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ISSN 1745-9648 Cartel Ringleaders and the Corporate Leniency Program Iwan Bos, Department of Organization & Strategy, Maastricht University Frederick Wandschneider School of Economics, ESRC Centre for Competition Policy, University of East Anglia CCP Working Paper 11-13 Abstract: Cartel ringleaders can apply for amnesty in some jurisdictions (e.g., the E.U.), whereas in others they are excluded (e.g., the U.S.). This paper provides a survey of identified ringleaders in recent European cartel cases and explores theoretically the effect of ringleader exclusion on collusive prices. Our survey shows that (i) cartels often had more than one ringleader, (ii) the role of ringleaders was very diverse and (iii) ringleaders were typically the largest cartel members. Our theoretical analysis reveals that ringleader exclusion leads to higher prices when (iv) the joint profit maximum cannot be sustained under a non-discriminatory leniency policy, (v) antitrust fines depend on individual cartel gains in a nonlinear fashion and (vi) the size distribution of members is sufficiently heterogeneous. These findings support the imposition of antitrust penalties proportional to firm size when ringleaders are excluded from the corporate leniency program. August 2011 JEL Codes: L1; L4 Keywords: Cartels; Leniency Program; Ringleader.

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Page 1: Cartel Ringleaders and the Corporate Leniency Programcompetitionpolicy.ac.uk/documents/107435/107587/ccp_11... · 2011. 8. 30. · Cartel Ringleaders and the Corporate Leniency Program

ISSN 1745-9648

Cartel Ringleaders and the Corporate

Leniency Program

Iwan Bos, Department of Organization & Strategy, Maastricht

University

Frederick Wandschneider School of Economics, ESRC Centre for Competition

Policy, University of East Anglia

CCP Working Paper 11-13

Abstract: Cartel ringleaders can apply for amnesty in some jurisdictions (e.g., the E.U.), whereas in others they are excluded (e.g., the U.S.). This paper provides a survey of identified ringleaders in recent European cartel cases and explores theoretically the effect of ringleader exclusion on collusive prices. Our survey shows that (i) cartels often had more than one ringleader, (ii) the role of ringleaders was very diverse and (iii) ringleaders were typically the largest cartel members. Our theoretical analysis reveals that ringleader exclusion leads to higher prices when (iv) the joint profit maximum cannot be sustained under a non-discriminatory leniency policy, (v) antitrust fines depend on individual cartel gains in a nonlinear fashion and (vi) the size distribution of members is sufficiently heterogeneous. These findings support the imposition of antitrust penalties proportional to firm size when ringleaders are excluded from the corporate leniency program. August 2011

JEL Codes: L1; L4 Keywords: Cartels; Leniency Program; Ringleader.

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2

Acknowledgements: We appreciate the comments and suggestions of seminar participants at the University of East Anglia, University of Nottingham, CISS 2011 in Marmaris and the ZEW 2011 conference on Economic Methods in Competition Law Enforcement in Mannheim. We are particularly grateful to Panayiotis Agisilaou, Subhasish Modak Chowdhury, Steven Davies, Peter Ormosi and Andreas Stephan for very useful comments. All opinions and errors are ours alone. The support of the Economic and Social Research Council is gratefully acknowledged. Contact Details: Iwan Bos, Department of Organization & Strategy, Maastricht University. Corresponding author at: P.O. Box 616, 6200 MD Maastricht, The Netherlands. E-mail: [email protected] Frederick Wandschneider, School of Economics and ESRC Centre for Competition Policy, University of East Anglia, Norwich NR4 7TJ, United Kingdom. E-mail: [email protected]

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Cartel Ringleaders and the Corporate Leniency Program∗

Iwan Bos† Frederick Wandschneider‡

August 1, 2011

Abstract

Cartel ringleaders can apply for amnesty in some jurisdictions (e.g., the E.U.), whereas

in others they are excluded (e.g., the U.S.). This paper provides a survey of identified

ringleaders in recent European cartel cases and explores theoretically the effect of ringleader

exclusion on collusive prices. Our survey shows that (i) cartels often had more than one

ringleader, (ii) the role of ringleaders was very diverse and (iii) ringleaders were typically

the largest cartel members. Our theoretical analysis reveals that ringleader exclusion

leads to higher prices when (iv) the joint profit maximum cannot be sustained under a

nondiscriminatory leniency policy, (v) antitrust fines depend on individual cartel gains in

a nonlinear fashion and (vi) the size distribution of members is sufficiently heterogeneous.

These findings support the imposition of antitrust penalties proportional to firm size when

ringleaders are excluded from the corporate leniency program.

Keywords: Cartels; Leniency Program; Ringleader.

JEL classification: L1; L4.

∗We appreciate the comments and suggestions of seminar participants at the University of East Anglia,University of Nottingham, CISS 2011 in Marmaris and the ZEW 2011 conference on Economic Methods inCompetition Law Enforcement in Mannheim. We are particularly grateful to Panayiotis Agisilaou, SubhasishModak Chowdhury, Steven Davies, Peter Ormosi and Andreas Stephan for very useful comments. All opinionsand errors are ours alone.†Department of Organization & Strategy, Maastricht University. Corresponding author at: P.O. Box 616,

6200 MD Maastricht, The Netherlands. E-mail: [email protected].‡School of Economics and ESRC Centre for Competition Policy, University of East Anglia, Norwich NR4

7TJ, United Kingdom. E-mail: [email protected].

1

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1 Introduction

Corporate leniency programs around the world offer cartel members the opportunity to report

their illegal conduct in exchange for full immunity or a reduction of antitrust penalties.

Although the various programs across jurisdictions have many similarities, the treatment of

undertakings that had a central role in establishing or organizing the cartel differs markedly.

Most notably, such ‘‘cartel ringleaders’’ are sometimes eligible for amnesty (e.g., in Europe),

whereas in other jurisdictions they are excluded from the leniency program (e.g., in the U.S.).

The purpose of this paper is to gain understanding of cartel ringleaders and how ringleader

exclusion may affect collusion.

