official website, event flyer, CVA flyer and ticket• Inclusion in all press releases• Inclusion in social media campaign through Burlington Events, Parks and Recreation, City of Burlington and Tourism Burlington• 20 guest passes to Canadiana Viewing Area with opportunity for branded table• Logo on promotional poster• City website presence + link• Social media mentions: tweets, posts, links• Newspaper ads• Media interviews/remote segment• Logo on event team T-shirt• Verbal recognition via stage announcements• Sponsor signs: dedicated and combined• Opportunity for custom on-site brand experience via mascoting, sampling and/or couponing in CVA• Preferred vendor location, tent and space• Interaction with 70,000 + attendees

$15,000

Canadiana Viewing Area (CVA) SponsorCanadiana Viewing Area (CVA) Sponsor

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1 available

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• Logo recognition on official website and event flyer• Inclusion in social media campaign through Burlington Events, Parks and Recreation, City of Burlington• 12 guest passes to Canadiana Viewing Area • Logo on promotional poster• City website presence + link• Newspaper ads• Logo on event team T-shirt• Verbal recognition via stage announcements• Sponsor signs: main stage, dedicated and combined• Opportunity for custom on-site brand experience via mascoting, sampling and/or couponing in vendor booth• Vendor location, tent and space• Interaction with 70,000 + attendees

$10,000

Partner SponsorPartner Sponsor

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1 available

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• Logo recognition on event flyer and official website• 8 guest passes to Canadiana Viewing Area • Social media mentions: tweets, posts, links• Logo on promotional poster• City website presence + link• Newspaper ads• Logo on event team T-shirt• Sponsor signs: main stage, dedicated and combined• Vendor location, tent and space• Interaction with 70,000+ attendees $7,500

Stage SponsorStage Sponsor

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2 available

This is your opportunity to promote your organization to thousands of potential customers and help contribute to this successful festival.

Get Involved!Get Involved!

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• 6 guest passes to Canadiana Viewing Area• Volunteer sponsor only: logo on all volunteer communication• Logo on promotional poster• City website presence + link• Social media mentions: tweets, posts, links• Newspaper ad• Logo on event team T-shirt• Verbal recognition via stage announcements• Sponsor signs: dedicated and combined• Vendor location, tent and space• Interaction with 70,000+ attendees

$3,000

Headline/ Firework/ Volunteer SponsorHeadline/ Firework/ VolunteerSponsor

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1 of each available

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• 4 guest passes to Canadiana Viewing Area • Logo on promotional poster• City website presence + link• Social media mentions: tweets, posts, links• Verbal recognition via stage announcements• Sponsor sign: combined• Vendor location, tent and space• Interaction with 70,000+ attendees

$1,500

Activity Area/ Zone SponsorActivity Area/ Zone Sponsor

Event SponsorEvent Sponsor• 2 guest passes to Canadiana Viewing Area• Logo on promotional poster• City website presence • Social media mentions: tweets, posts, links• Verbal recognition via stage announcements• Sponsor sign: combined• Vendor location, tent and space• Interaction with 70,000+ attendees

$1,000

4 available

10 available

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Ahmed [email protected]

Mike [email protected] 905-335-7600 ext. 7704

Carla [email protected] ext. 7724

Thank you!Thank you!Thank you to our 2013 Canada Day supporters: sponsors, vendors, volunteers and media.

We look forward to working with you for 2014.

Canada Day Sponsorship Team: