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    Slides by John F. Hall

    Animations by Anthony Zambelli

    INTRODUCTION TO ECONOMICS 2e / LIEBERMAN & HALLCHAPTER 17 / AGGREGATE DEMAND AND AGGREGATE SUPPLY

    2005, South-Western/Thomson Learning

    Chapter 17

    Aggregate Demand

    and Aggregate Supply

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    Lieberman & Hall; Introduction to Economics, 2005 2

    Figure 1: The Two-Way Relationship

    Between Output and the Price Level

    PriceLevel

    RealGDP

    Aggregate Demand Curve

    Aggregate Supply Curve

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    Lieberman & Hall; Introduction to Economics, 2005 3

    The Price Level and The Money Market

    First effect of a change in the price level occurs inthe money market

    Rise in the price increases the demand for moneyand shifts the money demand curve rightward

    It makes purchases more expensive Drop in the price level Makes purchases cheaper Decreases the demand for money Shifts the money demand curve leftward

    Rise in the price level causes the interest rate torise and interest-sensitive spending to fall Equilibrium GDP decreases by a multiple of the decrease

    in interest-sensitive spending

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    Lieberman & Hall; Introduction to Economics, 2005 4

    The Price Level and Net Exports

    The second effect of a higher price levelbrings in the foreign sector

    A rise in the price level causes

    Net exports to drop and

    Equilibrium GDP to decrease by a multiple of the

    drop in net exports

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    Lieberman & Hall; Introduction to Economics, 2005 5

    Deriving The Aggregate Demand (AD)

    Curve

    Figure 2 plots the price level on a verticalaxis and the economys real GDP on the

    horizontal axis

    If we continued to change the price level toother values we would find that each different

    price level results in a different equilibrium

    GDP The aggregate demand (AD) curve tells us

    the equilibrium real GDP at any price level

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    Lieberman & Hall; Introduction to Economics, 2005 6

    Figure 2: Deriving the Aggregate

    Demand Curve

    AD

    140

    100

    PriceLevel

    K

    J

    106 Real GDP($ Trillions)

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    Movements Along The AD Curve

    A variety of events can cause the price level to change, and move usalong the AD curve

    Its important to understand what happens in the economy as we make sucha move

    Opposite sequence of events will occur if the price level falls, moving us

    rightward along the AD curve

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    Lieberman & Hall; Introduction to Economics, 2005 8

    Shifts of The AD Curve

    The distinction between movements along the AD curve andshifts of the curve itself is very important Always keep the following rule in mind

    When a change in the price level causes equilibrium GDP to change, wemove along the AD curve

    Whenever anything other than the price level causes equilibrium GDP to

    change, the AD curve itself shifts What are these other influences on GDP?

    Equilibrium GDP will change whenever there is a change in any ofthe following

    Government spending Taxes Autonomous consumption spending Investment spending The money supply curve The money demand curve

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    Lieberman & Hall; Introduction to Economics, 2005 9

    Changes in the Money Market

    Changes that originate in the money marketwill also shift the aggregate demand curve

    An increase in the money supply shifts the

    AD curve rightwardA decrease in the money supply shifts the AD

    curve leftward

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    Lieberman & Hall; Introduction to Economics, 2005 10

    Figure 4(a): Effects of Key Changes on

    the Aggregate Demand Curve

    (a)

    Real GDP

    Price Level

    P3

    Q3 Q1 Q2

    AD

    P1

    P2

    Price level movesus leftward along

    the ADcurve

    Price level movesus rightward alongthe ADcurve

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    Lieberman & Hall; Introduction to Economics, 2005 11

    Figure 4(b): Effects of Key Changes on

    the Aggregate Demand Curve

    Entire ADcurve shifts rightward if: a, IP, G, orNXincreases

    Net taxes decrease The money supply increases

    AD2

    AD1

    (b)

    Real GDP

    Price Level

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    Lieberman & Hall; Introduction to Economics, 2005 12