Before proceeding, it is important to clarify what we mean by the terms ‘‘cartel ringleader’’

and ‘‘ringleader exclusion’’. Towards that end, let us first have a closer look at the leniency

policy regarding ringleaders in both the U.S. and Europe. To begin, the 1993 U.S. guidelines

on corporate leniency uses a hybrid leader/coercer standard, which reads that a firm is only

eligible for amnesty when it ‘‘did not coerce another party to participate in the illegal activity

and clearly was not the leader in, or originator of, the activity’’.1 The European leniency

program became effective in 1996 and initially followed the U.S. approach rather closely. Only

a firm that ‘‘has not compelled another enterprise to take part in the cartel and has not acted

as an instigator or played a determining role in the illegal activity” can obtain non-imposition

or a (very) substantial reduction of fines.2 This standard significantly restricted ringleaders

by only allowing them to apply for a limited fine reduction in the range of 10 to 50%.

However, and in contrast to the original 1996 leniency notice, the 2002 and 2006 revisions

allow ringleaders to apply for full immunity provided that some standard requirements are

met.3 To increase legal certainty and clarity about what it means to have a ‘‘determining role’’,

the Commission further distinguishes between instigation and leadership. The former concerns

the establishment or enlargement of a cartel, whereas the latter applies to its operation.4 More

specifically, an instigator is an undertaking that has persuaded or encouraged other firms

to establish or join a cartel by taking the initiative to suggest collusion. A firm is classified

as a leader if it was a significant driving force for the cartel. This may include voluntarily

giving a major boost to the performance of the cartel by being the first firm to implement

1United States Department of Justice (1993), Corporate Leniency Policy, para A6. See also B7.2European Commission (1996), Commission Notice on the non-imposition or reduction of fines in cartel

cases, para B(e).3European Commission (2002), Commission notice on immunity from fines and reduction of fines in cartel

cases, para A11(c) and Section B.4See Case T-15/02 BASF AG v. Commission, Summary of the Judgement, March 15, 2006; side numbers

14-18.

2

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the arrangement, taking voluntary initiatives to propel the cartel and, more generally, by

taking responsibility for developing the illegal agreement. Exerting pressure (‘‘coercion’’)

or dictating behavior itself is not a necessary precondition to be described as a ‘‘leader’’.5

Being a significant driving force of the cartel is sufficient, even when the power to impose the

agreement on other undertakings is lacking.6

In the ensuing analysis, we use the term ‘‘ringleader’’ broadly in that we do not make

an explicit distinction between instigation and leadership. As to ringleader exclusion, we

distinguish between a ‘‘non-discriminatory leniency program’’ and a ‘‘discriminatory leniency

program’’. The former is used to describe the case where ringleaders have the same rights

as regular cartel members, whereas the latter refers to a situation where ringleaders are not

eligible for (full) immunity.

Understanding the impact of ringleader exclusion on collusion is not trivial. On the one

hand, knowing ex ante which of the cartel members is not eligible for amnesty is likely to

affect the level of trust among colluders. In particular, the fact that a ringleader has not much

to gain from self-reporting makes it a trustworthy ‘‘partner in crime”. Indeed, in a review

of the U.S. corporate leniency program, Leslie (2006) argues in favor of a nondiscriminatory

leniency program as this would foster distrust among cartel participants. Moreover, ringleader

exclusion increases the chance for regular cartel members to be the first to self-report, which in

turn lowers the risk of a ‘‘race to the courtroom’’, all else equal. On the other hand, ringleader

exclusion increases the expected antitrust penalty for ringleaders, thereby making collusion

less attractive.7 Also, firms are likely to have a stronger incentive to wait for others to take

the lead, which makes the formation of cartels ceteris paribus less likely. Finally, ringleader

exclusion introduces legal uncertainty as it may not always be clear when a firm is regarded a

leader. This unclarity potentially leads to fewer confessions. It is therefore a priori unclear

whether ringleader exclusion enhances deterrence or instead facilitates collusion.

In this paper, we seek to shed some light on how ringleader exclusion affects collusion. As

not much is known about cartel ringleaders, we first provide a survey of 75 fining decisions

taken by the European Commission between 2000 and 2010. In 14 cases, leadership is identified

and explicitly mentioned as an aggravating circumstance. A detailed analysis of these cases

5Coercers cannot obtain full immunity, although firms ‘‘which took steps to coerce other undertakings tojoin the cartel or to remain in it (...) may still qualify for a reduction of fines (...)”. See European Commission(2006), Commission notice on immunity from fines and reduction of fines in cartel cases, para A13.

6Case T-15/02 BASF AG v. Commission, March 15, 2006; para 374.7Apart from being (partially) excluded, ringleaders additionally face an increase of the basic fine. See

European Commission (2006), Guidelines on the method of setting fines imposed pursuant to Article 23(2)(a)of Regulation No 1/2003, para A28 and United States Sentencing Commission (2010), Guidelines Manual, para3B1.1.

3

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reveals, among other things, that (i) cartels often had more than one ringleader, (ii) the role

of ringleaders was very diverse and (iii) ringleaders were typically the largest cartel members.

Next, we theoretically analyze the impact of ringleader exclusion on the collusive price level.

Specifically, we analyze a price setting supergame in which firms differ in terms of capacity

stocks, which is taken as a proxy for firm size. Under the assumption that cartel profits

as well as the (expected) antitrust penalty depend positively on firm size, we find that a

discriminatory leniency program leads to higher prices when (iv) the joint profit maximum

cannot be sustained under a nondiscriminatory leniency policy, (v) antitrust fines depend

on individual cartel gains in a nonlinear fashion and (vi) the size distribution of members is

sufficiently heterogeneous.8 We also consider the possibility of alternative profit allocation

rules and establish that side-payments are ceteris paribus most likely when the intended

ringleader is the smallest firm. Our overall findings therefore support the imposition of

antitrust penalties proportional to firm size when ringleaders are excluded from the corporate

leniency program.

