caviar technology on a ramen budget
TRANSCRIPT
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Caviar Technology on a Ramen Budget Jessica L. Levin, MBA, CMP, CAE
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PollEveryWhere
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Mobile Apps
• Twoppy • EventMobi
• E-Pro Direct • Spot Me • Cvent
• QuickMobile
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Email Marketing Platforms
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Email Marketing Platform Cost
Email Marke+ng Pla/orm
Up to 500 Email
Subscribers
Up to 2,000 Email
Subscribers
Up to 10,000 Email
Subscribers
Aweber $19 $29 $69 MailChimp $10 $30 $75 Ver9cal Response $10 $28 $72 iContact $14 $29 Contact Elite Email $13 $28 $70 SimplyCast $13 $22 $69 MailiGen $10 $25 $60 Constant Contact $15 $30 $75
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Social Media Management Tools
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Social Media Management Tools
• Improved workflow • Keyword monitoring and listening • All-in-one view of social media channels • Better engagement across multiple
networks • In-depth analysis of your social media
marketing program
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Hootsuite http://hootsuite.com/
• Pros – Manage any social network – Message scheduling – Collaborate with others – Google Analytics Integration – Facebook Insights – Twitter Profile Stats
• Cons – Does not show followers,
following – Sometimes slow in updating
• Price – FREE (5 Social Profiles) – 9.99/month Unlimited Profiles)
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SproutSocial http://sproutsocial.com/
• Pros – Unified inbox to see all activity in
one stream – Scheduling functionality – Keyword, hashtag, and user
monitoring across the Web – Easy following, responding,
retweeting capabilities from directly within the dashboard
– Workflow management features
• Cons – Twitter, Facebook, LinkedIn only
• Price – 30-day free trial – $9/month for 10 profiles (1 user) – $39/month for 20 profiles (1 user,
additional users $19/month)
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Bliss Control http://blisscontrol.com/
• Use – Change 12 account
settings across 13 different Social Networks from 1 site
• Price – FREE
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Roost https://www.roost.com/
• Use – Identifies content – Schedule campaigns – Industry tracks
• Price – FREE
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Google Alerts http://www.google.com/alerts
• Use – monitoring a developing
news story – keeping current on a
competitor or industry – getting the latest on a
celebrity or event – keeping tabs on your
favorite sports teams
• Price – FREE
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Design and Editing
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Frame Box http://framebox.org/
• Use – Drag and Drop
Wireframe tool
– Used for • Webpages • Flyers • Brochures
• Price – FREE
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Video
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Stupeflix http://studio.stupeflix.com/
• Use – Mix photos, video, music – create stunning videos in
seconds. – Share blog post on your
social networks seemslessly
• Price
– $5-$59 / month
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USTREAM http://www.ustream.tv/
• Use – Watch and interact with
live shows from around the world
– Broadcast from your computer or mobile
• Price – Freemium
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Live - YouTube http://www.youtube.com/live
• Use – Watch and interact with
live shows from around the world
– Broadcast from your computer or mobile
• Price
– Free
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Google Hangouts http://www.google.com/+/learnmore/hangouts/
• Use – Video Chat with up to 9
people – Save Instantly to
YouTube
• Price
– Free
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Vimeo http://vimeo.com
• Use • Video Storage and
embed
• Price • FREE • 59.95/yr – Plus • $199/yr - Pro
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Website / Content Management
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Wordpress http://wordpress.com
• Use – Website \ Blog Platform – Flexible to build
Communities
• Price
– Low Cost
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Orbs http://orbs.com/
• Use – Website builder – One-click building
• Price
– FREE – $5/month
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Tumblr https://www.tumblr.com/
• Use – Microblog – Quickly Share
• Photos • Quotes • Videos
– From Browser, Phone, or E-mail
• Price
– FREE
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SlideShare http://www.slideshare.net/
• Use – Share
• Presentations • Documents • Professional Videos
• Price
– Freemium
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Speaker Deck www.speakerdeck.com
• Use – Share
• Presentations • Documents • Professional Videos
• Price
– Free
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Productivity
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• Includes – Google Docs/Drive – Google Voice – Chrome – GMail – Calendar – Google+ – Picasa – Blogger – YouTube
• Price – Mostly Free
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Google Drive https://drive.google.com/
• Use – Share files with others – Sync files with other
computers
• Price
– FREE – up to 5 GB – $2.49/month – 25 GB – $4.99/month – 100 GB
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Dropbox https://www.dropbox.com/
• Use – Share files with others – Sync files with other
computers
• Price
– FREE – up to 2 GB – $199.95/Year –200GB – $499.00/year – 500 GB
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docstoc http://www.docstoc.com/
• Use – Share Documents – Find high quality
documents
• Price
– Free
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Evernote http://www.evernote.com
• Use – Keep everything in sync – Remember things you
like – Save favorite webpages – Research Better – Work with friends and
colleagues • Price
– FREE – $45/Year
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BaseCamp http://www.basecamp.com
• Use – Project Management – All your projects stored
safely in one place online. – Your team, clients,
contractors, and vendors together
– Daily Progress Reports – Research Better – Work with friends and
colleagues • Price
– $20 / Month – $45 / Year
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Feedly http://www.feedly.com
• Use – Monitor website updates
via RSS (Google Reader required)
– Share blog post on your social networks seemslessly
• Price
– Free
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MindMeister http://www.mindmeister.com
• Use – Brainstorm – Manage Meetings – Plan Projects – Prepare presentations
• Price
– $5/Month - Personal – $10/Month - Pro – $15/Month - Business
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Eventbrite http://www.eventbrite.com
• Use – Publish Event
Regestration – Promote through
Social App Integration
– Track attendees
• Price – FREE
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Hojoki http://www.hojoki.com
• Use – Monitor all cloud apps in
1 spot – 1 tab
• Price
– Free
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Live Ninja http://www.liveninja.com
• Use – 1 on 1 session with an
expert
• Price
– Free
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Contact Me!
Jessica L. Levin, MBA, CMP, CAE President and Chief Connector
Seven Degrees Communica9ons www.linkedin.com/in/jessicalevin
[email protected] 908-‐912-‐4418