    Figure 4(c): Effects of Key Changes on

    the Aggregate Demand Curve

    AD2

    decreasesEntire ADcurve shifts leftward if: a, IP, G, orNXdecreases

    Net taxes increase The money supply decreases

    (c)

    Real GDP

    Price Level

    AD1

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    Lieberman & Hall; Introduction to Economics, 2005 13

    The Aggregate Supply Curve

    On the one hand, changes in the price levelaffect output

    On the other hand, changes in output affect theprice level

    This relationshipsummarized by the aggregatesupply curveis the focus of this section

    The effect of changes in output on the price

    level is complex, involving a variety of forces

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    Lieberman & Hall; Introduction to Economics, 2005 14

    Costs and Prices

    Price level in economy results from pricing behaviorof millions of individual business firms In any given year, some of these firms will raise their

    prices, and some will lower them

    Often, all firms in the economy are affected by thesame macroeconomic event Causing prices to rise or fall throughout the economy

    To understand how macroeconomic events affectthe price level, we begin with a very simple

    assumption A firm sets price of its products as a markup over cost

    per unit

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    Lieberman & Hall; Introduction to Economics, 2005 15

    Costs and Prices

    Percentage markup in any particular industry will depend ondegree of competition there

    In macroeconomics, we are not concerned with how themarkup differs in different industries But rather with average percentage markup in economy

    Determined by competitive conditions Competitive structure changes very slowly, so average percentage

    markup should be somewhat stable from year-to-year

    But a stable markup does not necessarily mean a stableprice level, because unit costs can change

    In short-run, price level rises when there is an economy-wideincrease in unit costs

    Price level falls when there is an economy-wide decrease in unit costs

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    Lieberman & Hall; Introduction to Economics, 2005 16

    GDP, Costs, and the Price Level

    Why should a change in output affect unit costs andprice level?

    As total output increases

    Greater amounts of inputs may be needed to produce a unit of

    output Price of non-labor inputs rise

    Nominal wage rate rises

    A decrease in output affects unit costs through the

    same three forces, but with opposite result

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    Lieberman & Hall; Introduction to Economics, 2005 17

    The Short Run

    All three of our reasons are important inexplaining why a change in output affectsprice level They operate within different time frames

    Our third explanationchanges in nominalwage rateis a different story

    For a year or more after a change in output,changes in average nominal wage are lessimportant than other forces that change unitcosts

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    Lieberman & Hall; Introduction to Economics, 2005 18

    The Short Run

    Some of the more important reasons why wages inmany industries respond so slowly to changes in

    output

    Many firms have union contracts that specify wages for

    up to three years

    Wages in many large corporations are set by slow-

    moving bureaucracies

    Wage changes in either direction can be costly to firms

    Firms may benefit from developing reputations for paying

    stable wages

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    Lieberman & Hall; Introduction to Economics, 2005 19

    The Short Run

    Nominal wage rate is fixed in short-runWe assume that changes in output have no

    effect on nominal wage rate in short-run

    Since we assume a constant nominal wagein short-run, a change in output will affect

    unit costs through the other two factors

    In short-run, a rise (fall) in real GDP, by causingunit costs to increase (decrease), will also cause

    a rise (decrease) in price level

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    Lieberman & Hall; Introduction to Economics, 2005 20

    Deriving the Aggregate Supply Curve

    Figure 5 summarizes discussion about effect ofoutput on price level in short-run

    Each time we change level of output, there will be anew price level in short-run

    Giving us another point on the figure If we connect all of these points, we obtain economys

    aggregate supply curve Tells us price level consistent with firms unit costs and their

    percentage markup at any level of output over short-run

    A more accurate name for AS curve would beshort-run-price-level-at-each-output-level curve

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    Lieberman & Hall; Introduction to Economics, 2005 21

    Figure 5: The Aggregate Supply Curve

    Price Level

    Real GDP ($ Trillions)

    130

    100

    80C

    AS

    13.5106

    A

    B

    Starting at point A, anincrease in outputraises unit costs.Firms raise prices,and the overall pricelevel rises.