Despite the growing literature on leniency, little is known about cartel ringleaders and

the impact of ringleader exclusion on collusion.9 To our knowledge, the only other paper

that explicitly and extensively analyzes cartel ringleaders in relation to the corporate leniency

program is Herre and Rasch (2009). This study theoretically explores the deterrent effect

of ringleader exclusion by considering variations in the probability of conviction. If there

is a relatively small chance of being caught, then a non-discriminatory leniency policy is

preferred as the additional information that a ringleader may provide can be essential for

cartel prosecution. By contrast, if the probability of conviction is relatively high, then it is

optimal to exclude ringleaders. The reason is that ringleader exclusion creates an asymmetry

among firms, which makes sustainability of collusion ceteris paribus more difficult.

This paper proceeds as follows. The next section provides a description and discussion

of cartel ringleaders in antitrust practice. The model is introduced in Section 3. Section

4 provides a benchmark by analyzing collusion under a nondiscriminatory leniency policy.

Section 5 explores the impact of ringleader exclusion on the collusive price level and investigates

incentives to compensate the ringleader for its loss in expected leniency discount. Section 6

concludes.

8In a recent experimental study by Bigoni, Fridolfsson, Le Coq and Spagnolo (2009) it is found thatringleader exclusion leads to higher prices, but hardly affects the formation of cartels.

9Contributions in this area include, among others, Motta and Polo (1999, 2003), Spagnolo (2000), Aubert,Rey and Kovacic (2006), Motchenkova and Leliefeld (2007), Harrington (2008) and Miller (2009). For a recentoverview and discussion of research on leniency, see Spagnolo (2008).

4

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2 Cartel Ringleaders in Practice

Before analyzing the impact of ringleader exclusion on collusion, we believe it is instructive to

first examine cartel ringleaders in practice. Towards that end, we have conducted a survey of

75 European Commission cartel decisions taken over the last decade. Specifically, we have

surveyed all prohibition decisions and press releases concerning the policy area ‘‘Cartels’’

between January 1, 2000 and January 1, 2011.10 For each case, we first assessed whether the

European Commission explicitly mentions the leading role of one or more cartel members and

adjusted the fine accordingly. This happened in 14 out of the total of 75 cases. Next, we have

analyzed these 14 cases in detail. Table 1 provides an overview of the identified ringleader

cases. Together with the case title and the name of the identified ringleaders, it shows the

number of firms involved in the infringement and how many firms were identified as having a

leading role. It further states whether or not the largest member in terms of market shares

was a ringleader. The last two columns list, respectively, the fine increase due to leadership

and the granted leniency reduction.

Before we proceed, a word of caution is in order. We are aware that the findings presented

here may be biased in several respects. First, and inherent to all empirical cartel studies,

our sample of cartel cases may not be a good representation of the unknown pool of cartels.

Second, our sample might be a fraction of the actual number of ringleader cases. As leadership

typically results in a substantial increase of the antitrust fine (for our sample, the average fine

increase is about 42%), the Commission is likely to explicitly refer to a leading role only when

it has sufficient legal evidence available to win an appeal in court. Our sample is therefore

likely to mark a lower bound as there may have been other cases in which the Commission,

despite having some evidence of leadership, did not increase the base fine. Finally, the vast

majority of ringleader cartels operated in manufacturing industries producing more or less

homogeneous goods; one of which included agreements between buyers and sellers (Bitumen

Nederland). It can be argued that such a buyer - seller cartel has different structural features

compared to horizontal cartel agreements.

This being said, we are confident that a discussion of some of the traits of known cartel

ringleaders is informative and may serve as a basis for current and future research. In the

following, we present some stylized facts, discuss the role of the ringleader and assess the

impact of leadership on the antitrust penalty.

10These dates were chosen rather arbitrarily. We do not expect results to be radically different for alternativetime frames. For the selected period, we have studied all cases that were available at the Commission’s onlinedatabase at the end of March 2011 (See http://ec.europa.eu/competition/cartels/cases/cases.html). For thoseinterested in our complete dataset, please contact one of the authors.

5

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Table

1:EuropeanCartel

Ringleader

Cases,

2000-2010.

Case

Identified

Ringleaders

Numberof

FirmsIn

volved

Numberof

Identified

Ringleaders

Ringleader

Larg

est

Firm?

FineIn

cre

ase

dueto

LeadingRole

Leniencyre

duction

gra

nted

3654

5-

Am

ino

Aci

ds

Arc

her

Dan

iels

Mid

lan

d,

Aji

nom

oto

52

Yes

Arc

her

Dan

iels

Mid

lan

d:

+50%

,A

jin

omoto

:+

50%

Arc

her

Dan

iels

Mid

lan

d:

-10

%,

Aji

nom

oto

:-

50%

3649

0-

Gra

ph

ite

elec

trod

esS

GL

Car

bon

,U

CA

RIn

tern

atio

nal

82

Yes

SG

LC

arb

on

:+

85%

,U

CA

RIn

tern

ati

onal

:+

60%

SG

LC

arb

on:

-30%

,U

CA

RIn

tern

atio

nal:

-40

%37

512

-V

itam

ins

F.

Hof

fman

n-L

aR

och

e,B

AS

F13

2Y

esF

.H

off

man

n-L

aR

och

e:+

50%

,B

AS

F:

+35%

F.

Hoff

man

n-L

aR

och

e:-

50%

,B

AS

F:

-50%

3761

4-

Inte

rbre

wan

dA

lken

-Mae

sIn

terb

rew

,A

lken

-Mae

s4

2N

oIn

terb

rew

:+

30%

,A

lken

-Maes

:+

30%

Inte

rbre

w:

-50%

,A

lken

-Maes

:-

10%

3660

4-

Cit

ric

acid

Arc

her

Dan

iels

Mid

land,

F.

Hof

fman

n-L

aR

oche

52

No

Arc

her

Dan

iels

Mid

lan

d:

+35%

,F

.H

offm

an

n-L

aR

och

e:+

35%

Arc

her

Dan

iels

Mid

lan

d:

-50

%,

F.

