champions of entrepreneurial capitalism

Champions of Entrepreneurial Capitalism

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Media Kit 2018 Follow Forbes Africa

mailto:[email protected]




About FORBES AFRICA FORBES AFRICA is the sixteenth local-language edition of the highly successful FORBES magazine – renowned for exploiting various matters, as well as its many lists based on the levels of global wealth and power, offering topics such as “The World’s Most Powerful People”, “Global High Performers,” and “The World’s Billionaires”. FORBES AFRICA launched in October 2011. The magazine features editorial pieces from across the continent and includes relevant content from its partners in the US. FORBES AFRICA is the continent’s first-ever international business publication localized for the African executive.

2018 Forbes Africa Media Kit www.forbesafrica.com

About Us | Numbers | Audience | More | Rate Card | Production Calendar | Specs | Digital

ALIKO

DANGOTE

CEO & Founder,

Dangote Group

#1 on Forbes

Africa’s

Billionaire List

Awards & Recognition

2016 SANLAM Awards Ancillar Mangena (Best Newcomer)

2016 Zimeo Awards Jay Caboz (Technology, Maritime

Economy)

2016 CNN Maggie Eales Awards Ancillar Mangena (Best Newcomer,

Financial Journalism)

2011 SANLAM Awards Chris Bishop (Financial Reporting)

2013 PICA Awards Chris Bishop (Special Editor)

www.forbesafrica.com


Southern Africa ±20K

East Africa ±6K

West Africa ±4K

Audited Circulation

Figures : 19,799 (Q3 2017)

11 Countries

163K Print Readership

70K Page Views Monthly

57% Mobile Traffic

382K Social Followers

Forbes By The Numbers

2018 Forbes Africa Media Kit

Source: Forbes Africa, IPSOS Affluent Survey 2016, ABC South Africa



2018 Forbes Africa Media Kit

Source: *IPSOS Affluent Survey 2016, Forbes Africa, **Audited Bureau of Circulation – Forbes Africa (South Africa)

Forbes By The Numbers

IPSOS Affluent Survey : EMS Africa Pan African Monthlies*

FOLORUNSHO

ALAKIJA

Executive Vice

Chairman,

Famfa Oil Ltd

#14, Forbes

Africa’s

Billionaire List

Audited Circulation**

163 000 145 000

111 000 96 000 91 000 85 000

75 000

36 000 20 000

Forbes Africa National Geographic Magazine

African Business

NewsAfrica Harvard Business Review

The Africa Report

Bloomberg Markets

New African Le Magazine de l'Afrique

22 813

18 242 19 008

22 200

19 148 19 799

Q2 2016 Q3 2016 Q4 2016 Q1 2017 Q2 2017 Q3 2017

Forbes Africa ranks #1 amongst Africa’s most influential* reaching an engaged audience of :

- C-suite & Top Management

- Businessowners

- IT Decision-makers

- Business Decision-makers

www.forbesafrica.com 2018 Forbes Africa Media Kit

68% Male 32% Female

Source: IPSOS Affluent Survey 2016, Forbes Africa


1 in 3 are

key decision makers

51% are

post- graduates

Average HHI

$65,000 43 yrs

average age

MOHAMMED

DEWJI

CEO,

METL

#16, Forbes

Africa’s

Billionaires List


Source: IPSOS Affluent Survey 2016, Forbes Africa


Forbesafrica.com significantly expands our potential reader base

Target Audience

Avg age 43 yrs (163K readers)

Avg age 25 yrs

Po

tentia

l Rea

ders

Distribution Channels

- Newsstands - Airport Lounges - Hotels - Subscriptions - Corporates

- forbesafrica.com - Mobile App - Tablet App - Social Media Channels

ELON MUSK

CEO & Chairman,

Tesla Motors

#12, Youngest

Billionaires on

Forbes 400


Forbes is a global media & branding company with innovation at its very core


With an extensive focus on African stories (averaging 87% of each issue’s content), Forbes Africa provides our audience of influential leaders, consumers and millennials with critical business insights and unparalleled access to Africa’s most powerful people and their journey to success.

Print Digital Live Events BrandVoice

WAYDE VAN

NIEKERK

Track & Field

Athlete

Current

400m World &

Olympic

Champion &

Record Holder

200 attendees

R6.3-million in AVE on

social media

28-million opportunities to

be seen on social media

Panels streamed on

Facebook LIVE with over

1,700 views to date


ForbesLive

Hosting a variety of events each year, Forbes Africa brings together Africa’s top leaders, policymakers, innovators, experts and change-makers to explore the landscape of today's ever-evolving world.

Leading Women Summit March South Africa


Person Of The Year November South Africa | Kenya | Nigeria

For “the individual who, for better or worse, has had the most influence on business on the year gone by”. The Forbes Africa Person of the Year Awards has, since its inception in 2011, attracted the highest calibre of nominees from across the continent and is one of the most momentous and anticipated annual events in Africa.


ForbesTV - My Worst Day with Peace Hyde

It is that one day that is so bad you can only go up from there. CEOs, entrepreneurs and business leaders share their personal stories of adversity along the road to success. We always hear about how people made it to where they are, but often the depths from which they came are little known. This show, based on the Forbes Africa magazine feature of the same name, brings these incredible stories to life.