    Starting at point A, a decrease

    in output lowers unit costs.Firms cut prices, and theoverall price level falls.

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    Lieberman & Hall; Introduction to Economics, 2005 22

    Movements Along the AS Curve

    When a change in output causes price level tochange, we move along economys AS curve

    What happens in economy as we make such a

    move?

    As we move upward along AS curve, we canrepresent what happens as follows

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    Lieberman & Hall; Introduction to Economics, 2005 23

    Shifts of the AS Curve

    Figure 5 assumed that a number of important variablesremained unchanged Unit costs sometimes change for reasons other than a change in

    output

    In general, we distinguish between a movement along AScurve, and a shift of curve itself, as follows When a change in real GDP causes the price level to change, we

    move along AS curve When anything other than a change in real GDP causes price level to

    change, AS curve itself shifts

    What can cause unit costs to change at any given level of

    output? Changes in world oil prices Changes in the weather

    Technological change

    Nominal wage, etc.

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    Lieberman & Hall; Introduction to Economics, 2005 24

    Figure 7(a): Effects of Key Changes on

    the Aggregate Supply Curve

    (a)

    Real GDP

    Price Level

    P3

    Q2 Q1 Q3

    P1

    P2

    AS

    Real GDP movesus rightward alongthe AScurve

    Real GDP movesus leftward alongthe AScurve

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    Lieberman & Hall; Introduction to Economics, 2005 25

    Figure 7(b): Effects of Key Changes on

    the Aggregate Supply Curve

    Real GDP

    Price Level

    (b)

    AS1

    AS2

    Entire AScurve shiftsupward if unit costs for

    any reason besides anincrease in real GDP

    ( ) ff f C

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    Lieberman & Hall; Introduction to Economics, 2005 26

    Figure 7(c): Effects of Key Changes on

    the Aggregate Supply Curve

    Real GDP

    Price Level

    (c)

    AS1AS2

    Entire AScurve shiftsdownward if unit costs for any reason besidesan decrease in real GDP

    Fi 8 Sh R M i

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    Lieberman & Hall; Introduction to Economics, 2005 27

    Figure 8: Short-Run Macroeconomic

    Equilibrium

    Price Level

    Real GDP ($ Trillions)

    140

    100

    AS

    106 14

    E

    B

    AD

    F

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    Lieberman & Hall; Introduction to Economics, 2005 28

    What Happens When Things Change?

    Our short-run equilibrium will change when eitherAD curve, AS curve, or both, shift An event that causes AD curve to shift is called a

    demand shock

    An event that causes AS curve to shift is called a supplyshock

    In earlier chapters, weve used phrase spendingshock

    A change in spending by one or more sectors thatultimately affects entire economy

    Demand shocks and supply shocks are just two differentcategories of spending shocks

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    Lieberman & Hall; Introduction to Economics, 2005 29

    An Increase in Government Purchases

    Shifts AD curve rightward

    Can see how it affects economy in short-run

    Process weve just described is not entirely

    realistic

    Assumes that when government purchases rise,

    first output increases, and then price level rises

    In reality, output and price level tend to risetogether

    Fi 9 Th Eff t f D d

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    Lieberman & Hall; Introduction to Economics, 2005 30

    Figure 9: The Effect of a Demand

    Shock

    Price Level

    Real GDP($ Trillions)

    100

    130

    AS

    10

    12.5

    13.5

    E

    J

    H

    AD1

    AD2

    115

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    Lieberman & Hall; Introduction to Economics, 2005 31

    An Increase in Government Purchases

    Can summarize impact of price-level changes

    When government purchases increase, horizontal shift of AD curve

    measures how much real GDP would increase if price level

    remained constant

    But because price level rises, real GDP rises by less than horizontalshift in AD curve

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    Lieberman & Hall; Introduction to Economics, 2005 32

    An Decrease in Government Purchases

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    Lieberman & Hall; Introduction to Economics, 2005 33

    An Increase in the Money Supply

    Although monetary policy stimulates economythrough a different channel than fiscal policy

    Once we arrive at AD and AS diagram, two look very

    much alike

    Can represent situation as follows

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    Lieberman & Hall; Introduction to Economics, 2005 34

    An Example: The Great Depression

    U.S. economy collapsed far more seriously during1929 through 1933the onset of the Great

    Depressionthan it did at any other time

    What do we know about demand shocks that

    caused Great Depression?

