candy botha professional & personal skills · developed a new web portal to update and deliver...

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ABOUT ME Summary I have over 7 years professional experience in my current position held. I currently work with a team of fantastic Sales, Advertising and PR consultants and have developed a passion for a great brand culture. Proof of our teams/company’s success has been to see the company achieve recognition and award by bringing our attention to relevant parties via our marketing and communications. I am a hardworking, passionate and ambitious individual who loves to continually learn and upgrade my skill set through education, reading and application. I have enjoyed progressing professionally in my present marketing function over the years and putting my skills to the test leading a small cross functional team. PROFESSIONAL & PERSONAL SKILLS ORGANISATION COMMUNICATION TEAM WORK INITIATIVE CREATIVE ELECTRONIC HOBBIES • Corporate communications • Team leadership • Marketing strategies and campaigns • Brand and product building and positioning • Web and print content development • Development of training materials • Sales collateral and support • Public, client and media relations • New product launch • Analyse market trend and competitor info • Vendor negotiations • Corporate social on-line communications ACHIEVEMENTS Current 7+ year appointment Development of on-line proposal and tender creator to streamline efficient response to opportunity - governed and managed by Branch Managers, Sales Head Executive and Marketing. Development of on-line sales initiatives and programmes creating lead generation. Compiled training brochures that enhanced the sales personnel understanding of complex product features and helped them sell more effectively. Leveraged strengths in cost-effective marketing management and vendor negotiations to end each year under-budget (without compromising business growth goals). Developed a new web portal to update and deliver a dynamic website improving communication flow and adding an effective sales tool for the sales team. Negotiated successful product/brand exposure through sponsorship such as The Wine Show on a national bases. In negotiations for brand exposure and loyalty with a top National Rugby team. Proudly been part of a team and company who have received award and recognition. CANDY BOTHA Marketer & Communications Manager Qualified Professional WEBSITE www.candybotha.co.za EMAIL ADDRESS [email protected] [email protected] CELL NUMBER 082457 5856 Full name : Candice Botha née Boxshall-Smith Age : 32 Gender : Female Marital Status : Married Dependants : 2 DOB : 1982-07-26 Nationality : South African Languages : English Location : Gauteng Health : Good LINKEDIN www.linkedin.com/in/candybotha PG 1-3

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Page 1: CANDY BOTHA PROFESSIONAL & PERSONAL SKILLS · Developed a new web portal to update and deliver a dynamic website ... Bcom Marketing Management University of Pretoria - 2007 • •

ABOUT ME Summary

I have over 7 years professional experience in my current position held.I currently work with a team of fantastic Sales, Advertising and PR consultants and have developed a passion for a great brand culture.

Proof of our teams/company’s success has been to see the company achieverecognition and award by bringing our attention to relevant parties via our marketing and communications.

I am a hardworking, passionate and ambitious individual who loves to continually learn and upgrade my skill set through education, reading and application. I have enjoyed progressing professionally in my present marketing function over the years and putting my skills to the test leading a small cross functional team.

PROFESSIONAL & PERSONAL SKILLS

ORGANISATIONCOMMUNICATIONTEAM WORKINITIATIVECREATIVEELECTRONICHOBBIES

• Corporate communications • Team leadership• Marketing strategies and campaigns • Brand and product building and positioning• Web and print content development • Development of training materials • Sales collateral and support • Public, client and media relations• New product launch • Analyse market trend and competitor info• Vendor negotiations • Corporate social on-line communications

ACHIEVEMENTS Current 7+ year appointment

Development of on-line proposal and tender creator to streamline efficient response to opportunity - governed and managed by Branch Managers, Sales Head Executive and Marketing.

Development of on-line sales initiatives and programmes creatinglead generation.

Compiled training brochures that enhanced the sales personnel understanding of complex product features and helped them sell more effectively.

Leveraged strengths in cost-effective marketing management and vendor negotiations to end each year under-budget (without compromising business growth goals).

Developed a new web portal to update and deliver a dynamic website improving communication flow and adding an effective sales tool for thesales team.

Negotiated successful product/brand exposure through sponsorship such as The Wine Show on a national bases.

In negotiations for brand exposure and loyalty with a top National Rugby team.

Proudly been part of a team and company who have received awardand recognition.

CANDY BOTHAMarketer &

Communications Manager•

Qualified Professional

WEBSITEwww.candybotha.co.za

EMAIL [email protected]

[email protected]

CELL NUMBER082457 5856

Full name : Candice Botha née Boxshall-Smith

Age : 32Gender : FemaleMarital Status : MarriedDependants : 2DOB : 1982-07-26Nationality : South AfricanLanguages : EnglishLocation : GautengHealth : Good

LINKEDINwww.linkedin.com/in/candybotha

PG 1-3

Page 2: CANDY BOTHA PROFESSIONAL & PERSONAL SKILLS · Developed a new web portal to update and deliver a dynamic website ... Bcom Marketing Management University of Pretoria - 2007 • •

PROFESSIONAL EXPERIENCE

National Marketing OfficerDPD Laser Express Logistics (Pty) LtdA multi-million Rand company with international partnersMarch 2014 – Present (8 months) Johannesburg Area, South Africa

All marketing and communication related functions - internal and external. Ambassador and custodian of brand identity and development.Duties including overseeing the budget and reconciliation, conceive annual marketing plans to achieve the organisational goals and monitor the implementation of marketing strategies. New corporate website development and management, trade exchanges, advertising, external and internal campaigns and communications, product development, exhibition management, sponsorships, procurement, conference co-ordination and promotional material. Involved in tender application communications and bespoke client solutions. Management and involvement in CSR initiatives.Invited to sit on the board and have been involved in decision making at agroup level.