“In what is being dubbed as the most

prestigious talk show on the continent,

Peace Hyde anchors the Forbes Africa

TV show, My Worst Day which has

already amassed over 60 million

viewers across 16 countries in sub-

Saharan Africa via the pan African

CNBC Africa channel on DStv.

The show has the enviable reputation

of being the only program, which

interviews the continents billionaire and

millionaire business tycoons.”*


PEACE HYDE

British-Ghanaian

TV Personality

& Media

Entrepreneur

*ameyawdebrah.com

Number of Issues 1 3 6 12

Opening Double Page (DPS) 135,000 130,250 121,625 104,375

Outside Back Cover (OBC) 100,000 90,000 85,000 75,000

Double Page (DPS) 100,000 90,000 85,000 75,000

Inside Front Cover (IFC) 95,000 85,000 80,750 71,250

Inside Back Cover (IBC) 80,000 72,000 68,000 60,000

Full Page 58,000 52,200 49,300 43,500

½ Page 29,000 26,100 24,650 21,750

⅓ Page 20,000 18,000 17,000 15,000

⅕ Strip 15,400 13,860 13,090 11,550

AdVoice 40,000



Forbes Africa Print Rate Card (ZAR)*

* Rates are in South African Rand (ZAR) All rates exclude agency commission and VAT Detailed Terms and Conditions available upon request.

JAMES

MWANGI,

Group MD &

Group CEO,

Equity Group

Holdings Ltd

Issue Booking Deadline Material Deadline On Shelf

Feb 2018 08 Jan 2018 10 Jan 2018 01 Feb 2018

Mar 2018 05 Feb 2018 07 Feb 2018 01 Mar 2018

Apr 2018 05 Mar 2018 07 Mar 2018 30 Mar 2018

May 2018 06 Apr 2018 09 Apr 2018 30 Apr 2018

Jun 2018 07 May 2018 09 May 2018 01 Jun 2018

Jul 2018 08 Jun 2018 11 Jun 2018 29 Jun 2018

Aug 2018 06 Jul 2018 09 Jul 2018 31 Jul 2018

Sep 2018 10 Aug 2018 13 Aug 2018 01 Sep 2018

Oct 2018 07 Sep 2018 10 Sep 2018 28 Sep 2018

Nov 2018 08 Oct 2018 10 Oct 2018 01 Nov 2018

Dec 2018/Jan 2019 05 Nov 2018 07 Nov 2018 01 Dec 2018



Forbes Africa Production Calendar

Material Requirements

All material to be supplied as print ready PDFs with all fonts and images embedded All images and logos to be high resolution (minimum 300dpi at 100%) and in CMYK colour. Please preflight to ensure no

pantone/spot or RGB or low resolution elements Files under 4MB can be emailed to [email protected] Files can be submitted via AdSend under ‘Forbes Africa’ (adsend.co.za)

Size Text (w x h) Trim (w x h) Bleed (w x h)

DPS 400 x 255 420 x 275 426 x 281

Full Page 190 x 255 210 x 275 216 x 281

Half Page DPS 400 x 117.5 420 x 137.5 426 x 145.5

Half Page Horizontal 190 x 117.5 210 x137.5 216 x 145.5

Half Page Vertical 95 x 255 105 x 275 115 x 281

⅓ Strip Horizontal 190 x 72 210 x 92 216 x 102

⅓ Strip Vertical 50 x 255 70 x 275 80 x 281

⅕ Strip Horizontal 190 x 35 210 x 55 216 x 65

⅕ Strip Vertical 22 x 255 42 x 275 52 x 281

Bellyband 40 x 440 50 x 460 56 x 466



Print Production Specifications*

JESSICA O.

MATTHEWS

Nigerian-American

Inventor & Venture

Capitalist. CEO &

Co-Founder,

UnchartedPlay


Leveraging Forbes Africa’s storytelling expertise, journalistic credibility and large audience of business decision makers, Forbesafrica.com will publish stories representing Africa - reaching, engaging with and influencing people across the continent.




30 U

nder

30 M

ock U

p



Digital Advertising Rates (ZAR)**

ROS DIMENSIONS CPM / RATE

Billboard 970 x 90 550

Leaderboard 728 x 90 530

Medium Rectangle 300 x 250 450

Half Page 300 x 600 500

Mobile Leaderboard 320 x 50 500

The Influencer Package

● 1 x Homepage Takeover ● 16,000 x ROS Banners ● 2 x Native Content (BrandVoice) ● 8 x Twitter Tweets ● 8 x Facebook Posts ● 8 x Instagram Posts

ZAR 150,000

Forbes.com

BrandVoice

Example

Digital Specifications

File Format: jpg / png / gif / html5 / third party tags Max Banner Size: 30kb Video Format: mp4, VAST compliance Material to be sent 48 hours before campaign start Material to be sent to [email protected] ** Rates are in South African Rand (ZAR) All rates exclude agency commission and VAT Detailed Terms and Conditions available upon request


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