Hof

fman

n-L

aR

och

e:-

20%

362

12-

Car

bon

less

pap

erA

rjo

Wig

gin

sA

pp

leto

n11

1Y

esA

rjo

Wig

gin

sA

pple

ton

:+

50%

Arj

oW

iggin

sA

pp

leto

n:

-35

%376

67-

Sp

ecia

lty

Gra

ph

ite

SG

LC

arb

on8

1Y

esS

GL

Carb

on

:+

50%

SG

LC

arb

on

:-

35%

3827

9-

Via

nd

esB

ovin

esF

ranca

ises

Fed

erat

ion

nat

ion

ale

bov

ine

61

n/a

Fed

erati

on

nati

on

ale

bovin

e:+

30%

3737

0-

Sor

bat

esH

oech

st,

Dai

cel

Ch

emic

alIn

du

stri

es5

2Y

esH

oec

hst

:+

30%

,D

aic

elC

hem

ical

Ind

ust

ries

:+

30%

Hoe

chst

:-

50%

,D

aice

lC

hem

ical

Ind

ust

ries

:-

30%

3675

6-

Sod

ium

Glu

con

ate

Ju

ngb

un

zlau

er6

1Y

esJu

ngb

un

zlau

er:

+40%

Ju

ngb

un

zlau

er:

-20

%38

456

-B

itu

men

Ned

erla

nd

Sh

ell,

Kon

inkli

jke

Vol

ker

Wes

sels

Ste

vin

142

Yes

Sh

ell:

+50%

,K

on

inkli

jke

Volk

erW

esse

lsS

tevin

:+

50%

3889

9-

Gas

Insu

late

dS

wit

chge

arS

iem

ens,

AL

ST

OM

,A

RE

VA

113

Yes

Sie

men

s:+

50%

,A

LS

TO

M:

+50%

,A

RE

VA

:+

50%

3871

0-

Bit

um

enS

pai

nR

epso

l,P

rod

uct

osA

sfal

tico

s5

2Y

esR

epso

l:+

30%

,P

rod

uct

os

Asf

alt

icos

:+

30%

Rep

sol:

-40%

,P

rod

uct

osA

sfalt

icos

:-

25%

3940

6-

Mar

ine

Hos

esP

ark

erIT

R,

Bri

dge

ston

e6

2Y

esB

rid

ges

ton

e:+

30%

,P

ark

erIT

R:

+30

%

Aver

age

7.6

41.

79+

42.4

0%

6

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2.1 Some Stylized Facts

As can be seen in Table 1, most of the ringleader cartels had more than one ringleader.

Specifically, two or more undertakings shared the responsibility for establishing or leading the

cartel in 10 out of 14 cases. Some cartels had multiple ringleaders operating simultaneously,

whereas in other cases members took turns. Four cartels were led by a single undertaking and

the majority had two ringleaders (the average number of leaders is 1.79). One cartel had three

leading participants, but this case is somewhat special. In Gas Insulated Switchgear, Siemens

was the sole leader during most of the cartel’s life. ALSTOM replaced Siemens during its

temporary departure from the cartel and this firm was taken over at some point by AREVA,

which continued the leading role.

As Table 1 reveals, the number of ringleaders does not seem to be correlated with the

number of cartel participants. For instance, in Carbonless paper there were eleven members

and one ringleader, whereas in Interbrew and Alken-Maes there were four members and two

leaders. The average number of firms involved in a cartel with one, two or three identified

ringleaders is respectively 7.75, 7.22 and 11. These averages do not seem to be notably different

from average cartel sizes reported in other studies.

Another characteristic of ringleaders concerns their market position. In at least 79% of

the cases, the largest firm in terms of market shares was one of the ringleaders. This finding

is supported by Ganslandt, Persson and Vasconcelos (2010) which establishes that ringleaders

are frequently substantially larger than other firms. There are two cases for which this was

not true. Yet, in one of these cases, Interbrew and Alken-Maes, the ringleaders were in fact

the two largest brewers in Belgium, but not in the market segment where the cartel was

active (Belgian private label beer). Likewise, the ringleaders in Citric acid were the world’s

biggest vitamin producers, but not in the relevant market segment. A third case, Viandes

Bovines Francaises, had the association of farmers as a ringleader, which makes it difficult

to use market shares as a measure of market power. Moreover, it is noteworthy that in Gas

Insulated Switchgear, the largest firm was indeed a ringleader but this firm temporarily left

the cartel, which left space for a smaller producer to take the lead.

2.2 Role of the Ringleader

The role of ringleaders varied remarkably among the cartels and often consisted of a mixture

of activities related to instigation and leadership. As to instigation, the most common activity

was to encourage other companies to join the cartel. Specifically, in 6 out of 14 cases the

ringleader approached other companies in order to persuade them to join the agreement. In

7

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some of these cases, the ringleader explained the mechanisms of the cartel and highlighted the

added value of previous arrangements. Surprisingly, coercion seems to have played a minor

role. In only three cases, there was sufficient evidence that leaders (ab)used their dominant

market position to discipline unwilling undertakings.11

Activities concerned with the operation of the cartel (‘‘Leadership’’) can be categorized

in four main tasks. First, in 10 out of 14 cases, leaders were the first to implement a

collusive agreement or to announce price changes. For example, in Vitamins, BASF and F.

Hoffmann-La Roche took turns in announcing price changes and then invited the other cartel

participants to follow. This finding confirms recent theoretical predictions about collusive

price leadership. For instance, Ishibashi (2008) establishes that under price competition with

capacity constraints larger firms have an incentive to move early. Moreover, Mouraviev and

Rey (2011) show that price leadership can facilitate collusion by allowing for more effective

punishments. Second, leaders exercised tasks intended to enhance the operation of the cartel.

This includes manning the cartel secretariat, collecting commercial information and exchanging

summaries, providing presentations about the state of the industry or allocating customers.

In Marine Hoses, for example, Bridgestone allocated tenders to cartel members and provided

bidding instructions and tables indicating the actual state of tender allocation. Third, in 9

out of 14 cases, the leader’s task was to organize the actual communication. Among other

things, this includes hosting, organizing or chairing meetings, paying bills and setting up the

agenda. In Sorbates, for instance, Hoechst hosted, organized and payed for the European

cartel meetings. Finally, in 6 cases, the ringleader acted as a representative or intermediary.

