carolina men magazine jan-feb 2016
DESCRIPTION
Carolina Men is a free, bimonthly magazine serving Greenville NC and surrounding communities with family-oriented features on men and their involvement with their community, businss and familyTRANSCRIPT
www.carolinamen.net
Cover photo: Erica Letchworth252-714-7881
Business Family Health Community
FREE!Volume 1, Issue 37 Nov-Dec 2015Volume 1, Issue 38 Jan-Feb 2016
Bring the excitement back!
Aron Daniels’Emerson Designs.Greenville’s answerto boring businessadvertising....pg 3
Carolina Men Jan/Feb 2016...pg 2
Carolina Men Jan/Feb 2016...pg 3
Well-planned graphics
that accurately reflect
your business will
improve your image
and increase sales,
says Aron Daniels of
Greenville’s Emerson
Designs.
Aron, a professional
graphics artist, says
business owners who
are tired of looking at
their old logo a friend or
relative designed, or an
advertisement that just
doesn’t work, are
among his typical
clients. And those are
the clients that he gets
the most fulfillment
working with.
“I really love investing in people. I love making people
excited and enjoy what they are doing. So when I do an
advertisement for somebody, or a business card or
brochure that accurately reflects them--- that is a rarity for
people. They are often frustrated with how they’re being
represented,” Aron says.
Emerson Designs
specializes in
business logos, print
advertisement,
brochures,
magazines, sales
literature, book
covers, banners, t-
shirts and corporate
identity graphics. The
Greenville office on
Commerce Street will
open in the near
future, Aron reports.
Graphic design for
magazines remains
one of his favorite
projects. His career
includes working with real estate and consumer
magazines in western and central North Carolina.
“I think that print is always going to be hard, but I love it,”
he says, referring to the ever-changing magazine
publishing business. “I think that most people have a
certain nostalgia for leaning over and picking up a
magazine they can flip through. You don’t need a
(browser) plug-in. You don’t need to know anything
technical to read the magazine,” he explains.
Aron’s roots in the graphic design business go back to his
childhood, when his father introduced him to a software
package called Photoshop, a popular image management
and photo creative tool used in his industry.
“When I was a little kid by Dad got our first computer in
our house. He was somebody who had a lot of programs
like Photoshop. So I started playing with it and got
hooked. I was 12 or 13 and after that there was nothing I
wasn’t willing to do.”
Aron’s graphics skills blossomed in high school and later,
at Western Carolina University, from which he earned a
Graphic Design degree in art, concentrating on graphic
design. He then interned at a local magazine production
company that specialized in real estate.
“I was putting houses on paper and leaves on his trees,”
he recalls with a smile. However, the small market around
rural Asheville didn’t offer much in the way of career
growth, so he migrated east and worked for a newspaper
in Winston-Salem before landing a full-time job with a real
estate magazine.
Owning his own business was always in the back of his
mind, so when he and his wife moved to Greenville to be
close to family, it was time to start Emerson Designs, he
says. His wife, a former teacher, now works for a plant
nursery.
“She gets to dig in the dirt all day and I get to do art all
day,” Aron quips. They have a young son.
Interested in bringing back some excitement to your
business image? Contact Emerson Designs at 252-
588-2331 or online at www.emersondesigns.org.
Bring the excitement back toyour business image
Aron Daniels of Emerson Designs
This edition we meet local graphic
artist Aron Daniels who owns
Emerson Designs in Greenville.
Aron is an energetic young
businessman who has worked in
western, central and now eastern
North Carolina helping businesses
look good on paper. He has a nice
touch with designing logos, print
advertisements and other "visual
tools" your business needs.
But he also has experience working in the magazine
industry and offers his opinion on page 3 about why
magazines are here to stay. Obviously, we have a
special interest in agreeing with him as we work hard
to bring this publication and the Pitt County Women's
Journal to you for free every month. And we've been
doing it now for a decade so we're not going
anywhere.
We recognize the internet and social media are huge
influences on our lives, and that's why we have
websites and Facebook pages for our magazines.
These tools are also effective in driving business to
our advertisers. But yet, there is nothing more
pleasing to the senses than to pick up that
magazine, relax and enjoy the beautiful photography
and quality content on our inside pages.
We are lucky to live in a community where we still
have a local newspaper and publications that bring
out the best in us. We love being part of that
community. We hope you do also.
On the lighter side, men hate to admit it, but we can
be vain also. Thinning hair can drive down our
confidence, especially if it starts in our 30's or 40's.
Our old friend Don Baker at East Carolina Hair Clinic
writes about a solution you may want to consider
since it does not involve surgery.
Well, by the time you read this, the holiday season of
2015 will be behind us and we're marching forward
to the rest of 2016, which will be an interesting year
to say the least. At least my friend Chester Zickel
thinks so. Chester gets all riled up watching
television news and sometimes I have to take him
out for a walk to settle him down.