    Fall of 1929, bubble of optimism burst

    Stock market crashed, and investment and consumption

    spending plummeted

    Demand for products exported by United States fell

    Fed reacted by cutting money supply sharply

    Each of these events contributed to a leftward shift of AD curve Causing both output and price level to fall

    D d Sh k Adj ti t th

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    Lieberman & Hall; Introduction to Economics, 2005 35

    Demand Shocks: Adjusting to the

    Long-Run

    In Figure 9, point H shows new equilibrium after apositive demand shock in short-runa year or soafter the shock But point H is not necessarily where economy will end up

    in long-run In short-run, we treat wage rate as given But in long-run, wage rate can change

    When output is above full employment, wage rate will

    rise, shifting AS curve upward When output is below full employment, wage rate will fall,

    shifting AS curve downward

    D d Sh k Adj ti t th L

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    Lieberman & Hall; Introduction to Economics, 2005 36

    Demand Shocks: Adjusting to the Long

    Run

    Increase in government purchases has no effect onequilibrium GDP in long-run

    Economy returns to full employment, which is just where

    it started

    This is why long-run adjustment process is often calledeconomys self-correcting mechanism

    If a demand shock pulls economy away from full

    employment

    Change in wage rate and price level will eventually cause

    economy to correct itself and return to full-employment

    output

    Fi 10 Th L R Adj t t

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    Lieberman & Hall; Introduction to Economics, 2005 37

    Figure 10: The Long-Run Adjustment

    Process

    Price Level

    Real GDP

    P2

    P3

    P4

    P1

    YFEY3 Y2

    H

    E

    AS2

    AS1

    AD2

    AD1

    JK

    Demand Shocks Adj sting to the Long

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    Lieberman & Hall; Introduction to Economics, 2005 38

    Demand Shocks: Adjusting to the Long

    Run

    For a positive demand shock that shifts AD curverightward, self-correcting mechanism works like

    this

    Figure 11: Long Run Adjustment After

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    Lieberman & Hall; Introduction to Economics, 2005 39

    Figure 11: Long-Run Adjustment After

    a Negative Demand Shock

    Price Level

    Real GDP

    P2

    AS1

    P1

    P3

    YFEY2

    AS2

    AD2

    AD1

    E

    M

    N

    Demand Shocks: Adjusting to the Long

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    Lieberman & Hall; Introduction to Economics, 2005 40

    Demand Shocks: Adjusting to the Long

    Run

    Complete sequence of events after a negativedemand shock looks like this

    Demand Shocks: Adjusting to the Long

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    Lieberman & Hall; Introduction to Economics, 2005 41

    Demand Shocks: Adjusting to the Long

    Run

    Can summarize economys self-correctingmechanism as follows Whenever a demand shock pulls economy away from full

    employment Self-correcting mechanism will eventually bring it back

    When output exceeds its full-employment level, wageswill eventually rise Causing a rise in price level and a drop in GDP until full

    employment is restored

    When output is less than its full employment level wageswill eventually fall Causing a drop in price level and a rise in GDP until full

    employment is restored

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    Lieberman & Hall; Introduction to Economics, 2005 42

    The Long-Run Aggregate Supply Curve

    Self-correcting mechanism provides an important linkbetween economys long-run and short-run behaviors

    Long-run aggregate supply curve also illustrates another

    classical conclusion

    An increase in government purchases causes complete crowding out Rise in government purchases is precisely matched by a drop in

    consumption and investment spending

    Leaving total output and total spending unchanged

    Self-correcting mechanism shows that, in long-run,

    economy will eventually behave as classical model predicts Notice the word eventually in the previous statement