In Bitumen Nederland, KWS and Shell were both representatives of either buyer or seller

groups and often negotiated bilaterally to reach outcomes that were ‘binding’ for the other

participants. In Sodium Gluconate, Jungbunzlauer negotiated between members in case of

internal rivalry.

Other activities were more specific to the need of the respective cartel. For instance, in

Gas Insulated Switchgear part of the leading role of Siemens was to provide European and

Japanese fellow members with Siemens mobile phones equipped with encryption technology.

2.3 Ringleaders and the Antitrust Penalty

The European Commission rules that a firm that takes the role of a leader or instigator bears

a special responsibility, which may result in an increase of the basic fine. We find that, once

leadership or instigation was identified as an aggravating circumstance, ringleaders indeed

11See Marshall, Marx and Samkharadze (2011) for a description and analysis of dominant-firm conduct bycartels.

8

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received an increase of the basic fine in the range of 30% to 85%. The average fine increase

is about 42%. In five cases, a ringleader asked for non-imposition or a substantial reduction

(> 50%) of its fine under the 1996 leniency notice. However, these requests were rejected with

reference to their leading role. Overall, the leader received a significant reduction of the fine

in the range of 10% to 50% in ten cases.

The increase in fines due to leadership as well as their right to apply for leniency is a topic

of heated debate, in particular when there is more than one ringleader involved. In case of

multiple ringleaders, the Commission recognizes that:

‘‘...it could be argued that, in relation to each other, leaders are co-equals, and that in

such a context none of the leaders is able to play a determining role in the infringement. This

would also provide an incentive for leaders in the infringement to come forward first and to

adduce decisive evidence of the cartel’s existence. However, from the wording of the leniency

notice it is clear that the Commission balanced the Community interest in granting favourable

treatment to offenders which cooperate with it against the Community interest to deter future

offenders by fining undertakings for their committed infringements. This balance would be

disturbed if leniency was available for cartel members which played a determining role in the

infringement.”12

In Specialty Graphite, the Commission increased the fine for SGL Carbon by 50%. SGL

Carbon challenged this outcome as it felt that the weight given to its leading role was

disproportionate. The Commission, however, justified its decision by stating that it has ‘‘no

obligation to apply a mathematical formula nor is it generally bound by previous decisions”.13

3 Model

To explore the potential impact of ringleader exclusion on collusion, we study a modified

version of the price setting supergame with capacity constraints as presented in Bos and

Harrington (2010). Consider a homogeneous good industry in which a fixed and finite set of

firms, denoted by N = {1, . . . , n}, interact repeatedly over an infinite, discrete time horizon.

Producers have constant unit cost c ≥ 0 and choose prices from {0, ε, 2ε, . . . , c− ε, c, c+ ε, . . .}12Case COMP/36.545/F3 Amino acids, paras 418 and 419. Interestingly, in the U.S. it holds that ‘‘in

situations where the corporate conspirators are viewed as co-equals or where there are two or more corporationsthat are viewed as leaders or originators, any of the corporate participants will qualify” for amnesty under theU.S. guidelines. See U.S. Department of Justice (1998), The Corporate Leniency Policy: Answers to RecurringQuestions.

13Case T-71/03 Tokai Carbon and Others v. Commission, paras 310 and 315.

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with ε being small and positive. In each period, firms simultaneously make price decisions

so as to maximize the expected discounted sum of their profit stream, where δ ∈ (0, 1) is

the common discount factor. There is perfect monitoring in the sense that prices chosen in

previous periods are common knowledge. The production capacity of firm i ∈ N is denoted by

ki and we assume that k1 ≥ k2 ≥ . . . ≥ kn, which is without loss of generality. Total industry

capacity is K =∑

i∈N ki and capacity stocks remain fixed throughout the entire game.

Market demand is given by D(p), which we assume to be twice continuously differentiable

with D′(p) < 0 and D′′(p) ≤ 0. Moreover, D(c) > 0 and monopoly profit, (p−c)D(p), is strictly

concave. The monopoly price is denoted by pm: D(pm) + (pm − c)D′(pm) = 0. Consumers

buy first from the cheapest supplier(s). Demand of firm i is then given by Di(pi,p−i), which

depends on its own price pi and the prices set by all rivals p−i. Following Bos and Harrington

(2010), we make the following simplifying assumption on firms’ capacities.

Assumption 1. ki < D(pm) and∑

j∈N\{i} kj ≥ D(c), for all i ∈ N.

The first part of Assumption 1 states that each firm has insufficient capacity to supply

monopoly demand. Thus, the possibility of producers being very large in absolute terms

is ruled out. Yet, they can be of significant size in relative terms. The second part states

that any n− 1 firms can meet competitive demand. Indeed, the second part of Assumption

1 implies that there are two (symmetric) Nash equilibria in the one-shot game. The static

Nash equilibrium has all firms either pricing at c or at c + ε. However, as results will be

derived for sufficiently small ε, this difference is negligible. As a consequence, producers make

zero profits absent collusion. A final implication of Assumption 1 is that duopolistic market

structures are excluded (i.e., n ≥ 3). Albeit somewhat restrictive, it holds for the majority of

industries in which collusive behavior has been observed.14 For example, the cartels discussed

in Section 2 above all operated in markets with more than three undertakings. Moreover,

cartels comprising two members form a special case when considering ringleader exclusion as

the presence of a ringleader would eliminate the ‘‘race to the courtroom’’.

Firms can potentially improve profitability by coordinating on a common price p > c+ ε.

In the following, we consider the formation of an all-inclusive cartel and assume that collusive

profits are divided according to a proportional allocation rule.15 Cartel profits are therefore

14A notable exception is the cartel agreement between auction houses Christie’s and Sotheby’s in the 1990s.See Case COMP/E-2/37.784, Fine Art Auction Houses.

15Bos and Harrington (2010) provides various rationales for a proportional profit sharing rule. For instance,capacity may be taken as a proxy for market share and there exists evidence of cartels that based their profitsharing rule on the market share of members in years prior to the cartel.

