cc resume 2013

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Catherine L Collier 25211 Windward Place Orange Beach, AL 36561 Cell: 251.554.8586 [email protected] OBJECTIVE: Career development utilizing my in depth knowledge of SEO/SEM digital marketing, sales and executive management with solid experience managing all levels of multiple projects including budgeting and administration. STRENGTHS: Well developed skills in sales, management, customer service, SEO/SEM and Yahoo/ Bing/Google ADWORDS marketing. A team player with experience and results that exceed set expectations and goals. Skill Highlights Excellent leadership and communication skills 20 years client account management experience A Google Certified Search Engine New product delivery Small business development Background in expanding product lines Core Accomplishments BUSINESS DEVELOPMENT: Spearheaded acquisition of two industry related companies. Established and managed partner relationships on a daily basis. Developed new Internet marketing strategy which increased iTunes, social networks and YouTube customer base. Professional Experience HEARST MEDIA SERVICES, LOCALEDGE SMB DIVISION –Orange Beach, AL Digital Marketing Consultant February 2013 to August 2013 Scalable SEO/SEM, Reputation Management, Social Media Management, Constant Contact, Geo and Behavioral Targeting, Search Optimized Responsive Websites, PPC (Pay Per Click) Advertising, Yahoo BT Dedicated Digital Marketing Consultant A Google-certified Search Engine Marketing Consultant Top Producer for Google ADWORDS Premier SMB Partner Managed over $250,000 in Annual Revenue and exceeded my New Revenue Goal by 223%

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Page 1: CC Resume 2013

Catherine L Collier 25211 Windward PlaceOrange Beach, AL 36561Cell: 251.554.8586 [email protected]

OBJECTIVE: Career development utilizing my in depth knowledge of SEO/SEM digital marketing, sales and executive management with solid experience managing all levels of multiple projects including budgeting and administration.

STRENGTHS: Well developed skills in sales, management, customer service, SEO/SEM and Yahoo/ Bing/Google ADWORDS marketing. A team player with experience and results that exceed set expectations and goals.

Skill Highlights

• Excellent leadership and communication skills • 20 years client account management experience• A Google Certified Search Engine Marketing analyst • New product delivery• Small business development • Background in expanding product lines

Core Accomplishments

BUSINESS DEVELOPMENT: Spearheaded acquisition of two industry related companies. Established and managed partner relationships on a daily basis. Developed new Internet marketing strategy which increased iTunes, social networks and YouTube

customer base.

Professional Experience

HEARST MEDIA SERVICES, LOCALEDGE SMB DIVISION –Orange Beach, ALDigital Marketing ConsultantFebruary 2013 to August 2013

Scalable SEO/SEM, Reputation Management, Social Media Management, Constant Contact, Geo and Behavioral Targeting, Search Optimized Responsive Websites, PPC (Pay Per Click) Advertising, Yahoo BT Dedicated Digital Marketing Consultant

A Google-certified Search Engine Marketing Consultant Top Producer for Google ADWORDS Premier SMB Partner Managed over $250,000 in Annual Revenue and exceeded my New Revenue Goal by 223% Only recipient of 2013 Winner of Google ADWORDS Achievement Trip to San Francisco held at the Main

Google Campus

KADO RECORDS, KADO MANAGEMENT & TNZ ENTERTAINMENT – Mobile, ALExecutive Management/ Business Development/ MarketingJanuary 2010 to January 2013

Executive for Independent record label, management company and production team Delegate and manage daily recommendations, advising on individual and group needs, while creating

solutions for strategic development of artists and core business development Member of Executive Management Team for five artists Oversee artist development, video and film production, recording contracts and daily activities RealTalk Management Award 2010

Page 2: CC Resume 2013

HARBOR COMMUNICATIONS – Mobile, ALAccount ExecutiveJanuary 2007 to November 2009

AE for tier 3 CLEC telecom carrier covering Mobile & Baldwin County, FL Panhandle and MS Gulf Coast Maintained highest sales quota & achievements within the team for 2007, 2008 and 2009 Developed a strong medical, banking and business professional clientele Assisted in development and implementation of CRM programming for sales Implemented data, voice & fiber services for B2B industries

DELTA FOREMOST CHEMICALS – Mobile, ALAccount ExecutiveDecember 2004 to October 2006

Account Executive for industrial chemical sales covering AL, MS & FL Gulf Coast Streamlined a relationship with hospitals, medical facilities and clinics Exceeded Territory Sales Goals by 168% 2005 and 181% in 2006 Oversaw ISO 9000 protocol, quality assurance specs & OSHA standards per state & federal guidelines Presidential Club 2006 & Territory Divisional Sales Achievement Award 2005 & 2006

STANTON FINANCIAL SERVICES – Gulf Shores, ALLoan OfficerDecember 2002 to October 2003

Certified and state licensed Loan Officer for retail residential mortgages in AL, MS, LA and FL Maintained and exceeded monthly funding goals of $800,000 Maintained clients’ needs with fluctuating market conditions and lenders stipulations Strong customer service and industry skills required using advanced training from MBNA, federal and

state banking guidelines

ACCREDITED HOME LENDERS – Mobile, ALAccount ExecutiveAugust 2001 to December 2002

Executive for wholesale residential mortgages in MS, AL, FL and LA Required to fund $1.2 million in loans monthly Maintained broker accounts & developed new accounts within territory

L.M. BERRY CO., BELLSOUTH. INC – Mobile, ALAccount ExecutiveSeptember 1999 to April 2001

Executive for Yellow Pages publications and RealPages Internet items Handled over 500 customers exceeding $1,000,000 in annual revenue in 2000 publication cycles Responsible for development, recommendation, implementation and customer follow up, using creative

and directional advertising campaigns to business professional, health and medical clientele Strong, developed problem solving skills, for customer service, using knowledge of industry resources

and quick thinking, to benefit the customer in a timely manor Recipient of Excellence 110 Club, Canvas Leader, Top Sales Executive for seven months since transferring

to the Mobile division, top 5% of sales force

Education

THE UNIVERSITY OF MONTEVALLOMontevallo, AL

INTERIOR DESIGN / BUSINESSBACHELOR OF SCIENCE AND FINE ARTS