    This is why governments around the world are reluctant to rely on

    self-correcting mechanism alone to keep economy on track

    Figure 12: The Long Run Aggregate

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    Lieberman & Hall; Introduction to Economics, 2005 43

    Figure 12: The Long-Run Aggregate

    Supply Curve

    Price Level

    Real GDPYFE

    E

    MAD1

    AD3

    K

    Long-Run ASCurve

    AD2

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    Lieberman & Hall; Introduction to Economics, 2005 44

    Short-Run Effects of Supply Shocks

    Figure 13 shows an example of a supply shock An increase in world oil prices that shifts aggregate supply curveupward, from AS1 and AS2

    Called negative supply shock, because of negative effect on output In short-run a negative supply shock shifts AS curve upward, decreasing

    output and increasing price level

    Notice sharp contrast between effects of negative supplyshocks and negative demand shocks in short-run Economists and journalists have coined term stagflation to describe

    a stagnating economy experiencing inflation A negative supply shock causes stagflation in short-run

    Examples of positive supply shocks include unusually goodweather, a drop in oil prices, and a technological changethat lowers unit costs In addition, a positive supply shock can sometimes be caused by

    government policy

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    Lieberman & Hall; Introduction to Economics, 2005 45

    Figure 13: The Effect of Supply Shocks

    Price Level

    Real GDP

    P2

    P1

    YFEY2

    E

    AS2

    AS1

    AD

    R

    Long-RunASCurve

    AS3

    TP

    2

    Y3

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    Lieberman & Hall; Introduction to Economics, 2005 46

    Long-Run Effects of Supply Shocks

    What about effects of supply shocks in long-run? In some cases, we need not concern ourselves with this

    question, because some supply shocks are temporary

    In other cases, however, a supply shock can last

    for an extended period

    In long-run, economy self-corrects after a supply

    shock, just as it does after a demand shock

    When output differs from its full-employment level Wage rate changes

    AS curve shifts until full employment is restored

    Using the Theory: The Recession of

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    Lieberman & Hall; Introduction to Economics, 2005 47

    Using the Theory: The Recession of

    1990-91

    Story of 1990-91 recession begins in mid-1990, when Iraq invaded Kuwait

    During this conflict, Kuwaits oil was taken off

    world market, as was Iraqs Reduction in oil supplies resulted in a rapid and

    substantial increase in price of oil

    Using the Theory: The Recession of

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    Lieberman & Hall; Introduction to Economics, 2005 48

    Using the Theory: The Recession of

    2001

    Story of 2001 recession was quite different This time, there was no spike in oil prices and no other significantsupply shock to plague economy

    Rather, there was a demand shock, and a Federal Reserve policyduring the year before the recession that might have made it a bitworse

    During late 1990s, Fed had become concerned thatinvestment boom and consumer optimism were shifting ADcurve rightward too rapidly Creating a danger that we would overshoot potential GDP and set off

    higher inflation

    Fed responded by tightening money supply and raising interest rate

    Effects of this policy may have continued into early 2001,exacerbating decrease in investment that was occurring for otherreasons

    In this way, rate hikes themselves may have contributed to a furtherleftward shift of AD curve

    Figure 14(a): An AD and AS analysis

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    Lieberman & Hall; Introduction to Economics, 2005 49

    Figure 14(a): An AD and AS analysis

    of Two Recessions

    P2

    AS1990

    P1

    YFEY2

    Price Level

    Real GDP

    AD1990

    E

    R

    (a)

    AS1991

    1. In 1990, a supply shock fromhigher oil prices shifted theAScurve leftward . . .

    2. causing outputto fall . . .

    3. and the pricelevel to rise.

    Figure 14(b): An AD and AS analysis

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    Lieberman & Hall; Introduction to Economics, 2005 50

    Figure 14(b): An AD and AS analysis

    of Two Recessions

    YFEY2

    AS2000

    AD2000

    AD2001

    ER

    (b)4. In 2001, a demand shock from

    several factors caused the ADcurve to shift leftward . . .