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given by

πi(p) = (p− c)D(p)kiK, for all i ∈ N. (1)

Yet, by doing so, firms expose themselves to antitrust enforcement. There is a risk of being

caught after each collusive period and, for simplicity, it is assumed that conviction leads to a

permanent breakdown of the cartel. Let the probability of conviction be given by α ∈ (0, 1).

Leaving out the potential discount due to leniency (which we will introduce below), successful

cartel prosecution has firm i paying a fine F (ki). We make the following assumption on the

penalty function F (k).

Assumption 2. The antitrust penalty function F (k) is continuously differentiable with

F (0) = 0 and F ′(k) > 0 at all k ∈ (0, D(pm)).

Assumption 2 states that larger firms incur a higher fine in case of conviction, all else equal.

Moreover, as we assume a proportional allocation rule, fines are positively correlated with

cartel gains. This seems to be a plausible assumption for many jurisdictions. For instance,

the European Commission’s 2006 fining guidelines prescribe the use of the value of sales to

determine the fine. More specifically, the basic fine is computed as a proportion of the value

of sales in the last business year before taxes while taking account of the gravity and duration

of the infringement. In a similar vein, the U.S. penalty guidelines offer a way to determine the

basic fine using the pecuniary loss due to the offense for which 20% of the volume of affected

commerce (i.e., total U.S. sales revenue) is used as a proxy. Depending on several factors

(e.g., criminal history or cooperation with the authorities), the fine may be multiplied with a

culpability factor which can yield an increase of up to 80% of the volume of commerce. As

the precise determination of antitrust penalties is complex and varies among jurisdictions, we

do not further specify the antitrust penalty function.

4 Nondiscriminatory Leniency: A Benchmark

In this section, we introduce and analyze the cartel’s problem under the assumption that

a ringleader can apply for leniency like regular cartel members. We require collusion to

be a subgame perfect Nash equilibrium outcome of the game and assume that firms adopt

grim-trigger strategies to sustain supra-competitive prices. That is, every member of the

cartel adheres to the collusive agreement until one firm deviates. In the event of defection, the

coalition collapses with a one-period time lag and all firms set stage game Nash equilibrium

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prices in all periods following the period of defection.16 For ease of analysis, we assume that

all members ex ante have identical expectations about the amount of discount they might

receive due to leniency. Let this expected discount be captured by a parameter β ∈ (0, 1).

Specifically, higher values of β correspond to larger expected reductions of the antitrust fine,

all else equal.

Under this nondiscriminatory antitrust regime, the collusive value for firm i is defined

recursively by

Vi(p) = (p− c)D(p)kiK

+ δ((1− α)Vi(p)− α(1− β)F (ki)), (2)

which is equivalent to

Vi(p) =(p− c)D(p)kiK − δα(1− β)F (ki)

1− δ(1− α). (3)

If a cartel member deviates from the cartel agreement, then it will optimally set a price p− ε.This is so, as by Assumption 1 the cheating firm produces up to capacity. Consequently,

further lowering prices is unprofitable. We assume that once a firm deviates, it cannot be

convicted for its former misconduct.17 Therefore, given that the price grid is sufficiently fine,

optimal deviating profits are approximately equal to (p− c)ki.The incentive compatibility constraint (ICC) under a nondiscriminatory leniency regime is

then given by

(p− c)D(p)kiK − δα(1− β)F (ki)

1− δ(1− α)≥ (p− c)ki, for all i ∈ N. (4)

Rearranging gives,

λi(p) ≡ (p− c)(D(p)

K− 1 + δ(1− α))− δα(1− β)

F (ki)

ki≥ 0, for all i ∈ N. (5)

Let us have a closer look at the ICC’s as given by (5). First observe that (5) is violated for

p = c. Colluding on prices sufficiently close to unit production costs is therefore not feasible,

which is due to the antitrust penalty. Next, the LHS of (5) is strictly concave:

λ′′i (p) =2D′(p) + (p− c)D′′(p)

K< 0.

For collusion to be feasible, this implies that the first order condition at c must be positive.

Taking the derivative of λi(p) gives:

λ′i(p) =D(p) + (p− c)D′(p)

K− 1 + δ(1− α).

16Note that the grim-trigger strategy is the most severe credible threat in this setting. That is to say,whenever some level of collusion cannot be sustained by the threat of eternal competition, then it cannot besustained by any other credible punishment strategy.

17Allowing for antitrust enforcement after defection would complicate the analysis, but does not qualitativelyaffect the results.

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Thus, a necessary condition for collusion is λ′i(c) > 0 or δ > K−D(c)(1−α)K . Feasibility of collusion

therefore requires that firms are sufficiently patient and that the probability of getting caught

is not too high.18

As monopoly profit is strictly concave, (3) reveals that all cartel members agree to maximize

the cartel price (not exceeding the monopoly price). Therefore, the cartel faces the following

constrained maximization problem:

maxp

(p− c)D(p), (6)

subject to

λi(p) ≥ 0, for all i ∈ N.

Clearly, the cartel will optimally set the monopoly price when λi(pm) ≥ 0 for all i ∈ N .

However, the monopoly price may not be sustainable. To see this, notice that λ′i(pm) =

−1 + δ(1− α) < 0 and therefore λi(p) reaches its maximum at a price below the monopoly

price. Consequently, collusion may be feasible only at a price below the monopoly price. In the

following, let p∗ ≡ min [p, pm] denote the solution to (6), where p is the constrained solution.

Given that collusion is sustainable but not at the monopoly price, the issue to consider is

which firm has the binding ICC. The next result shows that this effectively depends on the

shape of the antitrust penalty function.

Lemma 3. Suppose kj > ki.

(i) If F ′(k) < F (k)k , then λj(p) > λi(p),

(ii) If F ′(k) = F (k)k , then λj(p) = λi(p), and

(iii) If F ′(k) > F (k)k , then λj(p) < λi(p).

Proof With a non-discriminatory leniency program, the incentive compatibility constraint

of each cartel member is of the following form:

(p− c)(D(p)

K− 1 + δ(1− α))− δα(1− β)

F (k)

k≥ 0.

Taking the derivative with respect to k yields

k(−δα(1− β)F ′(k))− (−δα(1− β)F (k))

k2S 0.

