WalmartC A S E S T U D Y # 1 8 0 4

Repeat visitors of Fuel50 see a 3x increase in employee retention.F U E L 5 0 U S E R D A T A B A S E , 3 Y E A R T R E N D S A C R O S S 5 0 0 , 0 0 0 U S E R S A N D 5 0 B U S I N E S S E S

C A S E S T U D Y # 1 8 0 4

W W W . F U E L 5 0 . C O M / S T O R I E S2

Walmart Inc. is an American multinational retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores.

Walmart is the world’s largest company by revenue – approximately $480B according to Fortune Global 500 list in 2016 – as well as the largest private employer in the world with 2.3 million employees.Under the leadership of Marc Lore, head of e-commerce for Walmart and former CEO of Jet.com, the retail giant has made bold moves in snapping up e-commerce start-ups across footwear, men’s fashion and potentially subscription boxes and other categories. Walmart’s E-commerce organization is broken into two subgroups; Labs and Retail and in 2017 posted a 44% increase in e-commerce sales to $11.5 billion across all its U.S. sites.

B U S I N E S S C H A L L E N G E

Constantly battling the other giants, retention issues can quickly arise. This paired with Walmart’s ambitious growth goals, having the best tech talent in Silicon Valley is a necessity. With an existing high-level career framework from their home office, they identified the need for something more robust for technology roles, which is 80% of the population. Other challenges included having no great methods to showcase career options within e-commerce (navigating across all dimensions is important) and the social shift to managing more multi-generationals and millennials.

What was needed:

I N I T I A T I V E

After completing initial pilots in 2017 with eCommerce Labs & eCommerce Retail (formally Jet.com) a strategic initiative was implemented. A Category Specialist role was created specifically to lead the effort, which was launched in April 2018.

Walmart

2.3MN O . O F

E M P L O Y E E S

E-commerceI N D U S T R Y V E R T I C A L

GlobalR E G I O N

Career VisibilityS O L U T I O N

B A S I S

2018Y E A R J O I N E D

F U E L 5 0

▻ A better way to empower associates to talk about development with managers

▻ To enable their employees to build capabilities to take ownership of their career

C A S E S T U D Y # 1 8 0 4

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S O L U T I O N

R E S U L T S

Walmart

• The FuelPathways™ exercise identifies preferred career paths, whether it is sales, marketing, finance or something else entirely different. Designed to help target thinking about how you can grow your career and explore how your natural interest areas play out at work as well as providing users with next steps for possible career paths.

K E Y P R O G R A M O U T C O M E S

Fuel50 Career Pathing for up to 500 Category Specialists, mapped to roles within 3 job families.

Of 759 participants 42% logged in to Fuel50 Of the 42% who logged in, there were 83% repeat visitors

42% 83%

C A S E S T U D Y # 1 8 0 4

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Walmart

T O P C A R E E R E N G A G E R S

1 Learning 2 Achievement 3 Results 4 Advancement 5 Quality

T O P S K I L L S

▻ Cost Analysis

▻ Content Management

▻ Business Intelligence

▻ Merchandising

T O P T A L E N T S

▻ Flexibility and Adaptability

▻ Teamwork

▻ Active Learning

▻ Negotiating

▻ Business AcumenYet ADVANCEMENT was the LEAST satisfied value!

Functional Foundational

• Cost Analysis

• Online Marketing

• Retail Trends and Directions

• Data Analysis Tools

• Retail Pricing

• Problem Solving

• Analytical Thinking

• Planning: Tactical, Strategic

• Active Learning

• Business Markets

L E A R N I N G N E E D S

60% were satisfied with the Walmart Career Experience

60% Influential Creative

Social Analytical

Social Creative

Social Influential

Creative Analytical

Organizing Analytical

C A R E E R S T Y L E SC A R E E R S A T I S F A C T I O N