casia 2014 preliminary round mark zuckers - iim trichy
DESCRIPTION
Simplify360 Casia Preliminary Round ppt from Mark Zuckers IIM TrichyTRANSCRIPT
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www.simplify360.com
Stage 1
ThePreliminaryRound
Team Name: MarkZuckers
Name of first member: Dinesh M KrishnaCollege Name: IIM Trichy
Name of second member: Jatin BalaniCollege Name: IIM Trichy
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What is Social Media?• Oxford dictionary defines it as “Websites and applications that
enable users to create and share content or to participate in social networking.”.
• It’s more than just social networking….Social Media is internet based tools and platforms which helps in two
way communication . It’s a two way interactive platform.
No wait…. it isn't true, where do
I discuss..
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HoW SoCiAl MeDiA iS dIfFeReNt?
Word Of Mouth
With the Increased use of social media
word of mouth publicity has grown
exponentially.
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Disadvantages of Social Media!!• One potential risk of social networking cited most often is that of hacking. • False rumors spread via social media can actually harm the organizations image. • Social media can be used to tarnish an image with false claims.
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The dark side of Social Media!!! • Negative Publicity can be disastrous.
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Accepting the mistake !!