cargo cult media
TRANSCRIPT
Cargo Cult MediaThe Geopollitics of the New Media
is an Oxymoron
Anton Gumenskiy
MGIMO University
November 3, 2014
Myth is Reality
Myth is not a fake, not a story, not a fiction, an anecdote, a saga, neither a fairytale
Myth is the most intence, vivid, authentic reality
Mircea Eliade, Aleksey Losev, Sigmund Freud, Carl Gustav Jung
Geopolitics is a Myth
Elements
• Archetypes• Land and Sea• Us and Others• Home, Borders• Enemies, Friends• Dawn of the World• End of Times
• Rituals
Functions
• Awakening• Soteriological• Guiding• Cognitive• Integrative• Extending• Re-creating
Simple and Epic
• Nations, civilizations, continents, oceans• Times, eras, ages, centuries, cycles• Reasonable, rational actor• No coincidences, only causes and
consequences• Language of Play, 'Big Game', 'Great
Chessboard', etc.• Everyone playing God• Geopolitical hyperreality is better than the
'real reality'
Answers to All Questions
• Myth is real because of its results• Self-evident, self-sufficient• Most natural way of dealing with the
reality• Geopolitics stretches from Land and Sea
to the Space, Information, Cognition• Universally applicable and explaining• Only Religion and Conspiracy Theory
match
Cargo Cult Media
• South Pacific, Melanesia, Vanuatu, Tanna• WW2, John Frum Cult, 'Kastom'• Air plane warshipping, mimicking,
glossolalia• Arthur Clarke's Law: 'Any developed
technology indistinguishable from magic'• Cargo Cult is the way a myth becomes
acquainted with alien technologies and adapts to changes
Re-creation of the World
• The new media do not change the myth of geopolitics
• The myth of geopolitics re-creates itself with the new media
• 'Divide et Impera' with new means• A shift to another conceptual paradigm is
only possible as an independent and unconditioned choice of free will
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