canadian mobile sms marketing stats 2011
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Mobile SMS Marketing
How to reach your customers using their
mobile phones?
SMS Marketing Nearly one-half of Canadians (45 per cent)
“can’t leave home without their mobile device”
53% of mobile users can access the Internet on their mobile device
52% of Canadians between 18 to 64 have a mobile device
24% of the sites accessed via mobile are not visited on PC
3 common mobile media use: store/product info, coupons/promotions, and brand info
Source: Sympatico.ca MOBILE Survey
SMS Marketing As of late June 2011, over 25 million
Canadians are wireless phone subscribers
Canadians send 199 million text messages per day
75% of Canadian households have access to a wireless phone
Half of all phone connections in Canada are now wireless
Wireless revenues in Canada totalled $18 billion in 2010
Source: Canadian Wireless Telecommunications Association
SMS Marketing
Source: Canadian Wireless Telecommunications Association
Get Started with SMS Marketing Get a short code
A 5-6 digit number people can text to opt in
A regular number will work too.
o Referred to as a long code
Have prospects text an opt-in word or phrase to the code in order to get some free information, coupon, schedule, etc.
Now that you have their contact info saved, you can communicate to them at any time with your new products or store promotions.
SMS Marketing
If text messaging is the most commonly used feature of a wireless phone, next to voice calls, wouldn’t you want to take advantage of this for your business?
Source: Office of Consumer Affairs (OCA)
Contact RCC Graphic Designs
To learn more about SMS Marketing and how we can help you use this to promote your business:
Call 905.220.7679
Email [email protected]
Visit rccgd.com
or
Text RCCGD to 777-77