I think taking a nice quiet walk might just be the thing
for me right now also. Meanwhile, enjoy reading this
magazine and hope to hear from you.
Until next time,
Casey Turton
Editor
Carolina Men
Carolina Men Jan/Feb 2016...pg 4
Carolina Men is published bimonthly by East Carolina Publishing, Inc. and isTM
available free of charge, and is located on display stands in approved and
public establishments and by authorized distributors only.
Trademark and U.S. Copyright laws protect Carolina Men. No part of this
paper can be reproduced without the written permission of the publisher.
Carolina Men is not responsible for any editorial content (other than its own),TM
typographical errors from advertisements submitted as camera ready or any
reproductions of advertisements submitted as camera ready.
If an advertisement does not meet our standards of acceptance, we may
revise or cancel it at any time, whether or not it has already been
acknowledged and/or published. The advertiser assumers sole responsibility
for all statements contained in submitted copy and will protect and indemnify
Carolina Men , its owners, publishers and employees against any and allTM
liability loss or expense arising out of claims for libel, unfair trade names,
patents, copyrights and property rights, and all violations of
the right of privacy or other violations resulting from the publication by this
newspaper or its advertising copy.
Publisher shall be under no liability for failure, for any reason, to insert an
advertisement. Publisher shall not be liable by reason of error, omission,
and/or failure to insert any part of an advertisement. Publisher will not be
liable for delay or
failure in performance in publication and/or distribution if all or any portion of
an issue is delayed or suspended for any reason. The publisher will exercise
reasonable judgement in these instances and will make adjustments for the
advertisement where
and when appropriate.
Carolina Men and East Carolina Publishing assume no responsibility forTM
unsolicited materials or reproductions made by advertisers. Publication and
distribution information available upon request.
Anna V. Belousova
Publisher
Casey M. Turton
Editor
Graphics/Web Master
Digital Business Services
Special consultant
(The Late) Hurricane Max
East Carolina Publishing, Inc
P.O. Box 2553
Winterville, NC
28590
Aron Daniels is right
For advertising rates,
distribution or editorial
information, call
252-413-0418
Veterinarians get asked
a lot of questions by pet
parents, including
whether they should
groom their pooch or
kitty. Dr. Laura Wiles
with the Bramton Vet
Council encourages
people to groom their
pets themselves -
starting when they're puppies or kittens if possible - so
they get used to not only being groomed but also touched
all over their body. It also gives pet parents an
opportunity to check for injuries and early signs of
disease, such as growths or painful joints.
Grooming can also strengthen the bond between people
and their furry friends, according to Dr. Wiles, and it's
extra fun if the whole family gets involved. Dr. Wiles
shares the top questions she gets asked about grooming,
and her responses:
How often should I bathe my dog?
That depends on your dog's hair type and how dirty he
gets, but no more than once a week or they'll get dry skin.
Avoid getting water in your dog's ears - squeeze them
shut - as this could cause an infection.
What should I bathe my dog with?
Don't use a shampoo for humans because animal
skin has a different pH to human skin. Instead,
you want a shampoo that's quick and easy to
apply all over your pet. Try a shampoo such as
OUT! Easy Spray Shampoo which has an easy-
grip bottle and 360-degree spray so you can
spray, lather, and rinse your pooch in as little as
three minutes. Hold your dog with one hand while
using the other to apply a gentle, continuous
spray all over your pooch's body - even the hard-
to-reach underbelly. Visit www.outpetcare.com for
more information.
Do I bathe my cat?
No, cats hate water. If your cat gets terrible mats,
have her groomed at the vet under sedation (do
not try trimming them yourself with scissors). If
kitty is just dirty, wipe her with a dry washcloth or
towel, or use a waterless shampoo for cats. Try
something like Vet's Best Waterless Cat Bath,
www.vetsbest.com, which acts as a soothing
natural cleanser and moisturizes the skin and fur
without affecting topical flea control products.
Should I clean my pet's ears?
Yes, but check first with your vet for advice on
which cleaner to use. Soak a cotton ball with a
cleaner that has a drying agent so they don't get
an infection caused by water in the ears. Only
clean the ear on the outside and around the inside.
What else do I need to do?
You'll need to brush your pet to keep its coat clean and
healthy. There are several types of combs, brushes and
slickers available for cats and dogs. Select the right one
for the length and thickness of your pet's coat. If your pet
has long hair, it will need daily brushing; for shorter-
haired pets, groom them at least once a week. If you
decide to clip your dog's coat, invest in a good pair of dog
grooming clippers and follow the instructions that come
with it.