Rearranging gives,

F (k)− kF ′(k) S 0.

18Observe that the ICC’s are satisfied when δ → 1 and α → 0.

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Hence, at any price p: (i) if F ′(k)− F (k)k < 0, then λ(p) is highest for the largest firm(s), (ii)

if F ′(k) − F (k)k = 0, then λ(p) is equal for all cartel members, and (iii) if F ′(k) − F (k)

k > 0,

then λ(p) is highest for the smallest firm(s). �

Part (i) states that the smallest member has the tightest ICC when the antitrust penalty

function is concave. Part (ii) shows that all firms face the same ICC when the fining structure

depends on firm size in a linear fashion. Part (iii) states that the largest member has the

tightest ICC when the antitrust penalty function is convex.

5 The Impact of Ringleader Exclusion

In this section, we evaluate the potential impact of ringleader exclusion on the collusive price

level and assess whether it provides incentives to compensate the ringleader for its loss in

expected leniency discount. We will show that a discriminatory leniency program leads to

higher prices when (i) the monopoly price cannot be sustained under a nondiscriminatory

leniency policy, (ii) antitrust fines depend on individual cartel gains in a nonlinear fashion,

and (iii) the size distribution of members is sufficiently heterogeneous. Additionally, we find

that adopting a different profit sharing rule is most likely when the intended ringleader is the

smallest firm. In light of available evidence from antitrust practice, we consider the use of

side-payments to compensate the ringleader possible but rather unlikely.

5.1 Collusive Price Level

To begin, suppose the cartel has a ringleader that is not (or only partly) eligible to apply for

leniency. An effect of such a discriminatory leniency policy, when compared to the benchmark,

is that the expected discount for regular cartel members increases, whereas it decreases

for the ringleader. This asymmetry is due to the fact that the ringleader is excluded from

(full) immunity and therefore will be less eager to apply for leniency. In turn, this ceteris

paribus increases the chance for regular members to win the “race to the courthouse”, thereby

increasing the expected discount. Let the expected discount for the ringleader and regular

members under a discriminatory leniency program be respectively given by βl and βm, with

0 ≤ βl < β < βm < 1. Thus, moving from a nondiscriminatory to a discriminatory leniency

program loosens the ICC of regular cartel members and tightens the ICC of the ringleader,

all else equal. This implies that in order to assess the impact of ringleader exclusion on the

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collusive price level it is sufficient to evaluate the change in the ICC of the ringleader.19

In the following, let l indicate the ringleader and let kl denote its production capacity.

The ringleader’s ICC is thus given by

λl(p) ≡ (p− c)(D(p)

K− 1 + δ(1− α))− δα(1− βl)

F (kl)

kl≥ 0.

The next result shows under which conditions a discriminatory leniency policy leads to

higher prices compared to a nondiscriminatory leniency policy. In stating this result, let

p∗∗ denote the optimal price of the cartel with a ringleader under a discriminatory leniency

regime. Additionally, define the tightest ICC under a nondiscriminatory leniency policy as

λ(p) ≡ min{λ1(p), . . . , λn(p)} and let k be the capacity level for which λ(p∗) = 0.

Theorem 4. Suppose that there is a ringleader and that collusion is viable under a nondis-

criminatory leniency policy. p∗∗ > p∗ if and only if p∗ < pm and

(1− β)

(1− βl)>

F (kl)klF (k)

k

. (7)

Proof First, notice that the cartel does not find it optimal to set a price in excess of the

monopoly price. Consequently, if p∗ = pm, then p∗∗ ≤ p∗. Suppose therefore that p∗ < pm,

which implies λ(p∗) = 0. As ringleader exclusion loosens the ICC of regular members and

tightens the ICC of the ringleader, p∗ is sustainable under a discriminatory leniency regime

when λl(p∗) ≥ λ(p∗). If λl(p

∗) < λ(p∗), then p∗∗ < p∗. Likewise, p∗∗ > p∗ when λl(p∗) > λ(p∗),

or

(p∗−c)(D(p∗)

K−1+δ(1−α))−δα(1−βl)

F (kl)

kl> (p∗−c)(D(p∗)

K−1+δ(1−α))−δα(1−β)

F (k)

k.

Rearranging gives

(1− β)

(1− βl)>

F (kl)klF (k)

k

.

The above result indicates that ringleader exclusion allows the cartel to sustain higher prices

when three requirements are met. First, the optimal cartel price under a nondiscriminatory

leniency policy must lie strictly below the monopoly price. Clearly, if the joint profit maximum

can be sustained without ringleader exclusion, then the introduction of a discriminatory

19Notice that the same logic applies when there is more than one ringleader. In that case it would be sufficientto analyze the impact of ringleader exclusion on the ringleader with the tightest ICC under a nondiscriminatoryleniency program.

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leniency policy will induce a weakly lower cartel price. Second, the antitrust penalty must

depend in a nonlinear fashion on cartel gains. If fines are proportional to firm size, then the

RHS of (7) is equal to one whereas the LHS is strictly smaller than one. Finally, the size

distribution of firms must be sufficiently heterogeneous. This is because when all firms are of

equal size the RHS of (7) is equal to one independent of the shape of the antitrust penalty

function.

If we embrace the finding in Section 2 that ringleaders are typically the largest firms, then

Theorem 4 supports a proportional or more than proportional fining structure. By Lemma

3, we know that the largest cartel member has the tightest ICC under a nondiscriminatory

leniency program when the antitrust penalty function is linear or convex. Thus, in these

cases k = k1 and therefore (7) is violated when kl = k1. Yet, in this case ringleader exclusion

may still lead to higher prices when the smallest member takes a leading role provided that

the fining structure is nonlinear. Consequently, to prevent the potential adverse effect of

ringleader exclusion, the above result suggests that an optimal antitrust punishment system

prescribes the imposition of fines proportional to firm size.

5.2 Side-payments

Thus far, results have been derived for a given profit allocation scheme. However, it is

important to note that adopting a different profit sharing rule can be beneficial for the cartel.

