cargo the c in e-commerce · global e-commerce –a rapidly growing ... e-commerce b2c. ... to...
TRANSCRIPT
Marion FreijsenPayCargo International
May 7th 2019
Cargo –the C in e-Commerce
EcommerceHow will it affect Air Cargo?
* Data from The Global Ecommerce Playbook
Introduction
Global e-Commerce – a rapidly growing market:
• 276.9% increase in worldwide ecommerce
• 2020: global market predicted to be US$ 4.2 trillion
• 2021: global marketing predicted to be close to US$ 5 trillion*
There are huge amounts of money at stake…
10 largest ecommerce markets in 2019 By billions of USD
China$740
U.S.$561
Canada$44
UK$93
Germany$77
France$55
Russia$19
South Korea$69
Japan$87
Brazil$16
Data via Statisca
E-commerce B2C
The landscape froma Cargo perspective
How great would it be….
Data Data
Data optimisation• Customer centric
• Faster customer check-out next time
Plug-in
It is NOT a straightforward process in the Cargo Space
E-Commerce
As the market evolves, there are a number of key trends*
Customer expects seamless
omnichannel journey
Commerce Business Models continue to evolve
Data driven
Mobile (smartphone + tablet) has eclipsed desktop traffic
Bought on-line, picked up in-store in the last 30 days
Online retail will be transacting on marketplaces by 2020
Received a subscription box in the last month Millenials (18-29)
Of businesses are using AI in one or more commerce application or service
Of leaders stated that analytics have significantly improved competitive position
54%
32%
40%
25%
75%
58%
* Source Adobe Systems
As the market evolves, there are a number of key trends that are
Customer expects seamless
omnichannel journey
Commerce Business Models continue to evolve
Data driven
Mobile (smartphone + tablet) has eclipsed desktop traffic
Bought on-line, picked up in-store in the last 30 days
Online retail will be transacting on marketplaces by 2020
Received a subscription box in the last month Millenials (18-29)
Of businesses are using AI in one or more commerce application or service
Of leaders stated that analytics have significantly improved competitive position
54%
32%
40%
25%
75%
58%
Cargo
“It’s almost impossible for a company to call it correctly every time. What matters, though, when you have been taken by surprise or something negative occurs, is what you do next…”
~ Rita McGrath
Digital transformation requires continuous monitoringto adapt, innovate and create new advantages
SystematicApproach toinnovation
Biggest
Disruption
to the industry
• Companies like Alibaba and Amazon are investing heavily in systems and even airplanes themselves.
• They own the entire chain
• Each purchase delivers DATA with which they can finetune offerings and logistics
• Amazon gaining ground and threatening the traditional cargo models.
Taking
Action
What can you do as an industry to prevent others taking over the
space?
Current position
Strengths:
• You know Cargo better then any one out there
• Handling of goods is in your DNA
• Dangerous goods
• Complicated shipments
• Global networks and pathways
Weaknesses:
• You do not OWN the customer
• Data is not fully utilised
• Data is fragmented across multiple parties
What’s next
• You have to become more DATA DRIVEN
• You have to become more CUSTOMER CENTRIC
• You have to take a hard look at all our processes & procedures
And we here at PayCargo can help you….
PayCargo: where does it fit
• Accelerate release of goods
• Financial data available to all parties
• Integration between your financial systems
• New innovative solution – working towards blockchain
• Allowing you to be faster & more efficient
FreightForwarder
Handler
Consumer
Airline
Freight & Data Flow
• Let’s become inspired by the super integrators
• Let’s really learn why they are successful and what we cando to think out of the box ourselves
• Let’s become visible
We have to ADAPT to survive