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Special Events Need Special Care: Coordinating the Operations of Special Events Central Park Conservancy Institute for Urban Parks Jamie Warren Director of Operations Management

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Page 1: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Special Events Need Special Care:

Coordinating the Operations of Special Events

Central Park Conservancy

Institute for Urban Parks

Jamie Warren

Director of Operations Management

Page 2: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Statement of Purpose

Central Park Conservancy Institute for Urban

Parks is the educational arm of the

Conservancy.

The Institute develops programs that foster a

deeper appreciation for urban parks and

share the Conservancy’s world-class

management practices, both locally and

globally.

Page 3: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

What Are Special Events?

From small birthday parties to large concerts, special

events are those activities where a gathering of 20 or

more people is expected over a defined period of time.

Wedding – Cop Cot Smurfs Movie – Merchants’ Gate - 2011

Page 4: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Types of Special Events

• Birthday Parties

• Weddings

• Cultural

• Concerts/Performances

• Small Gatherings

• Athletic

• Promotional

Page 5: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

2014 Event Totals

• 1125 Weddings

• 95 Running/Walking/Biking Races

• 12 Parades

• 165 Film Shoots

• 330 Television Shoots

• 220 Photography Shoots

Page 6: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Great Lawn

Diana Ross Concert - 1983 Global Citizen Festival - 2013

Page 7: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Naumburg Bandshell

Naumburg Concert Series - 1925 2013

Page 8: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

NYC Marathon

1970 2013

Page 9: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Lawn Restoration & Mitigation

East Meadow – Pre and Post Restoration

Page 10: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Revlon Walk/Run

East Meadow - 2008 Bandshell, Dead Road - 2011

Page 11: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Why Are Events A Good Thing?

• Increase in Park usage

• Increase in community and

social interaction

• New Park users

• Reduction in crime rates

• Ability to show off your

park…and your hard work

Page 12: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Process…

• Permit application

submitted

• Applicant should submit

a DRAFT site map and

production schedule

• Meet on-site with

applicant and/or event

producer

Page 13: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

On-Site Meeting

• General event overview

• Production timelines

• Site map walk-thru

• Sponsors

• Distribution of materials or food

• Clean-up/trash management

• Areas closed to the public

• Public notification

• Vehicle movement/parking

• On-site security

Page 14: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Site Map

Page 15: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

After On-Site Meeting

• Dialogue between the City and CPC

• Parks Enforcement Patrol

• NYPD

• EMS Services

• Community Boards

• Other City Agencies (OEM, DOB, DOT,

etc.)

Page 16: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Internal Process…

• Meeting with appropriate staff (Directors,

Supervisors, Communications)

• Staff procedures on event day

• Vehicle movement

• Movement of drop spots (trash)

• Area closures

• Credentials

• Notification to President, VPs and Chief

• Weekly notifications regarding upcoming

events

• Event Physical distribution

Page 17: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Weekly Notification

EVENT Pink Pony Day WalkPublic Art Fund Installation*

(see tab for full details)Marathon Setup

LOCATION Bandshell, Lower Loop Doris Freedman Plaza West Drive

TIME 8:30am - 10:00am All Day All Day

EVENTPublic Art Fund Installation*

(see tab for full details)Marathon Setup

LOCATION Doris Freedman Plaza West Drive

TIME All Day All Day

EVENT Catholic Evidence GuildPublic Art Fund Installation*

(see tab for full details)Marathon Setup

LOCATION Merchants' Gate Doris Freedman Plaza West Drive

TIME 1:00pm - 5:00pm All Day All Day

EVENT Poland Spring Marathon Kick-Off

Walk the Walk for Kidney

Disease and Organ Donor

Awareness

CPC Presents:

Halloween Parade and

Pumpkin Flotilla

Marathon Setup

LOCATION

Mineral Springs , Dead Road ,

Tavern on the Green , East Drive,

102nd Street Transverse , West

Drive

Bandshell Plaza Dana Discovery

Center Plaza West Drive

TIME 8:30am - 10:30am 9:30am - 12:30pm 4:00pm - 6:30pm All Day

WEEKEND EVENTS

SATURDAY

10/25

SUNDAY

10/26

FRIDAY

10/24

THURSDAY

10/23

Page 18: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Event Physical

Page 19: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute
Page 20: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Pre-Event Procedures

• Clean-up/trash management plan

approval from CPC

• Public notification signage approval and

installation

• Emergency procedures

• Park/event patrons

• Notification to City and CPC

• Weather contingencies

• Rain plan

• Pre-event cancellation

• Mid-event cancellation

Page 21: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Public Notification

Page 22: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Public Notification

Page 23: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Event – Load-in/Load-out

• Walk-through of space

• Prior to load-in

• During event

• Post event

• Vehicle escorts

• Equipment organization

• Not blocking pathways

• Not leaning on Park infrastructure or

horticulture

• Clean-up

• Patron safety

• Public interaction

• Post event walk-through

Page 24: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute
Page 25: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute
Page 26: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute
Page 27: Central Park Conservancy Institute for Urban Parksassets.centralparknyc.org/pdfs/institute/p2p-events/CPC-Seminar-20… · Statement of Purpose Central Park Conservancy Institute

Thank You