Carolina Men Jan/Feb 2016...pg 5
His ball
Tips for grooming your furry friends
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Saving money and staying fit are
traditional New Year's resolutions,
but overly packed schedules and
the materialistic focus of modern
day life are inspiring a new goal for
many people: to live happier in 2016
and beyond.
"To make 2016 the happiest year
ever, think about how you rest, eat
and move," says Matt Johnson,
health and performance expert and
president of On Target Living. "I am
a believer that mental health is
directly related to physical health.
For most of human existence we have viewed the mind -
the head - different from the physical body of the neck
down. New research is showing they have everything to
do with each other. If you want optimal physical health,
you need optimal mental health and happiness. When
people are happier they tend to improve all aspects of
their life."
Johnson offers some surprisingly simple, yet profoundly
effective ways to boost mood and overall happiness in the
new year:
1. Make sleep a priority
Getting seven to eight hours of sleep each night is critical
for the body to produce hormones that trigger happiness,
explains Johnson.
"I am a big fan of always going to bed with a positive
attitude," he says. "If you go to bed angry, worried or
stressed, that tends to come back the next day. Do what
you can before bed to reset your mood. Read, take a bath,
exercise or talk face-to-face. Try to avoid screen time."
2. Make more time for family
"Over the last 20 years, family time has vanished. Sporting
events, projects, work and technology have swallowed this
time," says Johnson. "As the author of the cookbook
Target to Table, I think family face-to-face time is the most
important part of a healthy family relationship and
happiness."
Johnson suggests planning family dinner two to three
times a week. "When we start to eat dinner as a family in
the home, our health and happiness will follow," he notes.
3. Carve out whitespace
Whitespace is time you dedicate to yourself to refresh,
unplug and rejuvenate. This could be making time to do
yoga, enjoy a hobby, read, meditate or take a bath.
Carolina Men Jan/Feb 2016...pg 6
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Simple ideas for living happier in 2016
Find her dream pony at the
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Won’t she be surprised Feb. 14thwhen she unwraps this beautiful5-peice Russian nesting doll!
Get her a pony forValentine’s Day!
Carolina Men Jan/Feb 2016...pg 7
Fibs or facts: Misconceptionsabout a common heart health issue
How well do you
know your heart?
Approximately 6.4
million people in the
U.S. were
diagnosed with
atrial fibrillation not
caused by a heart
valve problem in
2014 and there are a lot of misconceptions.
Atrial fibrillation, commonly called AFib, is a type of
irregular heartbeat. There are two types of AFib: one that
is caused by a heart valve problem, and one that is not.
People with AFib not caused by a heart valve problem
are at a five times greater risk of stroke than people who
do not have this condition. In fact, 15 percent of strokes
are due to AFib not caused by a heart valve problem.
"As someone who has AFib, I'm challenging you now to
learn the fibs and the facts about AFib-related stroke risk,
and share them with everyone you care about," says
comedian and entertainer Howie Mandel.
Mandel urges people to visit FibsOrFacts.com to test
their knowledge, learn the facts about AFib not caused
by a heart valve problem and support the National Stroke
Association. While on the site, complete the Fibs or Facts
quiz and the Bristol-Myers Squibb and Pfizer Alliance will
make a $1 donation, up to $30,000, to the National
Stroke Association.
Do you know the answers to some of the most commonly
missed AFib questions?
Fib or fact? AFib not caused by a heart valve problem
can cause blood clots, which may lead to stroke.
Answer: Fact! With AFib, the top chambers of the heart
(the atria) do no contract properly to push blood through
the heart. As a result, some blood remains in the atria,
which can pool, and clots may form. These clots can
travel to the brain, blocking or limiting blood flow, which
may result in a stroke.
Fib or fact? Strokes caused by AFib can be less severe
and are less likely to be fatal than strokes not related to
Afib.
Answer: Fib. Strokes caused by AFib can be more
severe and more likely to be fatal compared to strokes
not associated with Afib.
Carolina Men Jan/Feb 2016...pg 8
Does your current advisor answer these important ques�ons?
1. What are the fees I am paying for my investments? What
is your fee?
2. How are my investments performing compared to their
appropriate benchmarks?
3. Can I make yearly changes to my investments without
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Top travel trend for 2016: Dude ranches
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Planning a trip for
2016? While the
beach is warm and a
cruise ship is lovely,
you've done those
trips before. This
year you want
something unique
that will create
lasting memories
and bring you closer
to your family.
"More people are visiting dude ranches due to the desire
to do something out of the ordinary," says Colleen
Hodson, from The Dude Ranchers' Association. "These
aren't the ranches from 'City Slickers.' High-end ranches
across the country average 45 guests. You get to know
everyone. By the end, you'll have friendships and
memories to last a lifetime, and you will reconnect with
your family in a way you never thought possible."
