ceos information management kim holloway ceos seo (nasa) 28 th ceos plenary, agenda item 32 tromsø,...

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CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

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Page 1: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

CEOS Information Management

Kim HollowayCEOS SEO (NASA)28th CEOS Plenary, Agenda Item 32Tromsø, Norway28-30 October 2014

Page 2: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

2

Introduction

Mailing Lists

Outreach Materials

CEOS.org

Social Media

Page 3: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

3

The CEOS Website

The Old

• Last updated in 2007• 35000+ visitors, 2014• Content overflow• Dated look & feel

The New

• Reorganized structure• Updated look & feel• External user-friendly

Page 4: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

4

The CEOS Website

Main Menu

Utility Menu

Social Links

One-box search

Banner images help give a fresh look

Rotating CEOS memberagencies

CEOSMission

Statement

Quick Pitch: What does CEOS do?

Page 5: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

5

The CEOS Website

5

Hierarchical side navigation

Header is consistent across the site

Breadcrumb Trail

Main Content

Page 6: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

More New Features

• Meeting registration capabilities

• Document Management System

• CEOS Work Plan Objectives/Deliverables Tracking Tool

6

The CEOS Website

Page 7: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

7

The Faces of CEOS

Link

Page 8: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

• Still editing/updating site content & links

• Still implementing our new tools

• Still want to show you what we’ve got so far…

• New [beta] site, live by 2015:

8

The CEOS Website

Page 9: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

• Still editing/updating site content & links

• Still implementing our new tools

• Still want to show you what we’ve got so far…

• New [beta] site, live by 2015:

http://ceos.ama-hub.com/9

The CEOS Website

Page 10: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

Like our page: Facebook.com/SocialCEOS

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CEOS on Social Media

Follow us on Twitter:

@CEOSdotORG

Page 11: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

Why?

• Billions of people use social media

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CEOS on Social Media

Social media is where the world meets CEOS and discovers the importance of satellite Earth

observations.

as their primary information resource.

• We will create a global awareness of who we are, what we do, and why it’s important to the world.

Page 12: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

Social Media Success Requires:

• Strategy• Meaningful content • Interaction with our followers• CEOS-wide participation

The CEOS Social Media Strategy will define our objectives, our voice, our policies/guidelines. 12

CEOS on Social Media

Page 13: CEOS Information Management Kim Holloway CEOS SEO (NASA) 28 th CEOS Plenary, Agenda Item 32 Tromsø, Norway 28-30 October 2014

28th Plenary sessionTromsø, Norway28-30 October 2014

13

CEOS on Social Media

Thanks to the CEOS Website Strategy Team:

• Stephane Chalifoux (CSA)• Robert Husband (EUMETSAT)• Mireille Paulin (CNES)• Jonathan Ross (GA)• Kerry Sawyer (NOAA/CEO)• Brian Williams (NASA/AMA)

Send fun ideas & feedback to: [email protected]