capitalizing on generational strengths: murraysmithcase...
TRANSCRIPT
9/25/2018
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Capitalizing on Generational Strengths: Murraysmith Case StudyPresented by: Jenna Anderson, Shelby Asato
Authors: Shelby Asato, Thomas Walsh
Agenda
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Introduction Murraysmith’sCase Study
Personal Experiences
Next Steps for Murraysmith
Questions/Discussion
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Water Wastewater Stormwater Transportation
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• 40% increase in staff
• 92% retention
Stats for May 2017 to May 2018
Photo taken February 2017
Growing Company
www.inspirasign.com
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Murraysmith Breakdown
Millennial/Gen-YAges 37 and younger
38%
Baby BoomerAges 54-7215%
Gen-XAges 53-38
47%
Murraysmith Breakdown
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Corporate Social Responsibility Program
Community Environment Diversity/
Inclusion
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Murraysmith: Case Study
Optional survey: better understand the make-
up of our company
Optional brown bag presentation: present
survey results and discuss.
Breakout sessions with smaller group: debrief,
brainstorm, etc.
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What Motivates Us?
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www.inspirasign.com
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What Motivates Us?
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What Gives You Value?
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What Gives You Value?
Feedback is consistently noted as an important value-added category.
“Personal” value is an umbrella category containing…
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What Personally Gives You Value?“Mentoring, Constructive
feedback, positive reinforcement as I
become more skilled
Constructive feedback/mentoring offers me goals to work toward and resources to guide
me.
Achieving goals develops my
skills/potential.
Developing my skills/potential takes
stress off the top and increases the ability of the team
as a whole.
The acknowledgement of my growth motivates
me to keep pushing forward (positive feedback, raises,
respect).”
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Generational Perspectives: Baby Boomers
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Generational Perspectives: Gen-X
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Generational Perspectives: Millennial/Gen-Y
Generational Perspectives
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Firm Wide Communication Style Preference
Phone
49%
35%
8%
4%
2%
Face-to-Face
Email/Text
Verbal
Visual
“…preferred communication, in general, depends on whether the topic is urgent
(phone), sensitive (in-person),
informational or low-priority
(email).”
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Communication Styles: Breakdown
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Firm Wide: Importance of Technology
49% Somewhat Important
48% Very Important
2% Not Important
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Firm Wide: Importance of Generational Diversity
48% Somewhat Important
42% Very Important
8% Not Important
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Personal Experiences
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MentoringProgram
Organizational Structure
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Planning for Retirees
Shout Out!
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Jenna Anderson: [email protected] Asato: [email protected]
Jeff Kreshel: [email protected]
Questions/Discussion