• • •

National Marketing OfficerDawn Wing (A DPD Laser Company)A multi-million Rand company with international partnersMarch 2008 – Present (6 years 8 months) - Promoted

All marketing and communication related functions - internal and external. Ambassador and custodian of brand identity and development, including budget and reconciliation. Structure the annual marketing plan. Corporate website management, trade exchanges, advertising, external and internal campaigns, product development, exhibition management, sponsorships, procurement, conference co-ordination. Involved in tender application communications and bespoke client solutions. Management and involvement in CSR initiatives. Maintained cordial relationships with the stake holders and shareholders of the company. Involvement in exco’s.

• • •

eCommerce and Website AdministratorDawn Wing (A DPD Laser Company)A multi-million Rand company with international partnersSeptember 2007 – March 2008 (7 months) - Promoted

Website administration, maintenance and content management as well as the re-development of a new website. CRM administration, training and sales support. Other on-line platform management (on-line payment facility) and administration. As part of the IT department, responsibilities also included various IT support functions and assistance.

• • •

Marketing officerUniquely CorporateJanuary 2007 – August 2007 (8 months)

Brand creation, marketing and sales strategy, PR, advertising.

• • •

CANDY BOTHAMarketer &

Communications Manager•

Qualified Professional

PROFESSIONALINVOLVEMENT &ACCOMPLISHMENTDPD Laser Express Logistics Pty) LtdDawn Wing (A DPD Laser Company)

Management and involvement of all the CSR initiatives, PR and budget

Santa's ShoeboxProud promotion of cause through group distribution and services

Save the Rhino Initiative through• Pilansberg Wildlife Trust• Rhinose FoundationDawn Wing - contributing to the war against rhino poaching inSouth Africa

Scooter Addicts - Cape Town to Dublin 2013

Revlon Cancervive

Kia Street Soccer Programme

Sunflower Fund

East Coast Radio - Toy Story

East Coast Radio - Winter Warmer

“I will continue to strive for both career and personal

growth through education, taking responsibility for

roles and projects and demonstrating consistency

and reliability.”

PG 2-3

Page 3: CANDY BOTHA PROFESSIONAL & PERSONAL SKILLS · Developed a new web portal to update and deliver a dynamic website ... Bcom Marketing Management University of Pretoria - 2007 • •

EDUCATION - Institute Certification available on request or see website

Bcom Marketing ManagementUniversity of Pretoria - 2007

• • •

Independent Endorsed CourseworkMarketing Through Social Media - 2012

Social Media Implementation WorkshopOutsourced Communications - 2012• Facebook • Linkedin• Google+

Key Elements of Successful Newsletters - 2013

• • •

Prestige Diploma in Computer StudiesAllenby Campus - 2001• Microsoft Word * • Microsoft Excel *• Microsoft PowerPoint * • Microsoft Access *• Microsoft Outlook * • Master Publisher *• A+* • CorelDraw *• Visual Basics * • HTML/ Java*• Pastel Accounting * • Basic Financial Procedures *• Principles of Business Communications * • Principles of Business Management ** Denotes a distinction

REFERENCES

• Eddie Vosloo, current CEO - Dawn Wing, [email protected] 082 457 1477• Mike Fanucchi, previous CEO - Dawn Wing (Currently Exec Business Development @ Barloworld Logistics) [email protected] 083 468 5832• Judith van der Walt, previous HR Manager Dawn Wing 082 453 7590• Gina De Oliveira, colleague, previously Senior New Business Development Manager, Dawn Wing 083 380 0627Please use discretion and numbers provided when contacting my present employment

CAUSES & INTERESTS

Welfare• Children • Animals• Environment • Social

Interests & Hobbies• My Children • Ballet• Reading • Outdoors• Travel • Scrap-booking• Furthering my education

Thank you for your interest.

EVOLUTION OFEXPERIENCEPRE 2007

Sept 2005 - Dec 2006Zinto Marketing(Activator)

1997 - 2006Justine Avon (Pty) Ltd.(Avon Representative)

2001-2007Extra Lessons for various students(Tutoring)

Jun 2004 - Dec 2006Mrs. M. Bosch(Au Pair)

Mar 2004 - Dec 2006Jigsaw Promotions(Activator)

Nov 2003-Jan 2004Insight Vacations(Admin and sales assistance)

Jan 1998-Jun 2004Mrs. M. Jonker(Au Pair)

Nov-Dec 2000/Nov 2001-Jan 2002/Jan 2003P.H. Heat Treatment(Data Capturer)

Dec 2000Temp job at MIM Stationers(Sales, stock-taking)

March 2002-April 2004Part-time job at Wiesenhof(Waitress)

1998-March 2002Part-time job at Bagel Cafe(Waitress)

References on request.

CANDY BOTHAMarketer &

Communications Manager•

Qualified Professional

PG 3-3