Provided that the fining structure is nonlinear, it may pay for firms to reallocate profits so as

to relax the tightest ICC. Specifically, when the antitrust penalty function is concave (convex)

it can be profitable to adopt a less (more) than proportional profit sharing rule. One can

imagine that this issue is more pronounced with ringleader exclusion. For example, potential

cartel members may be hesitant to take a leading role under a discriminatory leniency policy

and will only do so when sufficiently compensated for giving up the right to apply for (full)

immunity.

Indeed, in the analysis above we have compared a nondiscriminatory with a discriminatory

leniency policy under the assumption that there is a ringleader. Yet, an alternative way

of looking at the benchmark is that it describes collusion under a discriminatory leniency

regime absent ringleaders. This raises the question of whether and when having a ringleader

is beneficial for all cartel members. Given the proportional profit sharing rule, firm i ∈ N has

an incentive to become a ringleader only when

(p∗∗ − c)D(p∗∗)kiK− δα(1− βl)F (ki) > (p∗ − c)D(p∗)

kiK− δα(1− β)F (ki). (8)

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Observe that (8) is violated for all i ∈ N when p∗∗ ≤ p∗. That is, if the presence of a ringleader

does not lead to higher prices, then none of the firms has an incentive to take a leading role.

In this case, however, assigning a ringleader may still be profitable provided that cartel gains

are allocated properly. The question of interest is therefore whether and when the presence of

a ringleader generates a higher total cartel value in comparison with the nondiscriminatory

benchmark.

To address this question, note that the total collusive value absent a ringleader is

V (p∗) =(p∗ − c)D(p∗)− δα(1− β)

∑i∈N F (ki)

1− δ(1− α), (9)

whereas the total cartel value with a ringleader is given by

V (p∗∗) =(p∗∗ − c)D(p∗∗)

∑i∈N\{l}

kiK − δα(1− βm)

∑i∈N\{l} F (ki)

1− δ(1− α)+

(p∗∗ − c)D(p∗∗) klK − δα(1− βl)F (kl)

1− δ(1− α)=

(p∗∗ − c)D(p∗∗)− δα((1− βm)∑

i∈N\{l} F (ki) + (1− βl)F (kl))

1− δ(1− α). (10)

There exists a profit division rule for which assigning a leader makes all firms better off when

V (p∗∗) > V (p∗). Comparing (10) with (9) gives

V (p∗∗) > V (p∗)⇐⇒

(p∗∗ − c)D(p∗∗)− (p∗ − c)D(p∗) > δα((β − βl)F (kl)− (βm − β)∑

i∈N\{l}

F (ki)). (11)

This condition reveals that whether or not side-payments are potentially beneficial essentially

depends on the change in the cartel’s objective and the change in the total expected antitrust

penalty. Specifically, notice that if assigning a ringleader has no effect on the cartel price,

then (11) is satisfied only when the decrease in expected discount for the ringleader is more

than offset by the increase in expected discount for regular cartel members. Moreover, the

RHS of (11) is maximal for kl = k1 and therefore is least likely to hold when the intended

leader is the largest firm.

To gain some further insight, consider the extreme case where the ringleader and all

regular members but the first to self-report are not eligible for leniency. Suppose further that

the applicant receives full immunity (i.e., β = 1n , βm = 1

n−1 and βl = 0). If p∗∗ = p∗, then

V (p∗∗) > V (p∗) only when the antitrust penalty of the ringleader is lower than the average

fine:

F (kl) <

∑i∈N F (ki)

n.

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Thus, in this case compensation is a possibility when the ringleader is the smallest firm and not

beneficial when the ringleader is the largest firm. In light of the empirical findings in Section

2, these results suggest that ringleader exclusion seems unlikely to create adverse effects by

providing incentives to adopt more complicated profit allocation rules. Ringleaders that have

been identified in antitrust practice were typically among the larger firms in the industry.

Indeed, at least intuitively one would expect dominant firms to take a central position in

the cartel. This also holds with respect to cartel formation as larger firms have usually more

to gain from collusion. Furthermore, various empirical cartel studies show that bargaining

complexities should not be underestimated. For example, Levenstein and Suslow (2004) state

that “Bargaining problems were much more likely to undermine collusion than was secret

cheating. About one quarter of the cartel episodes ended because of bargaining problems.

Bargaining issues affected virtually every industry studied.”

In sum, deviating from a simple and intuitive profit allocation rule is most likely to be

beneficial when the intended ringleader is the smallest firm. However, evidence from antitrust

practice does not offer much support for this possibility.

6 Concluding Remarks

In this study, we have sought to shed light on cartel ringleaders in relation to the corporate

leniency program. Depending on the jurisdiction, a ringleader may or may not be eligible to

apply for leniency. As not much is known about cartel ringleaders, we have first conducted a

survey of recent European cartel cases to identify some common characteristics of ringleaders.

The results of this survey reveal that (i) there is often more than one ringleader, (ii) the role

of ringleaders is diverse and (iii) ringleaders are typically the largest cartel members. Our

theoretical analysis shows that ringleader exclusion can create adverse effects. Specifically,

disqualifying a cartel ringleader from obtaining leniency can lead to higher collusive prices

when (iv) the joint profit maximum is unfeasible under a nondiscriminatory leniency policy,

(v) antitrust fines depend on individual cartel gains in a nonlinear fashion and (vi) the size

distribution of members is sufficiently heterogeneous.

These results are driven by two main factors. The first is quite general. In comparison

to a nondiscriminatory leniency regime, ringleader exclusion tightens the ICC of ringleaders

and loosens the ICC of regular cartel members. Given a particular profit allocation rule, the

magnitude of these changes determine whether or not the cartel can sustain higher prices.

The second is more specific. We have assumed that collusive profits and expected antitrust

penalties depend positively on production capacity, which is taken as a proxy for firm size.

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This assumption finds support in antitrust practice. Yet, it is potentially profitable for a

cartel to adopt a more complicated profit sharing rule. In this respect, we have shown that

assigning a ringleader is most likely to create a higher total cartel value when the intended

leader is the smallest firm. From a policy perspective, our overall findings suggest that it is

optimal to impose antitrust penalties proportional to firm size when one is willing to exclude

cartel ringleaders from the corporate leniency program.

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