    5. causing outputto fall . . .

    Price Level

    Real GDP

    P2

    P1

    6. and the pricelevel to fall.

    Figure 15(a/b): GDP and the Price

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    Lieberman & Hall; Introduction to Economics, 2005 51

    Figure 15(a/b): GDP and the Price

    Level in Two Recessions

    The 1990-91 Recession

    (b)(a)

    140

    135

    130

    120

    125

    CPI

    1989:3 1990:2 1991:1

    Year and QuarterYear and Quarter

    1989:3 1990:2 1991:1

    6.75

    6.72

    6.66

    6.60

    6.69

    6.63

    R

    ealGDP

    ($Trillions)

    Figure 15(c/d): GDP and the Price

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    Lieberman & Hall; Introduction to Economics, 2005 52

    Figure 15(c/d): GDP and the Price

    Level in Two Recessions

    (d)

    178

    176

    174

    172

    2000:1 2001:1

    9.35

    9.30

    9.20

    9.10

    9.25

    9.15

    (c)

    Year and Quarter

    R

    ealGDP

    ($Trillions)

    2000:1 2001:1

    Year and Quarter

    CPI

    The 2001 Recession

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    Lieberman & Hall; Introduction to Economics, 2005 53

    Using the Theory: Jobless Expansions

    After a recession, economy enters expansion phase of business cycle

    Employment usually grows rapidly during this period as well

    But in our two most recent recessions, economy experienced abnormal,prolonged periods during which employment did not grow at all

    Figure 16 illustrates behavior of employment during our two most recentrecession Called trough of recession

    Vertical axis shows an employment indexemployment divided byemployment at the trough

    Blue line shows that employment falls during the contraction phase ofaverage cycle Rises rapidly during the first year of the expansion phase

    But red and pink lines show what happened in first year of our mostrecent expansionsduring 1992 and 2002 In both cases, employment drifted slightly downward, telling us that total

    number of jobs decreased during year

    Figure 16: The Average Expansion

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    Lieberman & Hall; Introduction to Economics, 2005 54

    Figure 16: The Average Expansion

    Versus Two Recent Jobless Expansions

    EmploymentIndex

    (Trough = 1)

    -6 -4 -2 0 +2 +4 +6

    Months Before and After the Trough

    +8

    0.99

    1.00

    1.01

    1.02

    1.03

    1.04

    +10 +12

    After AverageRecession

    After 2001Recession

    After 1991Recession

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    Lieberman & Hall; Introduction to Economics, 2005 55

    Explaining Jobless Expansions

    Since story is similar for both of these expansions,lets focus on period from late 2001 to late 2002the first year of expansion after our most recentrecession Using equation for economic growth

    Real GDP = productivity x average hours x (emp/pop) xpopulation

    But equation can be used in different ways Now were using equation to account for deviations in

    employment away from full employment in short-run

    For this purpose, well need to make someadjustments to equation Real GDP = productivity x average hours x employment

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    Lieberman & Hall; Introduction to Economics, 2005 56

    Explaining Jobless Expansions

    Lets convert equation to percentagechanges

    % real GDP = % productivity + %employment

    Finally, rearranging% employment (-0.3%) = % real GDP (2.9%) -

    % productivity (3.2%)

    Numbers in parentheses show actualpercentage changes for each of thesevariables during 2002

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    Explaining Jobless Expansions

    Why didnt real GDP growth keep up with productivity? Because growth in real GDP was unusually low

    Productivity grew at about the same rate as average expansion, inspite of the low growth in output

    Throughout period, firms were reluctant to hire full-time, permanentworkers

    Created uncertainty about strength and duration of expansion Instead, business expanded output by hiring part-time and temporaryworkers

    Why would this boost productivity? Enabled firms to adjust their workforce more easily to fluctuations in

    production

    Phrase jobless expansion refers to just part of expansionphase Eventually, employment catches upeven to higher levels of output

    made possible by productivity growth