Travelers enjoy getting a taste of the dude ranch
experience blended with a heaping serving of other
popular vacation-type activities. Today's dude ranches
cater to a diverse crowd with attractions, services and
things to do that travel far beyond the trail.
North Carolina Dude Ranches can be found in
Burnsville, NC (Clear Creek Ranch) and in Candler, NC
(Pisgah View Ranch). Both are located in western
North Carolina’s beautiful mountain region.
"Dude ranches are the original Western adventure
vacation," says Colleen Hodson. "Though guest
expectations have changed and ranchers have had to
change with them, the core principles of dude ranching
remain the same: horses, hats, hospitality, heritage,
honesty and heart."
In addition to discovering the beauty of nature and gazing
into a crackling fire, here are other top reasons dude
ranch vacations are a top trend for 2016:
Indulge the taste buds
Home cooked cuisine that oftentimes features ingredients
from the ranch brings new meaning to farm-to-table
eating. From family-style meals to gourmet al fresco
dining, the food is a central part of the dude ranch
experience.
Embark on a once-in-a-lifetime adventure
You can learn traditional ranching skills like riding a
horse, driving cattle and throwing a lasso, but adventures
on a dude ranch don't stop there. Some ranches offer
overnight pack trips, rodeos, target shooting, zip lining and
white water rafting.
Carolina Men Jan/Feb 2016...pg 9
Sleep Apnea?
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Snoring a Problem?
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The main cause of hair loss can
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buildup of DHT and oils on the
scalp cause hair follicles to
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If the follicle is damaged by
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The healing power of energy and light
Studies have shown low-level laser therapy aims to
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effects are biochemical, not thermal in turn they do not
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effect known to occur during the use of low-level laser
therapy is growth factor response within cells and tissues.
This is due to an increase on ATP and the synthesis of
proteins, which improves cell proliferation, and cellular
membrane permeability allowing calcium transport to
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In clinical studies, low-level light therapy has shown an
increase in cellular metabolism therefore increasing the
synthesis of proteins. In turn, causing tissue and cartilage
regeneration while dramatically increasing blood flow to
the target area. This therapy has been implemented
throughout Europe, Russia, Israel, and many countries.
For over a decade LHT has been chosen as the
alternative to hair transplantation or prescription
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Ron, a retired United
States Marine Corps
Colonel, has always
been physically active
and an avid marathon
runner. In 2012, he
began to suffer pain in
his left knee brought on
by severe osteoarthritis
(OA). He tried to manage
the pain, but eventually,
it became so severe he
was forced to stop
running, and also
struggled to enjoy his other hobbies like riding his
motorcycle. Even activities that were once routine -
standing, squatting, kneeling, carrying heavy items -
became difficult.
One day, Ron was walking between two buildings at
work, which were about 200 yards apart. He was only
able to make it 15 to 20 yards before needing to stop and
rest because of the pain. He had to ask the driver of a
passing car to take him the rest of the way. That was
when he decided enough was enough, and spoke with a
doctor about his knee pain and what treatment options
were available to him. In February 2014, Ron had his left
knee replaced and then began physical therapy. After
recovering, his knee pain was gone and he was able to
get back to work and enjoy his hobbies again. In fact, just
7 months after his knee replacement, Ron completed his
54th marathon, and in October 2015 he completed his
55th marathon.
Millions of Americans suffer from knee pain. OA is the
most common cause of knee pain, and one in two adults
will develop symptoms of knee OA during the course of
their lives.[IA pain can impact many aspects of a person's
life, including work.
"I spent 37 years in active service, and can handle
physical challenges. When my knee pain became so bad
that it was making my job more challenging and
preventing me from doing the things I love, I knew I
needed to speak with a doctor," says Ron. "Now, I am so
thankful that my doctor recommended a knee
replacement. It's been life changing - it gave me my life
back."
Ron is one of four inspiring individuals being featured as
part of the DePuy Synthes Companies campaign called
Hardest Working Knees. The goal of this campaign is to
highlight the challenges that can arise for people with
chronic knee pain and offer tips for keeping knees
healthy to enable people to return to work. Multiple
research studies have shown that workers in certain jobs
have a greater likelihood of developing OA, particularly
OA of the knee. This most frequently occurs in jobs with
repeated stressful motions (such as frequent bending,
standing for long periods of time, working long hours and
continued physical activity despite pain/injury). Some of
those jobs include farmers, construction workers, those in
the nursing profession and active duty military personnel.
"If chronic knee pain is affecting your ability to perform
your job, or any activities that you enjoy, speak with your
doctor about treatment options," said Dr. Steven Dellose,
an orthopaedic surgeon at Delaware Orthopedic
Specialists.
Carolina Men Jan/Feb 2016...pg 10
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Carolina Men Nov-Dec 2015...pg 11
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